New partnership defines the future of candidate relationship management POWAY, Calif., Sept. 30 /PRNewswire-FirstCall/ -- The Employer Services segment of First Advantage Corporation (NASDAQ:FADV) today announced an equity investment in and partnership with EnticeLabs, Inc., a leading provider of technology solutions for HR recruitment advertising, to provide integrated candidate relationship management for both active and passive candidates. Through the partnership, customers of First Advantage and EnticeLabs will be able to take advantage of the integration of First Advantage's recruiting and applicant tracking products-PostMaster LX, HRLogix ATS and Talon CRM-with EnticeLabs' TalentSeekr(TM). This combination of products will facilitate the management of an employer's full candidate pool, both active and passive. First Advantage's PostMaster LX is an enterprise application that enables employers to transform the simple act of job posting into a strategic recruiting competency. Employers can integrate PostMaster into their current recruitment technology and use the application to post jobs to more than 200 direct job boards and more than 5,000 niche job boards. The application also gives employers the power to manage their inventory of job postings, strategically manage job posting expenditures across an entire organization, support multiple business unit recruiting and even brand each business unit independently. Employers use First Advantage's Talon CRM to build propriety databases of top talent that are supported by candidate relationship management workflow systems. Talon helps employers develop relationships with talented prospective employees so, when the timing is right, the employer can be first to market new opportunities to these key passive candidates. HRLogix is First Advantage's full-featured applicant tracking system (ATS). These products will be even more powerful when combined with the passive candidate attraction capabilities of TalentSeekr. EnticeLabs utilizes and builds cutting-edge technology to bring a new level of efficiency and effectiveness to sourcing and recruiting. TalentSeekr, the flagship product, uses highly targeted ads and advanced data analytics to engage active and passive job seekers in the websites and communities where they spend the majority of their time. TalentSeekr's ability to self-optimize through advanced artificial intelligence and genetics provides dramatically better results and far lower costs than traditional recruiting methods. "With Entice's experience in Web based solutions and their innovative recruitment products, they are the perfect First Advantage partner," said Todd Mavis, executive vice president - operations for First Advantage. "The existing product synergy, coupled with the promise of solutions resulting from joint development projects, is extremely exciting." "We are looking forward to leveraging First Advantage's deep experience in the recruitment industry and the company's ability to meet employers' needs from recruitment to assessments to onboarding," said Ryan Caldwell, chief executive officer of EnticeLabs. "First Advantage is an excellent fit for our business, and we look forward to expanding our product set and partnership well into the future." About EnticeLabs EnticeLabs designs technology to empower HR departments to recruit top talent. TalentSeekr, the flagship product, is an automated one-stop platform that is redefining the recruiting industry, using targeted ads and advanced artificial intelligence to engage active and passive job seekers in the Web sites and communities where they spend time. TalentSeekr provides dramatically better results at lower costs than traditional methods, making EnticeLabs the de facto recruiting standard for a growing list of Fortune® 1000 companies. For more information, please visit http://enticelabs.com/. About First Advantage First Advantage's Employer Services segment provides a comprehensive suite of global talent acquisition solutions specifically designed to reduce the time, cost and risk associated with candidate recruiting, applicant tracking, screening, assessments and ongoing retention processes. First Advantage's talent acquisition and applicant tracking systems provide a total solution for managing the hiring process. Powering both salaried and hourly hiring, First Advantage integrates all critical hiring related services on a single platform. Built on flexible technology, the system adapts and grows as needs change. First Advantage applicant tracking supports hiring needs in many languages and culture settings. First Advantage Corporation (NASDAQ:FADV) provides innovative products and services that mitigate risk by helping businesses, non-profit organizations and government agencies make more informed decisions. Headquartered in Poway, Calif., the company has employees in 13 countries that support over 90,000 clients globally. More information about First Advantage is available at http://www.fadv.com/. First Advantage is a majority-owned subsidiary of The First American Corporation (NYSE:FAF), a FORTUNE 500(R) company that traces its history to 1889. First American is America's largest provider of business information, supplying businesses and consumers with valuable information products to support the major economic events of people's lives. Additional information about the First American Family of Companies can be found at http://www.firstam.com/. DATASOURCE: First Advantage Corporation CONTACT: Paige Vesuvio, Vice President - Marketing, Employer Services, of First Advantage, +1-727-290-1000, ext. 2274, Web Site: http://www.fadv.com/

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