Reed's, Inc. Announces Distribution for Utah
17 Abril 2012 - 9:30AM
Marketwired
Reed's, Inc. (NASDAQ: REED), maker of the top-selling sodas in
natural food stores nationwide, announced today that it has reached
a new distribution agreement with Golden Beverage Company, a full
service beverage distributor located in Ogden, Utah, selling and
servicing a diverse portfolio of beers including Miller, Coors,
Pabst, Tecate and Dos Equis, along with a host of other craft
beers, including Utah's number one Micro-Brew, Wasatch/Squatters.
Golden has gained a reputation over the years for building strong
distribution for many leading carbonated and non carbonated soft
drinks, waters and energy drinks, as well as a growing selection of
family oriented beverage brands. Golden prides itself on having a
superior sales team, high employee satisfaction, low employee
turnover and a drive to build volume, as well as brand equity.
Chris Reed, Chief Executive Officer and Founder of Reed's, Inc.,
remarked, "The state of Utah is a unique marketplace and a great
fit for our unique, caffeine-free Reed's & Virgil's brands. We
are excited to launch this partnership with Golden Beverage and
anticipate substantial expansion of our brands throughout the
Ogden, Salt Lake City and Provo regions."
Neal Cohane, Senior Vice President of Sales & Marketing for
Reed's, Inc. commented, "Golden's success is derived in large part
due to their beer distribution, including the Coors & Miller
brands, however, they are also realizing great success in the
non-alcoholic market and are driving volume growth and geographical
expansion in this area. Our partnership with Golden Beverage
bolsters our distribution to mainstream retailers, and heightens
our presence in Utah providing more consumer availability of our
Reed's and Virgil's brands."
About Golden Beverage Golden Beverage
Company is a full service Beverage Distributor located in Ogden,
Utah. Their territory includes Weber County, Northern Davis County,
Morgan County, Box Elder County, Cache County, Rich County and
Northern Summit County.
Golden Beverage sells all Miller, Coors, Pabst, Tecate and Dos
Equis brands along with a host of other beers, including Utah's top
Micro-Brew, Wasatch/Squatters. They have a growing portfolio of
soda, energy and family oriented beverage brands. In early 2010
Golden Beverage purchased a warehouse in Lindon, UT to service
their growing business in Salt Lake City and the Provo, Orem
area.
About Reed's, Inc. Reed's, Inc. makes the
top selling natural sodas in the natural foods industry sold in
over 10,500 natural food markets and supermarkets nationwide. Its
six award-winning non-alcoholic Ginger Brews are unique in the
beverage industry, being brewed, not manufactured and using fresh
ginger, spices and fruits in a brewing process that predates
commercial soft drinks. The Company owns the top selling root beer
line in natural foods, the Virgil's Root Beer product line, and the
top selling cola line in natural foods, the China Cola product
line. Other product lines include: Reed's Ginger Candies and Reed's
Ginger Ice Creams. In 2009, Reed's started producing private label
natural beverages for select national chains. Reed's products are
sold through specialty gourmet and natural food stores, mainstream
supermarket chains, retail stores and restaurants nationwide, and
in Canada, as well as through private label relationships with
major supermarket chains. For more information about Reed's, please
visit the Company's website at: http://www.reedsinc.com or call
800-99-REEDS.
Follow Reed's on Twitter at http://twitter.com/reedsgingerbrew
Reed's Facebook Fan Page at
https://www.facebook.com/ReedsGingerBrew
SAFE HARBOR STATEMENT Some portions of
this press release, particularly those describing Reed's goals and
strategies, contain "forward-looking statements." These
forward-looking statements can generally be identified as such
because the context of the statement will include words, such as
"expects," "should," "believes," "anticipates" or words of similar
import. Similarly, statements that describe future plans,
objectives or goals are also forward-looking statements. While
Reed's is working to achieve those goals and strategies, actual
results could differ materially from those projected in the
forward-looking statements as a result of a number of risks and
uncertainties. These risks and uncertainties include difficulty in
marketing its products and services, maintaining and protecting
brand recognition, the need for significant capital, dependence on
third party distributors, dependence on third party brewers,
increasing costs of fuel and freight, protection of intellectual
property, competition and other factors, any of which could have an
adverse effect on the business plans of Reed's, its reputation in
the industry or its expected financial return from operations and
results of operations. In light of significant risks and
uncertainties inherent in forward-looking statements included
herein, the inclusion of such statements should not be regarded as
a representation by Reed's that they will achieve such
forward-looking statements. For further details and a discussion of
these and other risks and uncertainties, please see our most recent
reports on Form 10-K and Form 10-Q, as filed with the Securities
and Exchange Commission, as they may be amended from time to time.
Reed's undertakes no obligation to publicly update any
forward-looking statement, whether as a result of new information,
future events, or otherwise.
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Contact: Investor Relations Reed's, Inc. (310) 217-9400 ext. 18
Email: Email Contact www.reedsinc.com
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