PickleJar launches
specialized digital marketing service, FanVivo, to help artists and
venues build innovative fan engagement and insights
HOUSTON, TX -- January 12, 2024 -- InvestorsHub NewsWire --
PickleJar Entertainment Group (f/k/a NewRegen Inc.) (OTC:NREG),
a leading Texas-based music and entertainment software company,
announced today the launch of its digital marketing services
solution, FanVivo™, to assist artists and venues connect with new
fans and create a more engaging experience for existing
ones. FanVivo™ was designed to help PickleJar Network Partners
enhance their online presence, seamlessly connect performances and
content, sell products online, and make it easier for artists and
venues to market to their fans overall. This new line of business
furthers PickleJar’s commitment to maximizing the live
entertainment experience throughout its platform ecosystem.
According to Luminate’s 2023 Midyear Music Report, only 15% of
the US general public can be categorized as “superfans.” This
leaves both artists and venues at a disadvantage when it comes to
discovering their digital online presence, as the majority of the
fan marketplace must use traditional “search” or “listening”
platforms to find artists and venues, which do not provide
geographical or performance-based results like PickleJar’s platform
technology. FanVivo is a tailored approach to building
innovative campaigns, advertising, digital marketing, social
management and creative direction.
“Today’s fan journey is far different than it was just five
years ago and is continuing to evolve as the big tech firms change
their algorithms and ‘pay-to-rank’ models at an alarming pace. It
has become more and more difficult for up-and-coming artists and
local music venues to show up in a fan’s typical search results and
it has become more costly for them to advertise or boost their
content just to seen by the followers they have already generated,”
said Jeff James, PickleJar Chief Executive Officer. “Having worked
with hundreds of brands, we created a cost-effective service
offering in our effort to streamline how artists and venues
interact with audiences and connect with potential patrons using
the latest tools.”
Within this new service offering, PickleJar now offers the use
of their customized WordPress plugin to seamlessly connect all
information on both the PickleJar Live app to the artist or venue
websites. Additionally, artists and venues will work directly with
PickleJar Brand Managers who will provide monthly brand advisory
services including analytics and analysis, campaign management and
editorial calendar consultation. The FanVivo™ Services will include
the following:
· Website Design and Management. Secure domain hosting,
customized website design and development, search engine
optimization (SEO) and self-service capabilities including search
engine marketing (SEM), and performance-specific content.
· Digital Marketing. On-site event banners, digital ad
design, Google pay-per-click advertising and social network
advertising with specific landing pages for campaign performance
monitoring.
· Social Commerce. Artists and venues sell products and
services online, including ticketing, merch and promotional
offers.
PickleJar is transforming entertainment business software by
providing artists and venues the engagement and analytic tools
across our intelligent, entertainment-specific cloud platform. The
all-in-one solution empowers industry professionals with
transactional, financial, and operational software solutions to
connect and monetize each touchpoint of fan engagement.
ABOUT PICKLEJAR HOLDINGS
PickleJar unlocks the potential of shared entertainment
experiences through an integrated suite of software and services
designed to inspire human creativity and enrich lives. Developed
for the era of social commerce, we continuously work to advance
tools to unify the touchpoints of fan engagement with emerging
artists, mid-sized venues, and global brands. By embedding secure
payment technology, data intelligence and content distribution,
PickleJar’s innovative Artist Promotion Programs, Venue Managed
Services and wide range of mobile apps create a 360° view of how
fans and patrons connect with the music and moments that matter
most.
Information about Forward-Looking Statements
This press release contains “forward-looking statements” that
include statements regarding expected financial performance and
growth information relating to future events. Forward-looking
statements include statements with respect to beliefs, plans,
objectives, goals, expectations, anticipations, assumptions,
estimates, intentions, and future performance, and involve known
and unknown risks, uncertainties and other factors, which may be
beyond the control of the Company and its officers and managers,
and which may cause actual results, performance or achievements to
be materially different from future results, performance or
achievements expressed or implied by such forward-looking
statements. Forward-looking statements should not be read as a
guarantee of future performance or results and will not necessarily
be accurate indications of the times at, or by which, that
performance or those results will be achieved. Forward-looking
statements are based on information available at the time they are
made and/or management’s good faith belief as of that time with
respect to future events and are subject to risks and uncertainties
that could cause actual performance or results to differ materially
from those expressed in, or suggested by, the forward-looking
statements. Important factors that could cause these differences
include, but are not limited to; inability to gain or maintain
licenses, reliance on unaudited statements, the Company’s need for
additional funding, governmental regulation of the cannabis
industry, the impact of competitive products and pricing, the
demand for the Company’s products, and other risks that are
detailed from time-to-time in the Company’s filings with the United
States Securities and Exchange Commission. All statements other
than statements of historical fact are statements that could be
forward-looking statements. You can typically identify these
forward-looking statements through use of words such as “may,”
“will,” “can” “anticipate,” “assume,” “should,” “indicate,”
“would,” “believe,” “contemplate,” “expect,” “seek,” “estimate,”
“continue,” “plan,” “point to,” “project,” “predict,” “could,”
“intend,” “target,” “potential,” and other similar words and
expressions of the future. PickleJar expresses its expectations,
beliefs and projections in good faith and believes that its
expectations reflected in these forward-looking statements are
based on reasonable assumptions. However, there is no assurance
that these expectations, beliefs and projections will prove to have
been correct. Such statements reflect the current views of
PickleJar with respect to its operations and future events, and are
subject to certain risks, uncertainties and assumptions relating to
its proposed operations, including the risk factors set forth
herein. Should one or more of these risks or uncertainties
materialize or should the underlying assumptions prove incorrect,
PickleJar actual results may vary significantly from those
intended, anticipated, believed, estimated, expected or planned. In
light of these risks, uncertainties and assumptions, any favorable
forward-looking events discussed herein might not be realized and
occur. PickleJar undertakes no obligation to publicly update or
revise its forward-looking statements, whether as a result of new
information, future events or otherwise. For a more detailed
description of the risk factors and uncertainties affecting
PickleJar (NREG), please refer to PickleJar recent Securities and
Exchange Commission filings, which are available at www.sec.gov.
Anna Benson
8327524489
anna@picklejar.com
Newregen (PK) (USOTC:NREG)
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