Newlook Industries Corp., ("Newlook" or the Company) (CNSX:NLI) is pleased to
announce the appointment of Mark A. Donovan as Chief Financial Officer of the
Company.


Chairman and Chief Executive Officer, John G. Simmonds stated, "Mr. Donovan's
appointment brings a rigorous and extensive three month Search and Interview
process to an exciting conclusion. Our Senior Management Search Team
particularly our Chief Administrative Officer Mike Duffy who has extensive
experience, having placed over 250 CEO's during his career did not believe that
our process would attract applications of such a high quality from the United
States. We were delighted and humbled by the interest of so many highly
qualified Financial Officers. Mr. Donovan is a world class Financial Executive
who has had leadership positions in both Canada and the U.S. with Collective
Brands, Blockbuster International, Blockbuster Canada, and Silcorp Ltd (Mac's
Convenient Stores). His business acumen and judgement are in high demand all
over the world. The Company is very excited by Mr. Donovan's decision to embrace
our vision and goals."


Mr. Donovan was born and raised in Toronto, Ontario. He is a graduate of Sir
Wilfred Laurier in Waterloo, Ontario and has attained the 5th level C.G.A. He is
a Lean Six Black Belt and has lectured at The University of Texas, Dallas and at
Washburn University. He has also lectured and taught Lean Six in the United
States, Central America, China and Canada. He has served as a Member of the
McKinney, Texas Chamber of Commerce, the De La Salle College "Oaklands" Founding
Board of Trustees, the Motion Picture Foundation of Canada, the Child Abuse
Prevention Foundation and The Retail Executive Group of Canada.


While serving as Director of Continuous Improvement ("CI") for Collective
Brands, Mr. Donovan developed, implemented and supervised programs which
achieved record corporate results. While Director of Finance for Blockbuster
Canada, he demonstrated his extraordinary Business Development, Construction and
Expansion skills while co-ordinating the chain's growth from 29 to 325 stores in
a short period of 5 years. 


Mr Donovan's appointment will take effect as of May 1, 2011, and he will
commence being an onsite, operating C.F.O. immediately.


Newlook Industries Corp., headquartered in King City, Ontario is a
publicly-traded company listed on the Canadian National Stock Exchange (CNSX).
For more information please refer to www.sedar.com. The management of the
company, who take full responsibility for its content, prepared this press
release. The CNSX has not reviewed and does not accept responsibility for the
adequacy or accuracy of the contents of this release. This press release
contains forward-looking statements relating to future events and results that
are based on Newlook's current expectations. These statements involve risks and
uncertainties including, without limitation, Newlook's ability to successfully
develop and market its products, consumer acceptance of such products,
competitive pressures relating to price reductions, new product introductions by
third parties, technological innovations, and overall market conditions.
Consequently, actual events and results in future periods may differ materially
from those currently expected.


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