ORLY O Reilly Automotive Inc

O'Reilly Automotive, Inc. (NASDAQ: ORLY), one of the largest specialty retailers of automotive aftermarket parts, tools, supplies, equipment and accessories in the United States, today announced that it is accelerating its transition to a paperless distribution center (DC) network by greatly expanding its use of voice systems from Vocollect, Inc., the world leader in voice solutions for mobile workers.

O'Reilly has 3,415 stores in 38 states and more than 44,000 team members. Through its acquisition last year of CSK Auto Corporation, as well as the establishment of additional new DCs to support the company's growing business, the company projects it will have a significant number of distribution centers utilizing Vocollect Voice within the next four to five years, according to Greg Johnson, senior vice president, Distribution Operations, O'Reilly Automotive, Inc.

"Our productivity and accuracy levels continue to improve throughout our distribution operations with the use of voice from Vocollect," said Johnson. "Last year we processed over 96 million lines using Vocollect Voice. Voice has helped us to reduce cost, improve customer satisfaction and overall business performance, as well as achieve a very positive return on investment. Vocollect also will help us in our continuing efforts to transition to paperless DCs," he said.

O'Reilly is currently using Vocollect Voice for picking in most of its existing DCs. All future new DCs will activate their operation with Vocollect, beginning with the first group of new DCs, by the end of 2010. Other existing O'Reilly DCs are at various stages in their transition to a voice-centric solution.

"Driving bottom-line results is what the Vocollect solution is all about. O'Reilly's success in unleashing a higher level of business performance through voice is a testament to the company's ability to gain a continuing value from its investment," said Joe Pajer, president, Supply Chain Solutions, Vocollect, Inc. "Through five years of continued growth and expansion, Vocollect has helped O'Reilly achieve its productivity and accuracy goals across its network of DCs, and we are pleased that the company is expanding its use of Vocollect Voice to other DC operations," he said.

About O'Reilly Automotive

O'Reilly Automotive, Inc. (NASDAQ: ORLY) is one of the largest specialty retailers of automotive aftermarket parts, tools, supplies, equipment and accessories in the United States, serving both the do-it-yourself and professional installer markets. Founded in 1957 by the O'Reilly family, the Company operated 3,415 stores in 38 states as of September 30, 2009. Additional information about the Company, customer services and on-line shopping for parts, tools, supplies, equipment and accessories can be found at the Company's website at www.oreillyauto.com.

About Vocollect

Vocollect, Inc. is the number one provider of voice solutions for mobile workers worldwide, helping customers achieve a higher level of business performance through voice. Every day Vocollect enables over 250,000 workers worldwide to distribute more than $2 billion dollars' worth of goods from distribution centers and warehouses to customer locations. A global team of over 2,000 supply chain reseller and channel partner experts support Vocollect Voice offerings in 55 countries and in 26 languages. Vocollect VoiceWorld Suite integrates with all major WMS and ERP systems, including SAP, and supports the industry's leading mobile computing devices. For more information, visit www.vocollect.com. Vocollect®, Vocollect Voice®, and Vocollect VoiceWorldSuite(TM) are trademarks of Vocollect, Inc. All rights reserved.

COMPANY CONTACT: Susan Muttart Vocollect scmuttart@vocollect.com 412-349-2543 MEDIA CONTACT: Michelle Wright Padilla Speer Beardsley mwright@psbpr.com 612-455-1788