UPDATE -- Reed’s Inc. Announces Sponsorship of the “World’s Best Turkey Trot”
17 Novembro 2020 - 4:27PM
Lace up your running shoes! Reed’s Inc. (NASDAQ: REED), America’s
#1 ginger company, is proud to announce its sponsorship of the
first ever “World’s Best Turkey Trot” – a virtual 1M, 5K and 10K
race that brings a new running tradition to the Thanksgiving
weekend. Encouraging families across the country to get out and
“trot,” Reed’s is the presenting sponsor for the 1M “Fun Run” to
kick up the holiday spirit.
The virtual race will be held from November 25th
– 28th, and registered runners are invited to participate anywhere
and upload their tracked mileage to a custom race dashboard.
Keeping with the season of giving, a portion of the proceeds from
the race will go to support the World Food Program USA, in
partnership with Charity Miles, based on the total miles run.
“Turkey Trots have become an essential part of
the Thanksgiving holiday. Now, with the WBTT, runners and families
have a safe and virtual format so they can ‘trot’ anywhere they
want,” said Matt Linick, Race Director. “We are excited to bring
together communities and share a “new way” to tradition this year
and raise money for a great charity at the same time.”
Offering an immersive race experience, all
participants will compete for awards and prizes on a virtual
leaderboard, as well as receive the inaugural “World's Best Turkey
Trot” race kit. Shipped directly to each runner after the race, the
kit contains a finisher medal, race t-shirt and items from event
sponsors, including Reed’s® Wellness Ginger Shots.
“Athletes and families alike are increasingly
turning to superfoods, like ginger, to boost wellness. We look
forward to giving runners and families a healthy and delicious dose
of ginger this Thanksgiving,” shared Lindsay Martin, VP Marketing
of Reed’s Inc. “WBTT and Reed’s are both grounded in healthy fun,
and in just being a part, you have made a good choice. Reed’s range
of REAL ginger products are perfect before and after the run. Shoot
a Ginger Wellness shot before the race, or cheers with a Ginger Ale
after. Drink Reed’s & Be Well.”
In celebration of the virtual Thanksgiving race, Reed’s will be
giving away a Reed’s Ginger Binge Box, along with a $100 Therapist
Preferred Gift Card, JBL Endurance Peak Waterproof Headphones,
“World’s Best Turkey Trot” long sleeve t-shirt, compression socks
and an inflatable turkey to get into the holiday spirit. Through
November 29, 2020, trot enthusiasts nationwide are invited to enter
the “World’s Best Turkey Trot” sweepstakes for a chance to win.
Shipping nationwide, Reed’s products are available on the Reed’s
Store on Amazon or directly on the Reed’s website. To learn more
about Reed's Inc., please visit the Reed's website, or call
800-99-REEDS. Follow Reed's on Reed's Twitter, Reed's Instagram,
and Reed's Facebook (@drinkreeds).
The “World’s Best Turkey Trot” is presented
by Therapist Preferred, and the 1M “Fun Run” is presented by
Reed’s Inc. Additional sponsors include JBL, Ultima Refreshers and
Charity Miles. For more information on the “World’s Best Turkey
Trot,” or to register for participation, please visit the “World’s
Best Turkey Trot” website, as well as its Instagram and Facebook
(@worldsbestturkeytrot).
About Reed's, Inc.Established
in 1989, Reed's is America's number 1 name in Ginger and America’s
best-selling Ginger Beer brand and innovator for decades. Virgil's
is America's best-selling independent, full line of natural craft
sodas. The Reed's® portfolio is sold in over 35,000 retail doors
nationwide. Reed's core product line of Original, Extra and
Strongest Craft Ginger Beers, along with the Certified Ketogenic
Zero Sugar Extra Ginger Beer are unique due to the proprietary
process of using fresh ginger root combined with a Jamaican
inspired recipe of natural spices and fruit juices. The company
uses this same handcrafted approach in its award-winning Virgil's™
line of great tasting, bold flavored craft sodas and Certified
Ketogenic Zero Sugar Varieties.
Media Contact: 5W Public
Relations reeds@5wpr.com 212.999.5585
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/9e0789d2-5016-417b-a745-36ea0cbedc30
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