Snipp Announces New Co-Branding Initiative and Partner Recruitment for Cannabis Companies
24 Abril 2018 - 8:00AM
TORONTO, April 24, 2018 (GLOBE NEWSWIRE) --
Snipp Interactive Inc. ("Snipp" or the “Company”) (OTCQB:SNIPF)
(TSX-V:SPN), a global provider of digital marketing promotions,
rebates and loyalty solutions, today announced a new service to
help Cannabis companies leverage Snipp’s deep experience in
setting up co-branded partnerships, where two or more synergetic
brands create a program together.
Co-branding opportunities in the Cannabis
industry can be created between growers, product manufacturers and
accessory brands as well as through sponsorship and reward
collaborations with groups such as music labels and motor sport
teams. Snipp has already signed a number of companies in
these industries to its recently launched Cannabis Marketing
Resource Center and has direct license agreements with all major
music labels in North America. In addition, Snipp has created and
run successful co-branding marketing programs for brands in related
industries like Pharma and Alcohol and is in a position to offer
highly effective legally compliant co-branding opportunities to
help create value for all parties – including the consumer.
To find out how these kinds of programs can
positively increase marketing success we encourage interested
parties to download our white paper here -
http://go.snipp.com/Partnering-Up-With-CoBranded-Promotions.html.
Snipp also makes it easy to incent and reward customers with a
simple yet flexible rewards platform. Click here to know more
http://www.snipp.com/rewards/
For those interested in partnering with Cannabis
companies. we also encourage you to sign up for the Snipp Cannabis
Marketing Resource Center (“CMRC”) http://www.snipp.com/CMRC, where
we can match you with opportunities in the Cannabis space. The CMRC
has about 50 participants already enrolled and continues to attract
new sign ups weekly.
“We believe we are the first player in the
Cannabis industry to systematically attempt to create co-branding
opportunities. As we have done in related regulated industries, we
can bring together brands from diverse product and service
categories from within and outside of the Cannabis industry. These
collaborations, when paired correctly, can really enhance the
effectiveness of marketing programs. An example of one of our most
effective programs is for a leading Alcohol company where consumers
who buy a qualifying brand product get a $5 ride-share coupon to
get home safely,” said Atul Sabharwal, Founder and CEO. “Snipp
already has a robust portfolio of both incentive partners and
clients on our platform. This will allow Cannabis companies to
remain focused on their core business while we bring our clients
& incentive partners to the table to accelerate fundamental
metrics such as customer acquisition, shelf space, revenue, cost of
customer acquisition, brand equity and loyalty.”
“I would also like to take the opportunity to
congratulate WeedMD and Hiku on their planned merger. This is a
classic example of a co-branding partnership between a leading
producer and a leading consumer oriented brand.”
Visit the Snipp website at http://www.snipp.com/
for Snipp’s full suite of solutions and examples of Snipp
programs.
About Snipp:
Snipp is a global loyalty and promotions company
with a singular focus: to develop disruptive engagement platforms
that generate insights and drive sales. Our solutions include
shopper marketing promotions, loyalty, rewards, rebates and data
analytics, all of which are seamlessly integrated to provide a
one-stop marketing technology platform. We also provide the
services and expertise to design, execute and promote client
programs. SnippCheck, our receipt processing engine, is the market
leader for receipt-based purchase validation; SnippLoyalty is the
only unified loyalty solution in the market for CPG brands. Snipp
has powered hundreds of programs for Fortune 1000 brands and
world-class agencies and partners.
Snipp is headquartered in Toronto, Canada with
offices across the United States, Canada, Ireland, Europe, and
India. The company is publicly listed on the OTCQB, of the OTC
market in the United States of America, and on the Toronto Stock
Venture Exchange (TSX) in Canada. Snipp was selected to the TSX
Venture 50®, an annual ranking of the strongest performing
companies on the TSX Venture Exchange, in 2015 and 2016. SNIPP IS
RANKED AMONGST THE TOP 500 FASTEST GROWING COMPANIES IN NORTH
AMERICA On Deloitte’s 2017 Technology Fast 500™ List, for the
second year in a row.
FOR FURTHER INFORMATION, PLEASE CONTACT:
MKR Group, Inc.
Todd Kehrli / Mark Forney
snipp@mkr-group.com
Snipp Interactive Inc.
Jaisun Garcha
Chief Financial Officer
investors@snipp.com
Cautionary Note Regarding Forward-Looking
Statements
This press release contains forward-looking
statements that involve risks and uncertainties, which may cause
actual results to differ materially from the statements made. When
used in this document, the words "may", "would", "could", "will",
"intend", "plan", "anticipate", "believe", "estimate", "expect" and
similar expressions are intended to identify forward-looking
statements. Such statements reflect our current views with respect
to future events and are subject to such risks and uncertainties.
Many factors could cause our actual results to differ materially
from the statements made, including those factors discussed in
filings made by us with the Canadian securities regulatory
authorities. Should one or more of these risks and uncertainties,
such as changes in demand for and prices for the products of the
company or the materials required to produce those products, labour
relations problems, currency and interest rate fluctuations,
increased competition and general economic and market factors,
occur or should assumptions underlying the forward looking
statements prove incorrect, actual results may vary materially from
those described herein as intended, planned, anticipated, or
expected. We do not intend and do not assume any obligation to
update these forward-looking statements, except as required by law.
The reader is cautioned not to put undue reliance on such
forward-looking statements.
Neither the TSX Venture Exchange nor its
Regulation Services Provider (as that term is defined in the
policies of the TSX Venture Exchange) accepts responsibility for
the adequacy or accuracy of this release.
Copyright Snipp Interactive Inc. All rights
reserved. All other trademarks and trade names are the property of
their respective owners.
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