SHRP Sharper Image Corp (MM)

Sharper Image Corporation (NASDAQ:SHRP) today announced that it has signed a multi-year licensing agreement with MerchSource, LLC, a leading supplier of consumer merchandise. This new agreement marks the second license signed by Sharper Image�s Brand Licensing Division. Under the agreement, MerchSource will offer Sharper Image branded electronic and gift items. These products will be designed specifically to meet the quality, excitement and innovation attributes that are associated with The Sharper Image brand. The first products will be available as early as fall 2007. John W. Spotts, Senior Vice-President, Brand Licensing for Sharper Image, said, �Adding such an established partner to our licensing program demonstrates the strength of The Sharper Image brand. Electronics have been a key product category for Sharper Image over the years and we now have the opportunity to expand our brand presence and capitalize on our name at a broader array of retail organizations across the U.S. and Canada.� Mike Roberts, Partner and Co-founder of MerchSource, LLC, said, �This agreement with Sharper Image will allow us to differentiate our products at retail stores and gain sales velocity with existing accounts. The Sharper Image name creates excitement and will immediately connect with consumers in innovative electronics and gifts.� Sharper Image announced in February 2007 that it had created a new licensing division that enabled leading manufacturers and retailers to license The Sharper Image brand across a broad range of product categories. In March, Sharper Image and OfficeMax announced a partnership in which OfficeMax will license home office furniture and accessories under the Sharper Image name. Sharper Image also provides licensing opportunities on other intellectual property, including patents and trademarks. About Sharper Image The Sharper Image is a specialty retailer that is nationally and internationally renowned as a leading source of new, innovative, high-quality products that make life better and more enjoyable. The Company�s principal selling channels include 186 Sharper Image specialty stores throughout the United States; the award-winning Sharper Image monthly catalog; and its primary Web site, www.sharperimage.com. The Company also has business-to-business sales teams for marketing its exclusive and proprietary products for corporate incentive and reward programs and wholesale to selected U.S. and international retailers. About MerchSource Established in 2000, MerchSource, LLC specializes in the design, development, and production of key consumer product lines and has become one of the largest vendors of high-quality, cross category merchandise in the country. With more than 25 years of experience in sourcing, manufacturing and shipping among MerchSource's executive team, the company provides unmatched service for national retailers. MerchSource has offices in Hong Kong, Shanghai and Guangzhou, and currently imports more than one million units of merchandise on a monthly basis to its five distribution facilities located in California, Texas, Georgia, Illinois and New Jersey. Forward-Looking Statements This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are based on the Company's current plans, expectations, estimates, and projections about the specialty retail industry and management's beliefs about the Company's future performance. Words such as "anticipates," "expects," "intends," "plans," "believes," "seeks," "estimates" or variations of such words and similar expressions are intended to identify such forward-looking statements. These statements are not guarantees of future performance and are subject to risks and uncertainties that are difficult to predict and which may cause the Company's actual results and performance to differ materially from those expressed or forecasted in any such forward-looking statements. Some of these risks and uncertainties are discussed in the Company�s Annual Report on Form 10-K for the year ended January 31, 2007 under �Risk Factors�. These risks include, among other factors,�the success of its new business strategy, its ability to continue to find or develop and to offer attractive merchandise to customers, the market potential for products in design,�the success of its advertising efforts, changes in�business and economic conditions, risks associated with its retail store, catalog and Internet operations, and changes in the competitive environment in which it operates. Unless required by law, the Company undertakes no obligation to update publicly any forward-looking statements. However, readers should carefully review the statements set forth in the reports, which the Company files from time to time with the Securities and Exchange Commission, particularly its Annual Report on Form 10-K, its Quarterly Reports on Form 10-Q and its Current Reports on Form 8-K.