Sprinklr Launches More Than 700 New Features for Unified Customer Experience
14 Setembro 2023 - 9:00AM
Business Wire
Platform release 18.8 empowers customer
service, marketing, sales, and social teams with new AI-powered
enhancements and generative AI integrations now available to all
customers.
Sprinklr (NYSE: CXM), the unified customer experience management
(Unified-CXM) platform for modern enterprises, today announced the
company’s latest platform release (v. 18.8). With the release of
18.8, the proprietary Sprinklr AI+ platform now integrates with
Google Cloud’s Vertex AI and OpenAI’s GPT models and is now
generally available to all customers.
"Sprinklr is the fastest and most effective way to get AI into a
global brand’s front office prebuilt for security and data
privacy," said Sprinklr Founder and CEO, Ragy Thomas. “With
Sprinklr AI+, our more than 1,400 enterprise customers can increase
productivity, boost the quality of insights, and drive automation
across their front office functions. Sprinklr’s ability to
seamlessly integrate with customers’ own models, create new ones,
or integrate with Sprinklr AI+ gives customers choice and access to
the latest generative AI technologies.”
Sprinklr AI+ gives brands unified generative AI capabilities for
customer service, insights, social media management, and marketing
built with enterprise-level governance, security, and data privacy.
With Sprinklr AI+, customers can utilize Generative AI with just a
few clicks, without the need to learn new workflows, and with
confidence in the accuracy, security, and privacy of the Sprinklr
platform.
Release 18.8 introduces more than 700 new features and
enhancements across the four Sprinklr product suites: Sprinklr
Service, Sprinklr Insights, Sprinklr Marketing, and Sprinklr
Social. An overview of key updates and enhancements is below.
- Sprinklr Service: Create smarter contact centers with
Sprinklr AI+ generative AI capabilities.
- Generative AI-powered insights hub: Eliminate manual
analysis of reports with AI-powered dashboards that automatically
identify insights and recommend actions.
- Quality management enhancements powered by generative
AI: Auto-create and configure parameters for quality scoring
without external support.
- Generative AI for conversational analytics 2.0:
Generative AI model trained to highlight contact drivers and detect
any unidentified issues. The platform can also detect patterns in
customer and agent speech potentially indicative of an issue.
- Conversational AI+ powered by generative AI: Customers
can now harness the power of LLM and generative AI to eliminate
rigid decision trees and enhance virtual assistants. Users can
create dynamic dialog flows and craft context-specific, natural
conversations with ease.
- Video commerce on live chat: Empower customer service
agents to curate a personalized shopping experience during video
calls by adding relevant products to the customer's cart in
real-time. Advanced capabilities such as product search, voucher
suggestions and cart creation are available to agents within the
platform.
- Robust workforce management (WFM) solution (in Beta):
Alongside the core WFM capabilities, empower supervisors with live
updates on agent adherence and construct optimal schedules
considering agent preferences with shift bidding.
- Sprinklr Insights: Leverage improved actionability,
upgraded channel coverage and workflow improvements.
- AI-powered insights assistant: Sprinklr insights
assistant provides information on root cause and actionable
recommendations.
- Generative AI-powered automatic summarization: Automatic
AI-powered summary of all conversations associated with an
aggregate data point quickly highlights key information,
recommended actions, and reduces the need to review and read every
comment or piece of content.
- Capture conversations and content from China across apps
like Sina Weibo, Xiaohongshu and Kuaishou: Release 18.8
includes expanded source coverage to enable customers to capture
conversations and user-generated content (UCG) from major Chinese
social apps.
- Sprinklr Marketing: Ensure that your campaigns engage
audiences better than before.
- Effortless Ad Content Creation: Generate engaging ad
content quickly and efficiently at scale. Utilize Sprinklr's AI+
integrations with leading generative AI offerings to effortlessly
create compelling ad copies and carousel stories.
- Dynamic Content Adaptation: Seamlessly modify existing
content to meet your needs, whether it's extending, condensing, or
rephrasing. Customize and improve your content with tailored
prompts, allowing adjustments to tone and length. Translate any
text instantly, by simply choosing the desired language.
- Streamlined UTM Tracking: Simplify UTM tracking for
non-social content. Create customized UTM forms, effortlessly
generate UTM links, and efficiently manage all UTMs for non-social
content, all within the Sprinklr platform.
- Optimized Google Discovery Ads: Take control of the
end-to-end management of your Google Discovery Ads. Publish, edit,
configure, optimize, and monitor Google Discovery Ads seamlessly
within Sprinklr, offering an engaging native ad experience within
your audience's feed.
- Sprinklr Social: Drive better social media engagement and
improve governance.
- Industry-leading governance: Release 18.8 includes
several enhancements to build on Sprinklr’s industry-leading
governance with new channel integrations, privacy settings, and
admin configurations.
- New Slack integration: Social teams can now manage slack
messages within Sprinklr alongside other platforms.
- Automated video optimization: User can leverage
automated video optimization for different channels to help
eliminate manual effort when preparing and publishing video
content.
For more information on new capabilities and availability for
release 18.8, visit:
https://www.sprinklr.com/releases/18-8-summer-2023/.
Sprinklr AI+ is a flexible AI-everywhere offering that
integrates Sprinklr’s specialized AI models with leading generative
AI capabilities to drive higher productivity, better
decision-making, and more seamless experiences from customer-facing
teams. To learn more, visit:
https://www.sprinklr.com/products/platform/ai-plus/.
About Sprinklr
Sprinklr is a leading enterprise software company for all
customer-facing functions. With advanced AI, Sprinklr's unified
customer experience management (Unified-CXM) platform helps
companies deliver human experiences to every customer, every time,
across any modern channel. Headquartered in New York City with
employees around the world, Sprinklr works with more than 1,400
valuable enterprises — global brands like Microsoft, P&G,
Samsung and more than 50% of the Fortune 100. Sprinklr’s value to
the enterprise is simple: We un-silo teams to make customers
happier.
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version on businesswire.com: https://www.businesswire.com/news/home/20230914417826/en/
Austin DeArman pr@sprinklr.com
Sprinklr (NYSE:CXM)
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