Savor the Tastes of Summer with Carefree Meals at Friendly's
27 Junho 2006 - 4:34PM
Business Wire
The crack of July 4th fireworks means that summer is really here.
With sun-filled days and sultry evenings come all the tastes that
make summer special--like tangy barbecue, sweet corn and ripe
tomatoes, and deliciously cool ice cream. Friendly's new Tastes of
Summer entrees offer a carefree way to savor the summer season --
without cooking in a hot kitchen or firing up the grill. Each
entree is packed with summer flavor and at many Friendly's includes
a free Happy Ending Sundae made with Friendly's famous ice cream.
"Summer should be a time to relax and enjoy beautiful weather and
delicious food. With our Tastes of Summer entrees, everyone can
come to Friendly's and have a carefree lunch or dinner without
lifting a pot," said Pete Bell, Vice President, Marketing. "It's a
great way to give the whole family a treat even if you're not on
vacation." Between July 5 and August 20, Friendly's will feature
four Tastes of Summer entrees: -- BBQ Chicken Platter - A classic
summer dinner with two grilled chicken breasts in barbecue glaze,
topped with Monterey Jack and Cheddar cheeses, hickory-smoked
bacon, and scallions. Served over crispy Fronions, with mashed
potatoes, corn and grilled garlic bread. -- Steak Fajita
Quesadillas - Fajita-marinated steak, sauteed onions, and red and
green bell peppers are covered with Monterey Jack and Cheddar
cheeses, and served between flour tortillas. Accompanied by
shredded lettuce, diced tomatoes, sour cream, scallions, a side of
seasoned rice and salsa. -- Chicken Strips Basket - This long-time
favorite includes crispy strips of chicken breast; golden fries;
crisp, tangy cole slaw, and a choice of honey mustard or BBQ sauce.
-- New England Fish 'N Chips - Seafood lovers can feast on tender,
tavern-battered cod fillets, served golden brown, with fries, a
heaping portion of cole slaw, tartar sauce and a lemon wedge. A
cool ending to a Tastes of Summer meal is a free Happy Ending
Sundae, made with any of Friendly's ice cream flavors; dark, hot
fudge sauce; whipped topping, and a cherry. For an extra special
treat, many guests can upgrade to a three-scoop sundae for only
$1.50. This summer, guests who dream of concocting a unique sundae,
all their own, can visit www.friendlys.com, where they'll be able
to create their favorite sundae and enter to win a dream vacation
of their choice. "Separate prize packages for adults and kids will
enable those of all ages to take the trip of a lifetime, from
training to be an astronaut to a deluxe shopping spree in New York
City to exploring natural Hawaii," said Bell. "Not only can the
winners choose from great vacations valued up to $15,000, the
winning sundaes will be featured in a future Friendly's ice cream
menu." Friendly Ice Cream Corporation (Amex: FRN) is a vertically
integrated restaurant company serving signature sandwiches, entrees
and ice cream desserts in a friendly, family environment in more
than 525 company and franchised restaurants throughout the
Northeast. The company also manufactures ice cream, which is
distributed through more than 4,500 supermarkets and other retail
locations. With a 71-year operating history, Friendly's enjoys
strong brand recognition and is currently revitalizing its
restaurants and introducing new products to grow its customer base.
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