Prudential and Nayya partner to bring personalized benefits to millions of American employees
13 Julho 2023 - 9:30AM
Business Wire
63% of employees say they aren’t confident when choosing
benefit plans that best fit their unique needs
Prudential Financial, Inc. (NYSE: PRU) announced today it has
formed a strategic partnership with Nayya, a leading benefits
experience platform, to harness artificial intelligence and data
science that empowers employees to make better workplace benefits
decisions.
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Michael Estep, Head of Product,
Prudential Group Insurance (Photo: Business Wire)
The new partnership will allow Prudential Group Insurance
clients to take advantage of Nayya’s benefits decision support tool
during open enrollment, which will help their employees better
understand their benefit options and make smart decisions.
As healthcare costs and complexity continue to increase in the
U.S., many employees are confused about how to select
cost-effective benefits that meet their personal needs. According
to Nayya’s research, 63% of employees say they don’t understand
their benefits, despite the billions of dollars invested in
benefits education by companies. Nayya’s platform allows companies
to leverage health and financial wellness data to provide
real-time, personalized benefits recommendations for their
employees, as well as year-round guidance to make the most of their
benefits.
“Our goal is to help employers better educate and engage their
employees during moments that matter,” said Michael Estep, head of
product for Prudential Group Insurance. “We are transforming the
enrollment experience by providing simple yet powerful ways to help
employers be the rock their employees can rely on when selecting
workplace benefits.”
Sina Chehrazi, Nayya’s founder and chief executive officer, said
the company’s partnership with Prudential represents a key
milestone in employee empowerment. “Employers are spending more on
benefits than ever before and they want to enable their employees
to make informed decisions to maximize their health and financial
wellness,” Chehrazi said. “Prudential’s leadership is bringing
innovation to the benefits experience with scale and pace. It will
change the trajectory of our industry and our ecosystem in positive
ways.”
For more information, please visit
prudential.com/employers/group-insurance or nayya.com.
ABOUT PRUDENTIAL
Prudential Financial, Inc. (NYSE: PRU), a global financial
services leader and premier active global investment manager with
approximately $1.4 trillion in assets under management as of March
31, 2023, has operations in the United States, Asia, Europe, and
Latin America. Prudential’s diverse and talented employees help
make lives better and create financial opportunity for more people
by expanding access to investing, insurance, and retirement
security. Prudential’s iconic Rock symbol has stood for strength,
stability, expertise and innovation for nearly 150 years. For more
information, please visit news.prudential.com.
Prudential Group Insurance manufactures and distributes a full
range of group life, long-term and short-term disability and
corporate and trust-owned life insurance in the U.S. to
institutional clients primarily for use within employee and
membership benefit plans. The business also sells critical illness,
accidental death and dismemberment and other ancillary coverages.
In addition, the business provides plan administrative services in
connection with its insurance coverages, and administrative
services for employee paid and unpaid leave, including FMLA, ADA,
and PFL.
ABOUT NAYYA
Founded in 2019, Nayya is a new age, software and data
infrastructure company transforming the way employees understand,
choose and use their benefits, driving better financial outcomes
for employees and employers. Year round, Nayya analyzes data to
ensure that the right benefits and point solutions are provided to
employees when they need it most. Nayya’s mission is to give
consumers financial peace on their best days, and confidence on
their worst. Nayya is headquartered in New York, N.Y. For more
information, please visit nayya.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20230713368288/en/
MEDIA: Prudential Financial Marisa Amador
+1 973-802-8969 marisa.amador@prudential.com
Nayya Kate Caballero +1 646-932-2719
kcaballero@nayya.com
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