Ubisoft Shares Jump on Deal for Activision Blizzard Cloud Rights
22 Agosto 2023 - 5:36AM
Dow Jones News
By Adria Calatayud
Shares in Ubisoft Entertainment jumped Tuesday after the French
videogames company secured cloud-streaming rights to games
including the "Call of Duty" series as part of Activision
Blizzard's restructured takeover by Microsoft.
At 0756 GMT, shares in Ubisoft rose 6.6% to EUR31.23.
The maker of the "Assassin's Creed" videogame series said it
will get cloud rights in perpetuity for Activision Blizzard's
existing catalog--including the "Call of Duty" franchise--and new
titles released over the next 15 years. Nonexclusive rights to
stream in the European Economic Area are excluded from the deal,
Ubisoft said.
The arrangement will become effective once Microsoft's
acquisition of Activision is completed, Ubisoft said.
News of the deal came as the U.K.'s Competition and Markets
Authority said Microsoft had submitted a revised proposal to take
over Activision that leaves out cloud rights to its games outside
of the European Economic Area after the original $75 billion deal
reached in January last year was blocked.
Ubisoft didn't disclose terms of the deal, but the CMA said the
French company will make a one-off payment to Microsoft and
establish a market-based wholesale pricing mechanism as a
compensation for the cloud streaming rights to Activision's
games.
The deal will boost the content offering of Ubisoft's
subscription service Ubisoft+ and allow it to license streaming
access to Activision's games to cloud gaming companies, service
providers, and console makers, the company said.
"This will help expand access for players across all streaming
services," Ubisoft said.
The CMA said the transaction allows Ubisoft to commercialize the
rights to any other cloud gaming-services provider including
Microsoft itself.
Write to Adria Calatayud at adria.calatayud@dowjones.com
(END) Dow Jones Newswires
August 22, 2023 04:21 ET (08:21 GMT)
Copyright (c) 2023 Dow Jones & Company, Inc.
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