Reed's, Inc. Announces Private Label and Branded Partnership With Stew Leonard's
19 Outubro 2010 - 11:17AM
Marketwired
Reed's, Inc. (NASDAQ: REED) (OTCBB: REEDP), maker of the
top-selling sodas in natural food stores nationwide, announced
today that it has partnered with Stew Leonard's to deliver branded
and private label all-natural, sparkling juices and soft drinks.
Stew Leonard's is not only the world's largest dairy store; it is
also in the Guinness Book of World Records for having "the greatest
sales per unit area of any single food store in the United States."
It has been listed as one of Fortune Magazine's top 100 businesses
to work for seven years in a row. It currently employs
approximately 2,000 employees.
"Partnering with Stew Leonard's is an extremely exciting
opportunity," stated Neal Cohane, Senior Vice President of Sales
and Marketing for Reed's, Inc. "Stew Leonard's is a very high
profile chain and has been a creative, driving force and leader
within the supermarket industry for decades. We look forward to
driving mutually beneficial sales and marketing programs that will
deliver phenomenal exposure for Reed's entire portfolio of brands
for the tri-state New York metro market."
Rick Baker, Senior Buyer for Stew Leonard's, stated, "We are
extremely selective about the quality of the products we
merchandise within our upscale retail stores, whether they are our
own private label brands or branded products from our
national/regional partners. Reed's branded product line exceeds our
expectations and will be a unique addition to our current beverage
offerings. We look forward to working with the Reed's team to
develop unique and superb beverages for our loyal customers."
About Reed's, Inc.
Reed's, Inc. makes the top selling natural sodas in the natural
foods industry sold in over 10,500 natural food markets and
supermarkets nationwide. In 2009, Reed's started producing Private
Label natural beverages for select national chains. Its six
award-winning non-alcoholic Ginger Brews are unique in the beverage
industry, being brewed, not manufactured and using fresh ginger,
spices and fruits in a brewing process that predates commercial
soft drinks. The Company owns the top selling root beer line in
natural foods, the Virgil's Root Beer product line, and the top
selling cola line in natural foods, the China Cola product line.
Recently, Reed's introduced its 'Reed's Rx' line of ginger-based
nausea relief products for the drug store market and acquired the
Sonoma Sparkler brand, a sparkling juice celebration drink with an
established customer base. Other product lines include: Reed's
Ginger Candies and Reed's Ginger Ice Creams.
Reed's products are sold through specialty gourmet and natural
food stores, mainstream supermarket chains, retail stores and
restaurants nationwide, and in Canada, as well as through private
label relationships with major supermarket chains. For more
information about Reed's, please visit the company's website at:
www.reedsgingerbrew.com or call 800-99-REEDS.
About Stew Leonard's
Stew Leonard's, a family-owned and operated fresh food store
founded in 1969, has four stores in Norwalk, Danbury, and
Newington, Conn. and Yonkers, N.Y. Stew's earned its nickname, the
"Disneyland of dairy stores" because of its country-fair
atmosphere, with costumed characters and animated entertainment
throughout the store that keep children entertained while parents
shop. Stew Leonard's legion of loyal shoppers is largely due to the
stores' passionate approach to customer service: "Rule #1 -- The
Customer is Always Right"; Rule #2 -- If the Customer is Ever
Wrong, Re-Read Rule #1." This principle is so essential to the
foundation of the company that it is etched in a three-ton granite
rock at each store's entrance. The company's culture is built
around an acronym for S.T.E.W.: Satisfy the customer; Teamwork gets
it done; Excellence makes it better; WOW makes it fun. For more
information, visit Stew Leonard's website at
www.stewleonards.com.
Follow Reed's on Twitter at:
http://www.twitter.com/reedsgingerbrew
Reed's Facebook Fan Page at:
http://www.facebook.com/pages/Reeds-Ginger-Brew-and-Virgils-Natural-Sodas/57143529039?ref=nf
Subscribe to Reed's RSS feed at:
http://www.irthcommunications.com/REED_rss.xml
More information can be found at:
http://www.irthcommunications.com/clients_REED.php
SAFE HARBOR STATEMENT
Some portions of this press release, particularly those
describing Reed's goals and strategies, contain "forward-looking
statements." These forward-looking statements can generally be
identified as such because the context of the statement will
include words, such as "expects," "should," "believes,"
"anticipates" or words of similar import. Similarly, statements
that describe future plans, objectives or goals are also
forward-looking statements. While Reed's is working to achieve
those goals and strategies, actual results could differ materially
from those projected in the forward-looking statements as a result
of a number of risks and uncertainties. These risks and
uncertainties include difficulty in marketing its products and
services, maintaining and protecting brand recognition, the need
for significant capital, dependence on third party distributors,
dependence on third party brewers, increasing costs of fuel and
freight, protection of intellectual property, competition and other
factors, any of which could have an adverse effect on the business
plans of Reed's, its reputation in the industry or its expected
financial return from operations and results of operations. In
light of significant risks and uncertainties inherent in
forward-looking statements included herein, the inclusion of such
statements should not be regarded as a representation by Reed's
that they will achieve such forward-looking statements. For further
details and a discussion of these and other risks and
uncertainties, please see our most recent reports on Form 10-KSB
and Form 10-Q, as filed with the Securities and Exchange
Commission, as they may be amended from time to time. Reed's
undertakes no obligation to publicly update any forward-looking
statement, whether as a result of new information, future events,
or otherwise.
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CONTACT: Reed's Investor Relations Contact: Mr.
Andrew Haag Managing Partner IRTH Communications, LLC Tel:
+1-888-825-6456 E-mail: Email Contact Website:
www.irthcommunications.com Stew Leonard's Company Contact:
Meghan Bell Director of Public Relations Office Tel:
+1-203-750-6107 Cell: +1-203.948.7374 E-Mail: Email Contact
Website: www.stewleonards.com www.facebook.com/stewleonards
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