Reed's, Inc. Engages Partnership Capital Growth Advisors to Explore Strategic Partnership and Investment Opportunities
21 Julho 2009 - 8:30AM
Marketwired
Reed's, Inc. (NASDAQ: REED), maker of the top-selling sodas in
natural food stores nationwide, announced today that it has engaged
San Francisco-based Partnership Capital Growth Advisors (PCGA) to
introduce the company to potential strategic partners within the
beverage space. PCGA has completed transactions for Sambazon, New
Leaf Paper, Adina, Mona Vie, Mrs. Greens, Planet Organic and
others, with a focus on healthy, active and sustainable living
brands.
"Partnership Capital Growth is ideally suited to assist Reed's
with identifying opportunities for strategic partnerships and
investment to help bring the company to the next level," commented
Chris Reed, Founder and CEO of Reed's, Inc. "I have first-hand
knowledge of PCGA's expertise in this space and I am confident that
they can introduce Reed's to companies that will synergistically
help us to grow our brands and distribution."
Brent Knudsen, Founder and Managing Partner of PCGA, said,
"Reed's is an exciting opportunity with the leading soda brands in
the high growth natural food channel, and a perfect fit for our
focus on identifying and concluding strong partnerships to continue
and accelerate growth."
Mr. Reed added, "Transactions of similar companies in our space,
like Izze and Honest Tea, have had valuations of 3 times and 5
times sales respectively. These deals were done in a more robust
economy; however, more recent private transactions in our space
have still been in the 2 to 3 times sales valuation range. Our
public stock is currently trading at one times sales. We would
require valuations more in line with the current private
transactions in our space from interested parties."
"We're looking for a partner who can bring resources,
distribution, and production buying power to our brands," continued
Mr. Reed. "We are the top-selling soft drinks in one industry in
the US, the natural food industry. With the right partner, we
expect that we can be a top-seller in mainstream, too."
"With ginger being the major flavor ingredient in our Reed's
Ginger Brews, we should be able to sell even better in other
countries, especially Asia, where consumers have more experience
with ginger. The perfect partner would facilitate our product
launches outside the US," concluded Mr. Reed.
About Partnership Capital Growth Advisors
Partnership Capital Growth is a boutique investment bank that
provides full-service merger and acquisition, financing and capital
structure advisory services to middle market companies. The company
focuses exclusively on consumer products and services in the areas
of healthy, active and sustainable living. Partnership Capital
Growth Advisors is based in San Francisco, California.
www.pcg-advisors.com
About Reed's, Inc.
Reed's, Inc. makes the top-selling sodas sold in natural food
markets nationwide, and is currently selling in more than 10,500
supermarkets in natural foods and mainstream. Its six award-winning
non-alcoholic Ginger Brews are unique in the beverage industry,
being brewed, not manufactured and using fresh ginger, spices and
fruits in a brewing process that predates commercial soft drinks.
In addition, the Company owns the top-selling root beer line in
natural foods, the Virgil's Root Beer product line, and the
top-selling cola line in natural foods, the China Cola product
line. Other product lines include Reed's Ginger Candies and Reed's
Ginger Ice Creams.
Reed's products are sold through specialty gourmet and natural
food stores, mainstream supermarket chains, retail stores and
restaurants nationwide, and in Canada. For more information about
Reed's, please visit the company's website at:
http://www.reedsgingerbrew.com or call 800-99-REEDS.
Follow Reed's on Twitter at:
http://www.twitter.com/reedsgingerbrew
Reed's Delicious bookmarks at:
http://www.delicious.com/reedsinc
Reed's Facebook Fan Page at:
http://www.facebook.com/pages/Reeds-Ginger-Brew-and-Virgils-Natural-Sodas/57143529039?ref=nf
Subscribe to Reed's RSS feed at:
http://www.irthcommunications.com/REED_rss.xml
More information can be found at:
http://www.irthcommunications.com/clients_REED.php
SAFE HARBOR STATEMENT
Some portions of this press release, particularly those
describing Reed's goals and strategies, contain ''forward-looking
statements.'' These forward-looking statements can generally be
identified as such because the context of the statement will
include words, such as ''expects,'' ''should,'' ''believes,''
''anticipates'' or words of similar import. Similarly, statements
that describe future plans, objectives or goals are also
forward-looking statements. While Reed's is working to achieve
those goals and strategies, actual results could differ materially
from those projected in the forward-looking statements as a result
of a number of risks and uncertainties. These risks and
uncertainties include difficulty in marketing its products and
services, maintaining and protecting brand recognition, the need
for significant capital, dependence on third party distributors,
dependence on third party brewers, increasing costs of fuel and
freight, protection of intellectual property, competition and other
factors, any of which could have an adverse effect on the business
plans of Reed's, its reputation in the industry or its expected
financial return from operations and results of operations. In
light of significant risks and uncertainties inherent in
forward-looking statements included herein, the inclusion of such
statements should not be regarded as a representation by Reed's
that they will achieve such forward-looking statements. For further
details and a discussion of these and other risks and
uncertainties, please see our most recent reports on Form 10-KSB
and Form 10-Q, as filed with the Securities and Exchange
Commission, as they may be amended from time to time. Reed's
undertakes no obligation to publicly update any forward-looking
statement, whether as a result of new information, future events,
or otherwise.
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Contact IRTH Communications, LLC Mark B. Moline Managing Partner
760-458-4899 Email Contact http://www.irthcommunications.com
http://www.twitter.com/irthcomm
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