CHICAGO, March 5, 2020 /PRNewswire/ -- HH Global, the
world's fastest-growing and most innovative marketing execution
partner, today announced a three-year partnership with GNC
Holdings, Inc., providing production management for GNC's print and
direct mail execution in support of retail operations and loyalty
programs.
"We are thrilled with GNC's decision to partner with us," stated
Mike Perez, CEO of the Americas for
HH Global. "We have invested in solutions for retailers and are
pleased with the increased rate of adoption by brands such as GNC.
As GNC's strategic partner, we look forward to delivering the cost
savings and process efficiency of our flexible, technology-enabled
model in support of their marketing efforts."
"We put HH Global through a competitive process," said
John Learish, SVP Marketing at GNC.
"HH Global's proposal and overall capabilities stood out versus
other suppliers. We look forward to working with them toward a
customer-centric model across all our operations, meeting people at
every step of their wellness journey."
HH Global will leverage an on-site team, its North American
production capabilities, and our award-winning HHub technology
platform for the engagement with GNC. As creative and sourcing
experts for leading global brands, HH Global drives increased value
across the entire marketing lifecycle.
About HH Global
HH Global Ltd., founded in 1991, is a
leading, strategic marketing execution partner to prominent brands
in 44 countries. The company uses people, data and technology to
provide customer experience, content development, and outsourced
procurement services across multiple marketing delivery channels
globally. Every HH Global solution brings deep expertise of over
1300 employees direct to clients by embedding a team on-site in
their marketing departments. HHub, a best-in-class marketing
technology platform, data analytics capabilities, and an expansive
list of suppliers help HH Global teams drive down cost, time to
market, improve quality and increase sustainability for its
clients. The company also operates HH Labs, the center of its
innovation program that brings fresh, new ideas to clients. With
over $650M of spend under management,
HH Global maintains a razor-sharp focus on cost and quality,
combined with an industry-leading sustainability program, offering
improvements that provide both fiscal and environmental value. For
more information, visit www.hhglobal.com
About GNC
GNC Holdings, Inc. (NYSE: GNC) is
a leading global health and wellness brand that provides high
quality science-based products and solutions consumers need to live
mighty, live fit, live long and live well. The brand
touches consumers worldwide by providing its products and
services through company-owned retail
locations, domestic and international franchise locations,
digital commerce and strong wholesale and retail partnerships
across the globe. GNC's diversified, multi-channel business model
has worldwide reach and a well-recognized, trusted brand. By
combining exceptional innovation, product development capabilities
and an extensive global distribution network, GNC manages
a best in class product portfolio. As of September 30,
2019, GNC had approximately 7,800 locations, of which
approximately 5,700 retail locations are in the United
States (including approximately 1,900 Rite
Aid licensed store-within-a-store locations) and the remainder
are locations in approximately 50 countries.
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SOURCE HH Global
