HSW International, Inc. (Nasdaq:HSWI), a developer and operator of
popular websites featuring high quality information in the U.S.,
Brazil and China, and a leading provider of next-generation web
publishing platforms that support traditional web publishing
combined with social media, today announced the launch of
Sharecare.com, an innovative platform that provides a simple, easy
way for consumers to get high quality answers to the questions of
health, provided by trusted experts.
HSW International joined in founding Sharecare with Dr. Mehmet
Oz, Harpo Productions, Discovery Communications (Nasdaq:DISCA)
(Nasdaq:DISCB) (Nasdaq:DISCK), Sony Pictures Television and
Jeff Arnold. HSWI provided the technology development services for
Sharecare through its Web Platform Services division, helping
create a Web 3.0 platform featuring interactive question &
answer based content.
"We are pleased to be a founding partner in Sharecare and view
the launch as a significant milestone in our business, which seeks
to redefine the web experience by combining expert content and
social media to enable the efficient and intuitive consumption of
trusted content by information seekers across a spectrum of
industry verticals – the first of which is health," said Greg
Swayne, Chairman and Chief Executive Officer of HSW
International.
For further details about Sharecare.com, please refer to the
attached press release.
About HSW International
HSW International, Inc. (Nasdaq:HSWI) develops and operates
Internet businesses focused on providing consumers with locally
relevant, high quality information, and provides web platform
services that support traditional web publishing combined with
social media. The Company's leading brands BoWenWang
(bowenwang.com.cn) and ComoTudoFunciona (hsw.com.br) provide
readers in China and Brazil with thousands of articles about how
the world around them works, serving as destinations for credible,
easy-to-understand reference information. HSW International is the
exclusive licensee in China and Brazil for the publication of
translated content from HowStuffWorks.com, a subsidiary of
Discovery Communications. HSW International is also a co-founder
and developer of Sharecare, a highly searchable social Q&A
healthcare platform organizing and answering the questions of
health. The Company is headquartered in Atlanta.
Forward-Looking Statements
This press release contains "forward-looking statements," as
defined in Section 27A of the Securities Act of 1993, as amended,
and Section 21E of the Securities Exchange Act of 1934, as amended.
Forward-looking statements may be in the future tense, and often
include words such as "anticipate", "expect", "project", "believe",
"plan", "estimate", "intend", "will" and "may". These statements
are based on current expectations, but are subject to certain risks
and uncertainties, many of which are difficult to predict and are
beyond the control of HSW International. Relevant risks and
uncertainties include those referenced in HSW International's
filings with the SEC, and include but are not limited to: our
losses and potential need to raise capital; successfully supporting
the Sharecare platform; reliance on third parties such as Sharecare
and its other founders and contributors; restrictions on
intellectual property under agreements with Sharecare and third
parties; challenges inherent in developing an online business;
reliance on key personnel; risks of business in foreign countries,
notably China and Brazil, including obtaining regulatory approvals
and adjusting to changing political and economic policies;
governmental laws and regulations, including unclear and changing
laws and regulations related to the internet sector in foreign
countries, especially China; general industry conditions and
competition; and general economic conditions, such as advertising
rate, interest rate and currency exchange rate fluctuations. These
risks and uncertainties could cause actual results to differ
materially from those expressed in or implied by the
forward-looking statements, and therefore should be carefully
considered. HSW International assumes no obligation to update any
forward-looking statements as a result of new information or future
events or developments, except as required by law.
