iPic® Entertainment Appoints Andrew Essex to Board of Directors Effective November 2018
14 Novembro 2018 - 12:00PM
iPic® Entertainment (“iPic” or the “Company”) (NASDAQ: IPIC),
America’s premier luxury restaurant-and-theater brand, today
announces that Andrew Essex has been appointed to serve on the
Company’s Board of Directors. Mr. Essex joins the Board with
extensive experience within the marketing and advertising industry.
“As a brand, iPic has consistently disrupted the norms of the
traditional cinema industry. I look forward to serving on the board
for a company that is championing tremendous growth in consumer
loyalty with its captive membership, innovative content and
strategic partnerships,” says Essex. “iPic’s unique membership
model, theatrical and live entertainment venues coupled with
world-class restaurants present an unconventional opportunity for
elevated member targeting.”
Mr. Essex, the founder and CEO of Plan A, an NYC-based creative
holding company previously served as CEO of Tribeca Enterprises,
the parent company of the Tribeca Film Festival. Most notably he is
the founder and former Vice Chairman and CEO for Droga5, one of the
world’s most sought-after creative agencies, before it was acquired
by the William Morris Endeavor Talent Agency in 2013.
Essex has also served as an award-winning journalist and editor
at such publications as The New Yorker, Details and Salon.com,
among others. He has been a television commentator for ABC, CNN,
and CNBC. He is also the author of “The End of Advertising: Why It
Had to Die and the Creative Resurrection to Come” and the co-author
of three books.
Andrew currently serves on the board of the American Advertising
Federation, a former advisor to the White House American Office of
Innovation and the Wharton SEI Center for Advanced Studies in
Management. He additionally serves as an angel investor and advisor
to myriad disruptive companies.
“We are thrilled to have Andrew’s experience in both traditional
and nontraditional forms of marketing on our board. With his
guidance we look forward to refining our membership and branded
partnership programs and build programs that will further enhance
the guest experience,” says Hamid Hashemi, Founder and CEO of iPic
Entertainment.
About iPic® Entertainment Inc.
Established in 2010 and headquartered in
Boca Raton, FL, iPic® Entertainment is America’s premier
luxury restaurant-and-theater brand. A pioneer of the dine-in
theater concept, iPic® Entertainment’s mission is to provide
visionary entertainment escapes, presenting high-quality,
chef-driven culinary and mixology in architecturally unique
destinations that include premium movie theaters and restaurants.
iPic® Theaters offers guests two tiers of luxury leather seating,
Premium Chaise lounge and Premium Plus pod or reclining seating
options. iPic® Theaters currently operates 15 locations with
115 screens in Arizona, California, Florida, Illinois, Maryland,
New Jersey, New York, Texas, and Washington and new locations
planned for Florida, Georgia, Texas, California and Connecticut.
For more information, visit www.iPic.com.
Investor Relations:ICRRaphael
GrossMelissa Calandruccio, CFAiPicIR@icrinc.com646-277-1273
Media Relations:The Gab Group for iPic®
Entertainment Corporate Michelle
Soudrymsoudry@thegabgroup.com 561-750-3500
Jonesworks Stephanie Jones/Michelle Bower ipic@jonesworks.com
212-839-0111
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