Yerbaé Partners with Three Major Anheuser-Busch Distributors to Expand into the State of Pennsylvania
05 Março 2024 - 7:03PM
Business Wire
W.R. Hickey Distributors, EH. Kleckner, &
Northeast Eagle Distributors to now stock Yerbaé Product
Yerbaé Brands Corp. (TSX-V: YERB.U; OTCQX: YERBF)
(“Yerbaé” or the “Company”), a plant-based energy
beverage company, announced its partnership with three major
Anheuser-Busch distributors in Pennsylvania. Finalizing agreements
with the following distributors, W.R. Hickey, Edwin H. Kleckner and
Northeast Eagle Distributing marks the build out and expansion for
Yerbaé into the Pennsylvania marketplace. The coverage of the three
distributors will bring Yerbaé into 21 new counties.
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the full release here:
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Yerbaé Plant-Based Energy, caffeinated by
Yerba Mate (Photo: Business Wire)
Each distributor will be delivering Yerbaé’s newest 12oz energy
product line including the coveted Happy Valley United package that
supports Penn State student athletes. As well as Mango
Passionfruit, Watermelon Strawberry, Black Cherry Pineapple,
Raspberry Sorbet and Peachy Mimosa Twist.
The exclusive Happy Valley United SKU is part of Yerbaé's
commitment to supporting collegiate athletes through the Name,
Image, and Likeness (NIL) collective, HVU. HVU is dedicated to
championing the 31 varsity sports and over 800 Penn State
student-athletes, providing them with opportunities to leverage
their NIL rights.
“We are incredibly excited and thankful for these three amazing
partnerships to come to life around our market development and Penn
State Student Athlete partnership, said Seth Smith, Vice President
Sales of Yerbaé Plant-Based Energy. "This partnership is not only a
strategic business move but also an opportunity for us to further
support collegiate athletes through our collaboration with Happy
Valley United. We look forward to refreshing and energizing
Pennsylvanians with our premium beverages."
About Yerbaé Yerbaé Brands Corp., (TSXV: YERB.U; OTCQX:
YERBF) makes great-tasting energy beverages with yerba mate and
other premium, plant-based ingredients. All Yerbaé energy beverages
are zero calorie, zero sugar, non-GMO, vegan, kosher,
keto-friendly, paleo-approved, gluten free and diabetic-friendly.
Founded in Scottsdale, AZ in 2017, Yerbaé seeks to disrupt the
energy beverage marketplace by offering a no-compromise energy
solution, with input and support from its recently-announced Yerbaé
Advisory Board, Sports and Entertainment. Find us @DrinkYerbae on
Instagram, Facebook, Twitter/X and TikTok, or online at
https://yerbae.com.
Disclaimer for Forward-Looking Information
This news release contains forward-looking statements relating
to the Company. Statements in this news release that are not purely
historical are forward-looking statements and include any
statements regarding beliefs, plans, expectations or intentions
regarding the future, including: the anticipated use of proceeds of
the Offering; that Yerbaé will receive the necessary approvals from
the TSXV or otherwise for the closing of the Offering and the Media
Specialists Agreement; that Yerbaé will deliver consistent growth;
and Yerbaé’s ability to be a leading player in the plant-based
functional energy beverage industry. Forward-looking statements are
based on assumptions and are subject to a number of risks and
uncertainties, many of which are beyond our control, which could
cause actual results to differ materially from those that are
disclosed in or implied by such forward-looking statements. The
material assumptions supporting these forward-looking statements
include, among others, that the Company will receive the necessary
final approval for the Offering and the Media Specialists
Agreement; that the demand for the Company’s products will continue
to significantly grow; that the past production capacity of the
Company’s co-packing facilities can be maintained or increased;
that there will be increased production capacity through
implementation of new production facilities, new co-packers and new
technology; that there will be an increase in number of products
available for sale to retailers and consumers; that there will be
an expansion in geographical areas by national retailers carrying
the Company’s products; that the Company’s brokers and distributors
will continue to sell and prioritize the Company’s products; that
there will not be interruptions on production of the Company’s
products; that there will not be a recall of products due to
unintended contamination or other adverse events relating to the
Company’s products; and that the Company will be able to obtain
additional capital to meet the Company’s growing demand and satisfy
the capital expenditure requirements needed to increase production
and support sales activity. Actual results could differ from those
projected in any forward-looking statements due to numerous
factors. Such factors include, among others, governmental
regulations being implemented regarding the production and sale of
energy drinks; the fact that consumers may not embrace and purchase
any of the Company’s products; additional competitors selling
energy drinks reducing the Company’s sales; the fact that the
Company does not own or operate any of its production facilities
and that co-packers may not renew current agreements and/or not
satisfy increased production quotas; the potential for supply chain
interruption due to factors beyond the Company’s control; the fact
that there may be increases in costs and/or shortages of raw
materials and/or ingredients and/or fuel and/or costs of
co-packing; the fact that there may be a recall of products due to
unintended contamination; the inherent uncertainties associated
with operating as an early stage company; changes in customer
demand and the fact that consumers may not embrace energy drink
products as expected or at all; the extent to which the Company is
successful in gaining new long-term relationships with new
retailers and retaining existing relationships with retailers,
brokers, and distributors; the Company’s ability to raise the
additional funding that it will need to continue to pursue its
business, planned capital expansion and sales activity; and
competition in the industry in which the Company operates and
market conditions.
These forward-looking statements are made as of the date of this
news, and the Company assumes no obligation to update the
forward-looking statements, or to update the reasons why actual
results could differ from those projected in the forward-looking
statements, except as required by applicable law, including the
securities laws of the United States and Canada. Although the
Company believes that any beliefs, plans, expectations and
intentions contained in this presentation are reasonable, there can
be no assurance that any such beliefs, plans, expectations or
intentions will prove to be accurate. Readers should consult all of
the information set forth herein and should also refer to the risk
factors disclosure outlined in greater detail under “Risk Factors”
in the Company’s Information Circular dated November 15, 2022
available on SEDAR at www.sedar.com.
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
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version on businesswire.com: https://www.businesswire.com/news/home/20240305559612/en/
For investors, investors@yerbae.com or 480.471.8391
To reach CEO Todd Gibson, todd@yerbae.com or 480.471.8391
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