HIIQ Health Insurance Innovations Inc

Health Insurance Innovations, Inc. (Nasdaq:HIIQ) ("HII"), today announced that Mike Kosloske, Chief Executive Officer, Jim Dietz, Chief Financial Officer, and Michael Hershberger, SVP of Finance and Development, of HII will present an overview of the company at the Jefferies 2014 Global Healthcare Conference, on Monday, June 2, 2014 at 4:30 p.m. EDT. The conference is being held at the Grand Hyatt in New York, New York.

The presentations can be accessed live via webcast at HII's Investor Relations site at http://investor.hiiquote.com/events.cfm. Replays of these events will be available on the company's website shortly after the conclusion of each event and will remain available for 14 days.

About Health Insurance Innovations, Inc.

Headquartered in Tampa, Florida, Health Insurance Innovations, Inc. creates customizable and affordable, high-quality health insurance products and supplemental services through partnerships with best-in-class carriers. We are an industry leader in the sale of 12-month short-term medical insurance plans, which provide an economical alternative to Individual Major Medical plans. HII pioneered and engineered its next-generation, cloud-based technology platform to provide licensed agents, brokers, and call centers with real-time health insurance solutions, allowing them to tailor plans to fit consumers' budgets and needs.

Additional information about HII can be found at www.hiiquote.com. The reference to our website is not intended to incorporate our website into this press release.

CONTACT: Health Insurance Innovations, Inc.:
         James Dietz
         Executive Vice President and Chief Financial Officer
         (877) 376 5831 ext.282
         jdietz@hiiquote.com
         
         Investor Contact:
         Susan Noonan
         S.A. Noonan Communications, LLC
         (212) 966 3650
         susan@sanoonan.com