Joanne Eckert Joins Yangaroo as Vice President - Sales/Business Development - of Advertising Division
05 Novembro 2013 - 11:58AM
Access Wire
Experienced Sales Leader for Media and Agencies Excited about
Future
TORONTO, CANADA - November 5, 2013 -
YANGAROO Inc., (TSX-V: YOO, OTCBB: YOOIF) the industry's
leading secure digital media management company, announced today
that Joanne Eckert, seasoned media sales professional, has joined
the company as its Vice President, Sales and Business Development,
for the advertising division. In this role, she will drive the
revenue strategy and growth for the advertising division, based in
YANGAROO's recently established New York City office.
Eckert's roles have been
in sales, business development, and marketing within the
advertising and media industry for almost 20 years. Recent
management roles include Vice President, Sales and Partnerships,
for LodgeNet (The Hotel Networks) and Senior Director, National
Sales/Advanced Advertising for ROVI Corporation. She has extensive
advertising sales experience for both high-growth and emerging
cable networks including BBC America, CMT, Versus, Turner
Broadcasting and A&E Networks. She also has worked at AOL/Time
Warner, providing a unique perspective on multiplatform advertising
sales.
"Joanne brings not only
a wealth of experience and understanding about our industry, but
also a deep understanding of rapid growth," said Sarah Foss,
President, Advertising Division. "Her expertise isn't just selling
effective advertising or technology solutions, but also building
scalable sales processes, effective teams, and leading
organizations for expansive revenue growth. I couldn't be more
pleased that she will be doing those things - and more - for YANGAROO."
"It's exciting to join
YANGAROO at this time when we have so much opportunity ahead of
us," said Eckert. "I am confident that our YANGAROO platform and
unparalleled service will help our clients thrive in our
ever-changing advertising industry."
Eckert received her
Bachelor of Science in Marketing from Bentley College.
About
YANGAROO:
YANGAROO is a company dedicated to
digital media management. YANGAROO's patented Digital Media
Distribution System (DMDS) is a leading secure B2B digital cloud
based solution focused on the music and advertising industries. The
DMDS solution provides more accountable, effective, and far less
costly digital management of broadcast quality media via the
Internet. It replaces the physical, satellite and closed network
distribution and management of audio and video content, for music,
music videos, and advertising to television, radio, media,
retailers, and other authorized recipients. The YANGAROO Awards
platform is now the industry standard and powers most of North
America's major awards shows.
YANGAROO has offices
in Toronto, New York, and Los Angeles. YANGAROO trades on the TSX
Venture Exchange (TSX-V) under the symbol YOO and in the U.S. under
OTCBB: YOOIF. For further information, please contact Gary Moss at
416-534-0607 ext.111 or visit www.yangaroo.com.
###
The
statements contained in this release that are not purely historical
are forward-looking statements and are subject to risks and
uncertainties that could cause such statements to differ materially
from actual future events or results. Such forward-looking
statements are made pursuant to the safe harbor provisions of the
Private Securities Litigation Reform Act of 1995. The TSX Venture
Exchange does not accept responsibility for the adequacy or
accuracy of this release.
Contact:
The Howard Group Inc.
Lisa Montanini/Dave Burwell
Toll Free: 1-888-221-0915
(403) 221-0915
lisa@howardgroupinc.com
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