Rio Enters Marketing Alliance With Greektown Casino Rio and Detroit Casino to Generate Shared Casino Marketing Programs LAS VEGAS, March 15 /PRNewswire/ -- The Rio All-Suite Hotel & Casino in Las Vegas has entered into an alliance with Greektown Casino in Detroit, Mich., to develop a casino marketing program for Greektown players seeking to travel to Las Vegas as an alternative gaming destination. (Logo: http://www.newscom.com/cgi-bin/prnh/20021220/LAF055LOGO ) The alliance will enable Greektown Casino to provide its players an opportunity to enjoy new gaming experiences at one of Las Vegas' premier casino hotel resorts, as well as benefit Rio players who live in the Detroit area. "We are proud to align Rio with Greektown Casino in this new business relationship," said Marilyn Winn, Senior Vice President and General Manager of Rio. "Greektown is a leader in the Detroit gaming market and has achieved a reputation for offering world-class gaming, dining, entertainment and player-reward programs. Rio is a perfect match for Greektown and its customers." "We have always admired the Rio's ability to maintain its strong presence in the face of a very competitive and growing Las Vegas market," said Craig Ghelfi, Chief Operating Officer of Greektown. "It will be a very exciting incentive to offer our customers access to Rio, with its lively Carnival theme, gaming action and top name entertainment. We want Rio to become an extension of the party we started at Greektown." Rio, with its famous neon-lit towers, opened in 1988. There are 2,500 suites and 120,000 square feet of gaming space featuring approximately 2,500 slot machines and 100 table games. Home to pre-eminent magicians Penn & Teller, Rio is known for its unique brand of entertainment. The property features 16 dining experiences, including the world famous Carnival World Buffet and VooDoo Cafe and Lounge, shopping, spa, pools, award-winning Rio Secco championship golf course and spacious Pavilion convention center. Locatedin the heart of Detroit's famed Greektown entertainment and shopping district, Greektown offers an elegant, spacious and comfortable total entertainment destination. Its 75,000 square feet of casino space features more than 2,500 of the latest slot machines, and more than 90 table games. Greektown offers two outstanding restaurants in addition to the many restaurants across the street and two lounges, including a circular elevated lounge in the middle of the casino, the dazzling Opa Bar and five other bars. A direct stop on the Detroit People Mover, Greektown is located across the street from the luxurious Atheneum Suite Hotel and Conference Center. Rio is operated by a subsidiary of Harrah's Entertainment, Inc. Founded 66 years ago, Harrah's Entertainment owns or manages through various subsidiaries 25 casinos in the United States, primarily under the Harrah's brand name. Harrah's Entertainment is focused on building loyalty and value with its valued customers through a unique combination ofgreat service, excellent products, unsurpassed distribution, operational excellence and technology leadership. More information about Harrah's is available at http://www.harrahs.com/. Greektown Casino is a Kewadin Casino property, owned by the Sault Ste. Marie tribe of Chippewa Indians and a group of investors from Detroit. The Sault Tribe owns five other Kewadin Casino properties in Michigan's upper Peninsula. More information on Greektown Casino is available at http://www.greektowncasino.com/. http://www.newscom.com/cgi-bin/prnh/20021220/LAF055LOGO http://photoarchive.ap.org/ DATASOURCE: Rio All-Suite Hotel & Casino CONTACT: Madeleine Weekley, Regional Director Public Relations of Rio All-Suite Hotel & Casino, +1-702-777-7964, or fax+1-702-777-2412, Web site: http://www.greektowncasino.com/ Web site: http://www.harrahs.com/ Company News On-Call: http://www.prnewswire.com/comp/417238.html

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