YIPI Yippy Inc (CE)

Yippy, Inc. (PINKSHEETS: YIPI) (www.yippy.com) ("Yippy" or the "Company"), providers of the world's fastest, family friendly educational search engines and web portals, reports the release of the company's newest search engine dedicated to the topic of American football. www.football.yippy.com or www.yippy.com/football

"Yippy can do what no other consumer search engine can achieve," stated Rich Granville, Chairman & Chief Strategy Officer, Yippy, Inc. "Our ability to index sources and create information clusters refined and ranked into micro search products such as yippy.com/football shows one of Yippy's many significant advantages. Another Google is not what the world needs. A refined, filtered information portal without influence from major search engines allows, for example, yippy.com/football users to gather the most relevant information from only trusted sources. We are going to drive a lot of traffic through these micro search engines and we control the information rankings."

The company anticipates having all major sports and business topics sourced and indexed before ad:tech.

Yippy, Inc. is the Title Event Sponsor for ad:tech New York at the Javis Center Nov. 8-10th, 2011. The company will also be exhibiting in island booth #1918 on the convention floor next to Microsoft Corporation. To schedule a meeting please contact us at sales@yippyinc.com subject: ad:tech.

http://www.ad-tech.com/ny/adtech_new_york.aspx

About Yippy, Inc. -

Based in Fort Myers, Florida, Yippy, Inc. (www.yippy.com) is a new economy technology company that develops technologies and application services environments for both consumer and commercial market segments. http://search.yippy.com/about

Forward-Looking Statements -

Statements in this press release that relate to the Company's expectations with regard to the future impact on the Company's results from new products in development are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are subject to risks and uncertainties. Words such as "expects," "intends," "plans," "may," "could," "should," "anticipates," "likely," "believes" and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analyses and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management. Readers are urged not to place undue reliance on the forward-looking statements, which speak only as of the date of this release since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. We assume no obligation to publicly update or revise any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release, even if new information becomes available in the future. Additional information on risks and other factors that may affect the business and financial results of Yippy, Inc. can be found in the filings of Yippy, Inc. on OTC Markets (www.otcmarkets.com).

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Contact: R. Granville Investor Relations Yippy, Inc. 1-877-YIPPY01