Applebee’s Teams Up with Dos Hombres to Debut Three NEW Mezcal Margaritas
08 Janeiro 2024 - 10:00AM
Business Wire
Applebee’s first margaritas featuring the rich
taste and subtle smoke flavor of Mezcal include the Breaking Rock
Rita, Passion Fruit Mezcal Rita, and the Classic Mezcal Rita.
Founded by actors, Aaron Paul and Bryan
Cranston, Dos Hombres Mezcal is crafted from the finest Mexican
agave, using traditional methods in Oaxaca.
Applebee’s is taking its margaritas to bold new heights with
three new specialty mezcal margaritas each featuring Aaron Paul and
Bryan Cranston’s Dos Hombres Mezcal and Dwayne "The Rock" Johnson's
Teremana Tequila. These star-studded cocktails are hand-shaken,
poured tableside, and served with a chilled shaker tin for guests
to enjoy multiple pours. Applebee’s new mezcal margaritas are only
$9 and available for a limited time.*
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20240108660732/en/
Applebee’s first margaritas featuring the
rich taste and subtle smoke flavor of mezcal from Dos Hombres
include the Breaking Rock Rita, Passion Fruit Mezcal Rita, and the
Classic Mezcal Rita. (Photo: Business Wire)
Dos Hombres Mezcal is an award-winning, ultra-premium mezcal
made from the finest Espadin agave, hand-selected from the
hillsides of a small village in Oaxaca, Mexico and crafted using
traditional methods. It offers a smooth, rich flavor with a
discreet smoky finish that adds a fresh, delicious twist to any
cocktail. Applebee’s three new margaritas featuring Dos Hombres
Mezcal include:
- NEW Breaking Rock Rita: Paying homage to one of
television’s greatest duos, Aaron Paul and Bryan Cranston’s Dos
Hombres Mezcal is shaken up with Dwayne “The Rock” Johnson’s
ultra-premium Teremana Blanco Tequila, blue curacao, lime, and a
sky-blue sugar rim.
- NEW Passion Fruit Mezcal Rita: Sweet with a kiss of
smoke, the Passion Fruit Mezcal Rita features passion fruit, Dos
Hombres Mezcal, Teremana Blanco Tequila, triple sec, lime, and a
gummi lip garnish.
- NEW Classic Mezcal Rita: Made for the traditional
margarita drinker looking to kick things up a notch, the Classic
Mezcal Rita features Applebee’s signature margarita mix with a hint
of smooth smoke from Dos Hombres Mezcal, Teremana Blanco Tequila,
triple sec, and lime.
“We are thrilled to launch mezcal cocktails at Applebee’s for
the first time,” said Patrick Kirk, vice president of Beverage
Innovation at Applebee’s. “From Albany to Albuquerque, we look
forward to introducing guests across the country (and Canada) to
the great flavor of mezcal. But hurry in, because these smokey sips
are only here for a limited time!”
“Dos Hombres was born out of a genuine love and appreciation for
mezcal, and a deep friendship that began while working on set
together,” said Dos Hombres co-founder, Aaron Paul. “We set out to
create an approachable, premium mezcal that is best enjoyed with
friends and family.”
“Mezcal is one of the fastest growing spirits in the United
States, and our goal is for Dos Hombres to be the number one
mezcal,” said Dos Hombres co-founder, Bryan Cranston. “We genuinely
loved working together to make this spirit the best it can be.”
To find your local restaurant to dine-in, visit
Applebees.com/restaurants. To order Applebee’s To Go or Delivery,
visit Applebees.com or the Applebee’s mobile app (iOS, Google). For
even more exclusive deals and specials, guests can sign up to be a
part of the neighborhood. Join Club Applebee’s and receive a
welcome offer!
*Must be 21+. Void where prohibited. Tax & gratuity
excluded. Available for dine-in only except where carry-out alcohol
is permitted by law. Participation may vary. While supplies
last.
About Applebee's®
As one of the world’s largest casual dining brands, Applebee’s
Neighborhood Grill + Bar serves as America’s kitchen table,
offering guests a lively dining experience that combines simple,
craveable American fare with classic drinks and local drafts.
Applebee’s makes it easy for family and friends to connect with one
another, whether it’s in a dining room or in the comfort of a
living room, Eatin’ Good in the Neighborhood™ is a familiar and
affordable escape from the everyday. Applebee's restaurants are
owned and operated by entrepreneurs dedicated to more than serving
great food, but also building up the communities that we call home.
From raising money for local charities to hosting community
fundraisers, Applebee’s is always Doin’ Good in the Neighborhood®.
Applebee’s franchise operations consisted of 1,654 Applebee’s
restaurants in the United States, two U.S. territories and 11
countries outside the United States as of September 30, 2023. This
number does not include two domestic Applebee’s ghost kitchens
(small kitchens with no store-front presence, used to fill
off-premise orders) and 12 Applebee’s international ghost kitchens.
Applebee's is franchised by subsidiaries of Dine Brands Global Inc.
[NYSE: DIN], which is one of the world's largest full-service
restaurant companies.
About Dos Hombres
Dos Hombres is the product of multiple generations of proud
Mezcal producers. Mezcal maestro and partner, Gregorio Velasco’s
ancestors can be traced back to San Luis del Rio’s origins and
foundation, as one of the pioneers of Mezcal production using mud
jugs. Dos Hombres is a unique blend of the finest Espadin agave,
hand-selected from the hillsides of a small village in Oaxaca,
Mexico. The mezcal presents an appealing fragrance and a rich taste
that engages the palate, ensuring the distinctive smoothness of our
brand. Smoky and smooth, the Dos Hombres mezcal pairs well with any
season and every possible cocktail combination. For more
information visit www.doshombres.com.
Follow us:
Instagram: @applebees Twitter: @applebees Facebook:
www.facebook.com/applebees
Instagram: @doshombres Facebook: @doshombres
BR-APPB
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240108660732/en/
For Applebee's media inquiries, email us at
media@applebees.com
For Dos Hombres media inquiries, email us at
doshombres@klgpr.com
Dine Brands Global (NYSE:DIN)
Gráfico Histórico do Ativo
De Abr 2024 até Mai 2024
Dine Brands Global (NYSE:DIN)
Gráfico Histórico do Ativo
De Mai 2023 até Mai 2024