FLORHAM PARK, N.J.,
Oct. 31, 2018 /PRNewswire/
-- The New York Jets have joined with MGM Resorts
International (NYSE: MGM) in a first-of-its-kind partnership making
MGM Resorts the official gaming partner of the New York Jets. The
multi-year agreement marks the most comprehensive and integrated
gaming partnership in the National Football League (NFL) to date,
promoting the global entertainment company's best in class casino
resorts as well as Play MGM's online gaming platforms and mobile
apps to millions of fans.
"We are proud to partner with an iconic brand like MGM Resorts
and its renowned properties to bring a world-class gaming and
entertainment experience to our fans," said Jets President
Neil Glat. "This unique partnership
also enables us to further engage our fans in the mobile and
digital world."
The deal provides Jets fans access to a mobile play-along
predictive game "I Called It presented by Play MGM." With MGM
Resorts' partnership, the enhanced Jets "I Called It" game will now
include pre-play options, upgraded in-play features, expanded
prizing, and deeper leaderboards featuring Jets fans.
Available during both home and away Jets games, "I Called It" is
free to play and is available in the Official New York Jets
App.
"We could not be more excited to join with the New York Jets for
a first-of-its-kind partnership in the NFL," said MGM
Resorts Chairman & CEO Jim
Murren. "We look forward to working with the Jets to
innovate gaming, increase our customer base through cross marketing
opportunities and provide NFL fans with a one-of-a-kind
entertainment experience."
In addition to its designation as the official gaming partner of
the Jets, MGM Resorts will sponsor and receive access to the Jets
360 Production Studio at Atlantic Health Jets Training Center. The
Play MGM Studio will be the year-round multimedia home for Jets
content across Jets 360 television, digital, and social
platforms.
As part of the agreement, MGM Resorts will also provide a wide
range of hospitality for Jets season ticket holders and Jets
Rewards members, including premium entertainment experiences and
luxury hotel rooms at its Borgata property in Atlantic City, and other MGM Resorts
properties in the United
States.
A full integrated mix of Jets marketing assets including stadium
signage, social and digital sponsorship and advertising in Jets TV
shows and gameday radio broadcasts will also help promote MGM
Resorts to fans.
Follow the New York Jets: twitter.com/nyjets |
facebook.com/Jets | instagram.com/nyjets
ABOUT MGM RESORTS INTERNATIONAL
MGM Resorts
International (NYSE: MGM) is an S&P 500® global entertainment
company with national and international locations featuring
best-in-class hotels and casinos, state-of-the-art meetings and
conference spaces, incredible live and theatrical entertainment
experiences, and an extensive array of restaurant, nightlife and
retail offerings. MGM Resorts creates immersive, iconic experiences
through its suite of Las
Vegas-inspired brands. The MGM Resorts portfolio encompasses
28 unique hotel offerings including some of the most recognizable
resort brands in the industry. Expanding throughout the U.S. and
around the world, the company in 2018 opened MGM Springfield in
Massachusetts, MGM COTAI in
Macau, and the first
Bellagio-branded hotel in Shanghai. The 81,000 global employees of MGM
Resorts are proud of their company for being recognized as one of
FORTUNE® Magazine's World's Most Admired Companies®. For more
information visit us at www.mgmresorts.com.
Statements in this release that are not historical facts are
"forward-looking" statements and "safe harbor statements" within
the meaning of the Private Securities Litigation Reform Act of 1995
that involve risks and/or uncertainties, including those described
in MGM Resorts' public filings with the SEC. MGM Resorts has
based forward-looking statements on management's current
expectations and assumptions and not on historical facts.
Examples of these statements include, but are not limited to,
statements regarding the expected benefits to be achieved as a
result of the partnership. Among the important factors that could
cause actual results to differ materially from those indicated in
such forward-looking statements include effects of economic
conditions and market conditions in the markets in which MGM
Resorts operates and competition with other destination travel
locations throughout the United States and the world, the
design, timing and costs of expansion projects, risks relating to
international operations, permits, licenses, financings, approvals
and other contingencies in connection with growth in new or
existing jurisdictions and additional risks and uncertainties
described in MGM Resorts' Form 10-K, Form 10-Q and Form
8-K reports (including all amendments to those reports). In
providing forward-looking statements, MGM Resorts is not
undertaking any duty or obligation to update these statements
publicly as a result of new information, future events or
otherwise, except as required by law. If MGM Resorts updates one or
more forward-looking statements, no inference should be drawn that
it will make additional updates with respect to those other
forward-looking statements.
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SOURCE MGM Resorts International