JERSEY CITY, N.J., July 28, 2021 /PRNewswire/ -- BetMGM, a
leading sports betting and digital gaming company, announced today
the signing of former National Football League (NFL) running back
Marshawn Lynch as a brand
ambassador. The Super Bowl champion will be featured in BetMGM's
upcoming marketing campaigns, promotions and fan events.
"Being part of the BetMGM family is dope and an honor. They're
the leaders in online gaming so I'm excited to learn about the
industry from the best and find ways where I can have an impact,"
said Lynch. "Plus, with ambassadors like Barry, Gretzky and Jalen,
I think da' kid is in good company, ya know what I mean?"
Lynch, commonly referred to as "Beast Mode" for his powerful,
highlight-reel running style, played 12 seasons in the NFL for the
Buffalo Bills, Seattle Seahawks and Oakland Raiders. Lynch earned
four consecutive Pro Bowl appearances, one first-team All-Pro
selection, and twice led the league in rushing touchdowns. He also
helped the Seahawks win its first Super Bowl.
Matt Prevost, Chief Revenue
Officer, BetMGM, said, "Lynch is both an incredible athlete and
larger-than-life personality. The impact he has made on the game of
football, coupled with his status as an electric superstar, makes
him a tremendous addition to the BetMGM team."
Lynch will engage with BetMGM players through a variety of
activations. Additionally, Lynch will appear in BetMGM's social
media content, marketing campaigns and media appearances.
The BetMGM app is available on both iOS and Android, as well as
accessible via desktop. As BetMGM continues to expand to new areas,
responsible gaming education remains a key
focus. BetMGM is proud to provide resources to help
customers play responsibly. For more information on BetMGM, follow
@BetMGM on Twitter.
About Marshawn
Lynch
Marshawn Lynch
is one of the most successful NFL athletes on and off the field.
His BeastMode® business, which has grown to encompass live events,
a marketing agency, and an apparel business with a
Las Vegas-based retail store and online apparel offering, to
name a few. Marshawn recently announced his entry into the
legalized Cannabis category through the launch of his brand Dodi™.
Marshawn is also the founder of the Fam 1st Family
Foundation, an Oakland-based
philanthropic organization whose focus is the betterment of young
black lives within the community. More can be learned
at: beastmodeonline.com, dodiblunts.com,
and fam1stfamilyfoundation.org.
About BetMGM
BetMGM is a market leading sports betting
and gaming entertainment company, pioneering the online gaming
industry. Born out of a partnership between MGM Resorts
International (NYSE: MGM) and Entain Plc (LSE: ENT), BetMGM has
exclusive access to all of MGM's U.S. land-based and online sports
betting, major tournament poker, and online gaming businesses.
Utilizing Entain's US-licensed, state of the art technology, BetMGM
offers sports betting and online gaming via market leading brands
including BetMGM, Borgata Casino, Party Casino and Party Poker.
Founded in 2018, BetMGM is headquartered in New Jersey. For more information, visit
https://www.betmgm.com/.
Statements in this release that are not historical facts are
"forward-looking" statements and "safe harbor statements" within
the meaning of the Private Securities Litigation Reform Act of 1995
that involve risks and/or uncertainties, including those described
in MGM Resorts' public filings with the SEC. Forward-looking
statements are based on management's current expectations and
assumptions and not on historical facts. Examples of these
statements include, but are not limited to, statements regarding
the benefits of the relationship. Among the important factors that
could cause actual results to differ materially from those
indicated in such forward-looking statements include effects of
economic conditions and market conditions in the markets in which
MGM Resorts operates and competition with other destination travel
locations throughout the United
States and the world, the design, timing and costs of
expansion projects, risks relating to international operations,
permits, licenses, financings, approvals and other contingencies in
connection with growth in new or existing jurisdictions and
additional risks and uncertainties described in MGM Resorts' Form
10-K, Form 10-Q and Form 8-K reports (including all amendments to
those reports). In providing forward-looking statements, MGM
Resorts is not undertaking any duty or obligation to update these
statements publicly as a result of new information, future events
or otherwise, except as required by law. If MGM Resorts updates one
or more forward-looking statements, no inference should be drawn
that it will make additional updates with respect to those other
forward-looking statements.
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SOURCE BetMGM