Canada's
Cryptocurrency Leader Mines New Brand Marketing
Talent
Blockchain Leader Focusing on Building
Brand Awareness and Strength
TORONTO, Feb. 7, 2018 /CNW/ - CryptoGlobal Corp. (TSXV:
CPTO) — one of Canada's fastest
growing FinTech and blockchain technology companies — has hired
brand marketing veteran Stewart
Cowan as its first-ever CMO.
"Stewart is a leading marketer who has the talent and experience
to build CryptoGlobal's brand awareness and leadership position,
while setting the stage for future business platforms and
innovation," explains CEO Rob
Segal. CryptoGlobal has a large-scale cryptocurrency
mine in Ontario and recently
announced its expansion with two new facilities in Quebec.
CMO with Success in Start-Ups and World-Leading
Brands
"As well as sharing our values, Stewart brings a unique and
impressive track record of building companies from start-up through
to established brands. That means he has the experience and
creativity of a successful start-up marketer; combined with the
sophistication and discipline required to grow and sustain large,
global brands," says Segal.
Before joining CryptoGlobal, Cowan was VP Marketing at SABMiller
Canada, overseeing a portfolio of brands that included Miller Light, Miller Genuine Draft, Peroni and
Grolsch. Prior to that, he led SABMiller Canada's Import
Brands for several years as its General Manager and spent time as a
brand marketer at US-based Unilever and Miller. Cowan holds
an MBA and undergraduate degree from Cornell
University.
Power of Blockchain and FinTech to "Build a More Secure,
Trustworthy World"
"Blockchain and financial technology has the potential to
revolutionize the way we connect and transact," explains
Cowan. "CryptoGlobal's marketing message will be focused on
helping to educate investors and business leaders about
cryptocurrency mining — and the power and promise of blockchain and
financial technology," he says.
"I believe CryptoGlobal's ultimate goal is to harness the power
of the blockchain to help build a more secure, trustworthy
world. As a marketer, that's an incredible challenge and I'm
enjoying being part of a dynamic team that is expanding at an
accelerated pace," says Cowan.
"We're Building a Canadian Blockchain Company for the
Long-Term"
"We're building a Canadian blockchain and FinTech company with a
long-term vision. With Stewart as our CMO, CryptoGlobal has
found a great fit to help us deliver on that promise," sums up
Segal.
CryptoGlobal – We Power the Blockchain
CryptoGlobal is a leading Canadian FinTech and blockchain
technology company with facilities in Ontario and Quebec. Our team mines a
diverse portfolio of cryptocurrencies from one of Canada's largest and most efficient mining
operations. Currently, CryptoGlobal focuses on mining
BitCoin, DASH, Ether and LiteCoin — using a mix of custom-tuned
mining technologies.
Learn more about CryptoGlobal and the future of mining at
www.cryptoglobal.io
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
SOURCE CryptoGlobal Corp.