LAS VEGAS, May 25 /PRNewswire-FirstCall/ -- Continuing its
legacy of innovation, MGM MIRAGE (NYSE: MGM; www.mgmmirage.com) has
launched five free iPhone apps delivering new ways to explore Las
Vegas hotels and attractions. The applications are available
through iTunes.
To view the multimedia assets associated with this release,
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"Vegas Reality," the city's first dedicated Augmented Reality
application, merges real Vegas with virtual Vegas for a
multi-dimensional experience of its hotels, restaurants and
attractions.
Feature-rich resort applications for Mandalay Bay,
MGM Grand and New York-New York deliver dynamic interactivity and a
depth of content unparalleled in the hospitality industry. An app
also has been launched for Beau Rivage in Biloxi, Mississippi, and more are underway for
additional MGM MIRAGE Las Vegas properties and attractions.
“Entertainment of Las Vegas” delivers access to video
previews, show times, event calendars, directions and ticket
purchasing for all the MGM MIRAGE fun in the city.
See "Related Documents" for detailed app information.
VEGAS REALITY
Developed by Resort Technology Partners
- Compatible with iPhone 3GS
Key Features: While strolling The Strip, point your
iPhone at resorts and casinos and watch as information
automatically appears as floating text on your screen, using your
phone's camera and GPS services.
- Virtually jump inside your favorite resort to learn about its
shows, nightclubs, restaurants and more
- Easily buy tickets and book reservations with one touch
- Access property's real-time Twitter feed for deals and
events
- Select "fun facts" for info and videos sharing famous – and
infamous – moments in Vegas history
- Explore CityCenter's public Fine Art Collection, including
artist bios and facts about each piece
- Explore Vegas virtually. Regardless of your 'real' location,
open the app and be transported to Tropicana Avenue and Las Vegas
Boulevard
RESORT APPS: Mandalay Bay, MGM Grand, New York-New York
Developed by MacroView Labs
- Compatible with iPhone, iPod touch, and iPad
Key Features: Using your resort app, access photos,
videos and information to help you decide what to do during your
Vegas adventure, and book it all with one-touch functionality.
- Preview videos of shows, grab last-minute tickets, even check
seating charts
- Bookmark your favorite activities to create itineraries for
your trip
- Use GPS maps and indoor casino maps to quickly get you where
you want to go
- Order room service, browse restaurant menus and make
reservations from anywhere
- Review rules for casino games or join the Player's Club
- Email any page or offer to a friend
- Enjoy targeted content and deals based on your location
- Check local weather
- Preview and reserve rooms at the hotels
- For special events, work with your host property to load
passcode-protected content viewable only to your attendees,
including program schedules, party photos and more
- Preview event space
- Check out the clubs, bars and nightlife
- Rate any of the featured services at the resort
- See information in French, German, Italian, Japanese or
Spanish
- View the live Twitter feed for deals, special events and
more
ENTERTAINMENT OF LAS VEGAS
Developed by MacroView Labs and MGM MIRAGE
- Compatible with iPhone, iPod touch, and iPad
Key Features: Explore shows, nightclubs and attractions
at Bellagio,ARIA Resort & Casino,MGM Grand, Mandalay Bay,
Monte Carlo, New York-New York, Excalibur, Circus Circus,
Luxor and The Mirage.
- Enjoy location-specific content that changes depending on where
you are
- Find top stand-up comedy acts, Cirque du Soleil shows, the Lion
Habitat, the Shark Reef Aquarium, and all the best activities
and shows right here
- Access overhead custom GPS maps of The Strip and get
exact directions to where you want to go
- Use the embedded smart-search bar to find content by
keyword
- Bookmark any page to create your own entertainment
favorites
- Let your voice be heard – comment about your trip or rate any
of the featured services
- Check out the live entertainment Twitter feed right from the
app or send any page in the app to a friend
SOURCE MGM MIRAGE