Vonage (Nasdaq: VG), a global leader in cloud communications
helping businesses accelerate their digital transformation, has
been chosen by PopBox Asia Services, an automated parcel locker
service provider, to enhance its last-mile delivery process in
Indonesia. PopBox Asia customers include ecommerce companies such
as Lazada, Zalora, Herbalife, Blibli, FMCG brands such as
Coca-Cola, Indofood, and courier companies such as Pos Malaysia and
Ninja Express, GDEx and many more.
Using Vonage’s Messages API – integrated directly with the
WhatsApp Business solution - PopBox Asia Services communicates with
customers on Indonesia’s top mobile app, notifying them of package
deliveries. If the message delivery is unsuccessful via this
channel, the Vonage Dispatch API will send the message through
alternative channels, such as SMS. The company’s transition from
SMS to WhatsApp notifications was crucial as it worked to meet the
increased demand in parcel deliveries during the pandemic.
"We are seeing a rise in parcel deliveries especially during
this pandemic time. This has accelerated the need for PopBox Asia
to better connect and communicate with our customers through fast
and reliable means. The unreliable delivery rate of SMS messages in
Indonesia posed a challenge for us,” said Greta Bunawan, COO of
PopBox Asia.
“The Vonage Messages and Dispatch APIs, embedded within our
system, overcomes the barrier of undelivered messages. Since
migrating to WhatsApp, we have seen a message delivery success rate
of over 86 percent. To-date we have served hundreds of thousands of
users through WhatsApp, helping us reduce escalating SMS costs,
lowering the number of contact center interactions and ultimately,
improving customer service quality. With this successful
implementation, we are confident of rolling out WhatsApp
notifications for users in Malaysia as well.”
The Covid-19 pandemic led e-commerce businesses to emerge as
essential services. E-commerce platforms in Indonesia have
experienced an increase in sales volume.1 While most businesses
have seen a decline, a survey by management consulting company
Redseer showed that Indonesia’s e-commerce growth trajectory would
remain positive with an expected 50 percent year-on-year growth, to
reach US$35 billion this year.2
According to iPrice Group, the region’s online shopping traffic
grew by up to 60 percent in April and May, leading to an increase
in parcel volumes in most ASEAN markets3. Movement control measures
during the pandemic meant that shippers were operating on shorter
hours and deliveries took longer. Parcel lockers became a go-to
solution, allowing faster and more flexible delivery services while
minimising direct contact between personnel and customers.
PopBox Asia is Indonesia’s first smart locker operator. The
company manages an average of close to 100,000 monthly deliveries
to its smart lockers, which are found in over 350 locations across
Indonesia and Malaysia.
“We understand the challenges faced by businesses in our region
to seamlessly communicate with their customers,” said Sunny Rao,
Vonage Senior Vice President, API Global Sales. “We are proud that
Vonage has been able to help PopBox Asia create a richer, more
engaging customer experience through simple, reliable multi-channel
messaging, while meeting the increased demand in parcel deliveries
amidst the pandemic.”
With an ever-growing network of more than one million registered
developers, the Vonage Communications Platform makes it easy for
businesses to use APIs to disrupt their industries, and enable the
type of business continuity, remote work, and remote delivery of
services that is so essential in today's environment. Through its
partners, Vonage’s platform is at the center of many notable
transformational projects in the APAC region, and a de facto for
startups.
To find out more about Vonage, visit www.vonage.com.
###
About Vonage
Vonage (Nasdaq: VG), a global cloud communications leader, helps
businesses accelerate their digital transformation. Vonage's
Communications Platform is fully programmable and allows for the
integration of Video, Voice, Chat, Messaging and Verification into
existing products, workflows and systems. Vonage's fully
programmable unified communications and contact center applications
are built from the Vonage platform and enable companies to
transform how they communicate and operate from the office or
anywhere, providing enormous flexibility and ensuring business
continuity.
Vonage Holdings Corp. is headquartered in New Jersey, with
offices throughout the United States, Europe, and Asia. To follow
Vonage on Twitter, please visit twitter.com/vonage. To become a fan
on Facebook, go to facebook.com/vonage. To subscribe on YouTube,
visit youtube.com/vonage.
About PopBox Asia Services
Pioneering Smart locker for logistics, PopBox Asia is a
courier-agnostic smart locker provider to enable efficient delivery
and seamless logistic experience. With a close to 400 locker
network, PopBox enables couriers to send parcels more efficiently,
reduce misdeliveries, and flexibility and convenience to consumers
to collect parcels 24/7. PopBox partnered up with residential
complexes to provide electronic mailroom services and provide value
add service to building management in managing their parcels.
To follow updates and news about PopBox Asia, please visit
www.popbox.asia and follow our IG @popbox_asia
1https://oxfordbusinessgroup.com/news/e-commerce-provides-economic-boost-indonesia-shoppers-migrate-online-during-covid-19-pandemic
2https://www.thejakartapost.com/news/2020/05/20/covid-19-helps-create-new-normal-in-online-shopping-survey.html
3https://www.businesstoday.com.my/2020/10/06/iprice-group-reports-health-supplements-face-masks-and-canned-goods-among-most-sought-after-on-e-commerce-websites/
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version on businesswire.com: https://www.businesswire.com/news/home/20210223005605/en/
Vonage Media Contact Elise Leonard +1 732-837-3801
elise.leonard@vonage.com Vonage Investor Contact Hunter
Blankenbaker +1 732-444-4926 hunter.blankenbaker@vonage.com
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