LOS ANGELES, Dec. 29 /PRNewswire-FirstCall/ -- Reed's, Inc. (OTC:REED) (BULLETIN BOARD: REED) , today announced that the company has received approval for the listing of Reed's common stock on the Over the Counter Bulletin Board (OTCBB), effective as of December 29, 2006. The initial public offering for 2,000,000 shares of Reed's common stock has been completed and was priced at $4.00 per share and will trade under the symbol "REED.OB." The proceeds of this offering are being used to expand product lines and allow broader product distribution in mainstream grocery channels. The underwriters for the offering were US EURO Securities, Inc. and Brookstreet Securities Corporation. For more information, in the form of the final prospectus, please visit: http://www.sec.gov/Archives/edgar/data/1140215/000114420406042189/v053486_po sam.htm . About Reed's, Inc. Founded in 1989, Reed's is the only company to brew all-natural soft drinks and incorporate fresh ginger root into its products. With the craftsmanship found only in microbreweries, the new-age beverage company uses more than a million pounds of fresh ginger annually and is ranked #1 in Neilson's natural food ratings. In 2005, Reed's gross revenues were approximately $9.5 million. Reed's award-winning gourmet products include: Reed's Ginger Brews, Reed's Ginger Juices, Reed's Ginger Candies and Reed's Ginger Ice Creams. In addition, Reed's manufactures the award-winning Virgil's Root Beer and China Cola product lines. Reed's products sell at Whole Foods, Wild Oats, Trader Joe's, Costco, Safeway, Kroger and other upscale markets and supermarket chains nationwide and in Canada. For more information on Reed's please visit http://www.reedsgingerbrew.com/ . About OTC Bulletin Board The OTC Bulletin Board (OTCBB) is a regulated quotation service that displays real-time quotes, last-sale prices, and volume information in OTC equity securities. An OTC equity security generally is any equity that is not listed or traded on NASDAQ or a national securities exchange. OTCBB securities include national, regional, and foreign equity issues, warrants, units, ADRs, and Direct Participation Programs. More information is available at http://www.otcbb.com/ . SAFE HARBOR STATEMENT Some paragraphs of this press release, particularly those describing Reed's strategies, contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1993, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. While Reed's is working to achieve those goals and strategies, actual results could differ materially from those projected in the forward-looking statements as a result of a number of factors, including difficulties in marketing its products and services, need for capital, competition from other companies and other factors, any of which could have an adverse effect on the business plans of Reed's, its reputation in the industry or its expected financial return from operations. Factors such as these could have an adverse effect on Reed's results of operations. In light of significant uncertainties inherent in forward-looking statements included herein, the inclusion of such statements should not be regarded as a representation by Reed's and its subsidiaries that they will achieve such forward-looking statements. DATASOURCE: Reed's, Inc. CONTACT: Investor Relations, Jim West, +1-310-402-6730, or Media Relations, Rachel Gutierrez or Trish Scorpio, +1-651-228-9141, all for Reed's, Inc. Web site: http://www.reedsgingerbrew.com/ http://www.otcbb.com/

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