/NOT FOR DISSEMINATION IN THE UNITED
STATES OR FOR DISTRIBUTION TO UNITED
STATES WIRE SERVICES/
- Alberta-based national retailer Cannabis
Cowboy and Saskatchewan-focused
5Buds Cannabis expand the footprint of Lift & Co.'s leading
retailer training program -
- Cannabis Cowboy also adopts Lift & Co.'s
in-store, data-powered retail solution, the Cannabis Concierge
-
TORONTO, Dec. 20, 2018 /CNW/ - Lift & Co. Corp. ("Lift
& Co." or the "Company") (TSXV: LIFT) today announces
multi-year agreements to provide private retailers with the Lift
& Co. Cannabis Retail Training Certification (the
"Certification") and the Cannabis Concierge, further solidifying
Lift & Co.'s position as Canada's leading provider of impartial,
third-party cannabis retail training. With these deals, Cannabis
Cowboy and 5Buds Cannabis join three government and two private
partners in five Provinces and one Territory across Canada in empowering retail employees with
data-backed training and technology tools to help guide consumers'
purchase decisions.
"We're excited to grow our expanding list of partners adopting
Lift & Co.'s best-in-class suite of retail products," said
Matei Olaru, CEO, Lift & Co.
"Moving into 2019, we are committed to further solidifying our
leadership position in the retail vertical – a position that is
strengthened by our strategic partnership with MADD Canada, the
trusted authority on public awareness and education, and our unique
data set that powers insights into consumer preferences."
"Lift & Co. Certification and the Cannabis Concierge are
leading the industry in customer insight and education," said
Damien Robinson, Director of
Operations, Cannabis Cowboy Inc. "As pioneers in cannabis retail,
we are focused on partnering with companies who are driving this
industry forward. The Cannabis Concierge is a state-of-the-art
product with unmatched customer data, designed to help our team
provide valuable insights across all of our locations in
Alberta, British Columbia and Ontario. We are excited to implement the Lift
& Co. Certification into our training program to ensure our
staff provide the highest level of knowledge to help clients make
better buying decisions in the recreational cannabis space."
The Certification is a turn-key solution for both government and
private retailers, with either two or five-days' worth of training
content, provided exclusively through Lift & Co.'s retail
education platform and built through an exclusive partnership with
MADD Canada. Cannabis Cowboy and 5Buds join existing partners the
Nova Scotia Liquor Corporation, Prince Edward Island Cannabis
Management Corporation, Spiritleaf and Delta 9 Cannabis.
The Cannabis Concierge is an in-store tablet tool powered by
Lift & Co.'s leading cannabis review platform. By inputting
basic demographic information and comfort level with cannabis, the
tablet interface leverages the Company's proprietary data set to
aid the consumer and sales associate with product suggestions that
match the customer's desired product.
In a retail setting, the Cannabis Concierge helps address common
retailer pain points, providing a standardized experience across
all the retailer's locations, and integrating with the
point-of-sale and inventory systems. A publicly-available,
age-gated version of the tool is available at lift.co for Canadians
to explore and understand cannabis.
Information about the Certification and the Cannabis Concierge,
and consultation requests, can be found at Lift & Co.'s
website here.
About Lift & Co.
Lift & Co. (TSXV: LIFT) is a
cannabis-focused technology and media company that monetizes a
platform of advertising solutions, events, and data insights to
enable cannabis businesses to better understand, target and
ultimately monetize cannabis consumers. Lift & Co. operates a
leading product-comparison resource of federally regulated cannabis
products; provides customized marketing solutions and data-backed
insights into consumer and product trends; and connects businesses
and consumers through its digital platform, and at its leading
events, the Retail Tradeshows, the Lift & Co. Expos and the
Canadian Cannabis Awards. The Lift & Co. Cannabis Retail
Training Certification, developed in an exclusive partnership with
MADD Canada, is available to both government and private clients.
Learn more at lift.co.
Forward-looking statements
Neither TSX
Venture Exchange nor its Regulation Services Provider (as that term
is defined in the policies of the TSX Venture Exchange) accept
responsibility for the adequacy or accuracy of this
release.
Although the Company has attempted to identify important
factors that could cause actual results, performance or
achievements to differ materially from those contained in the
forward-looking statements, there can be other factors that cause
results, performance or achievements not to be as anticipated,
estimated or intended.
There can be no assurance that such forward-looking
statements will prove to be accurate or that management's
expectations or estimates of future developments, circumstances or
results will materialize. Accordingly, readers should not place
undue reliance on forward-looking statements. The forward-looking
statements in this news release are made as of the date of this
release. The Company disclaims any intention or obligation to
update or revise such information, except as required by
applicable law, and the Company does not assume any liability for
disclosure relating to any other company mentioned herein.
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SOURCE Lift & Co. Corp.