Contact: |
Kreab Gavin Anderson |
Adam Davis |
+1 (212) 515-1911 |
adavis@kreabgavinanderson.com |
|
HSW International |
Investor Relations |
+1 (404) 926-0660 |
ir@hswint.com |
Press release by Sharecare.com follows:
America's Doctor, Dr. Mehmet Oz and Jeff
Arnold Launch Sharecare.com, an Online Health and Wellness Platform
Providing Consumers with Expert Information to Live Healthier
Lives
Sharecare.com is an Interactive Q & A
Platform Dedicated to Providing Consumers with Diversified,
Trustworthy Answers to the Questions of Health from the Collective
Knowledge of Leaders in the Healthcare Industry
(Atlanta, GA – October 7, 2010) – Today, at the Health 2.0
Conference in San Francisco, internet entrepreneur Jeff Arnold and
Dr. Mehmet Oz, a leading cardiac surgeon, health expert, and host
of "The Dr. Oz Show," in partnership with Harpo Studios, HSW
International, Sony Pictures Television, and Discovery
Communications launched Sharecare.com, an innovative platform that
provides a simple, easy way for consumers to get high quality
answers to the questions of health, provided by trusted
experts.
The power behind Sharecare is the collective wisdom that comes
from questions and answers reflecting the multiple perspectives of
healthcare and industry experts. Sharecare allows doctors,
nurses, hospitals, non-profits, leading brands, and healthcare
experts to engage with each other and consumers in transparent
conversations about health. Sharecare's initial content
contributors include prestigious organization such as AARP,
American Cancer Society, American Diabetes Association, American
Heart Association, American Red Cross, and Sigma Theta Tau
International.
Sharecare's unique approach goes beyond existing health
information sites by bringing together all facets of health and
wellness: physical, emotional, intellectual, spiritual and
social. To accomplish this, Sharecare is working with
organizations such as the National Academy of Sports Medicine for
fitness information, to Google Health that provides expertise in
electronic health records to Arianna Huffington on the importance
of being fearless.
By bringing together the full spectrum of healthcare experts on
an expert social Q & A platform to facilitate conversations
about health, Sharecare is creating an environment that will foster
innovation within the healthcare community.
The site is inviting, easy-to-use and is designed to be
accessible from any device, from smart phones to tablets to
desktops. The dynamic home page features timely and relevant health
and wellness topics. The site also includes geo-targeting
functionality and with the participation of local leading hospitals
such as Brigham and Women's Hospital, Cleveland Clinic, Johns
Hopkins Medicine, The Mount Sinai Medical Center and New
York-Presbyterian Hospital allows Sharecare users to engage with
local medical experts.
"Sharecare's mission is to become a trusted resource for
accurate, multi-perspective and high quality answers to questions
of health, and we are actively expanding our already impressive
roster of prestigious institutions, hospitals, physicians,
non-profits, professional societies and leading brands in the
healthcare industry to provide answers," said Jeff Arnold, chairman
and chief architect of Sharecare. "We are particularly grateful to
our existing partners, and encourage other experts to participate
in the development of a shared wisdom on health and wellness on
Sharecare. Working together, there is no limit to the
magnitude and breadth of healthcare expertise that will be
available to consumers and with today's launch, Sharecare can begin
to evolve into the leading resource for answers to questions of
health and wellness."
"As a doctor, I am excited to be included amongst industry
leadership on Sharecare's platform. Not only does Sharecare
give consumers the tools to live healthier lives but by bringing
together healthcare thought leadership into a single community, it
has the potential to foster an environment of innovation within the
industry," said Dr. Mehmet Oz, Host of "The Dr. Oz Show." "I
am excited to harness the power of the Internet to bring everyone
into an engaging discussion on how to take control of your own
health destiny, encompassing emotional, spiritual as well as the
physical aspects."
About Sharecare
Founded in 2009 and based in Atlanta, GA, Sharecare's mission is
to greatly simplify the search for high-quality healthcare
information and answer the world's questions of health. Created by
Jeff Arnold and Dr. Mehmet Oz, in partnership with Harpo Studios,
HSW International, Sony Pictures Television, and Discovery
Communications, the Sharecare interactive social Q & A
platform allows people to ask, learn and act upon questions of
health and wellness. The company's innovative approach provides a
wide array of expert answers to each question ranging from
hospitals to MDs to non-profits to healthcare companies to active
health consumers, ultimately creating a community where healthcare
knowledge is built, shared and put into practice.
Contacts |
|
Matthew Caldecutt / David Redlener |
DKC Public Relations and Integrated
Marketing |
(212) 685-4300 |
Matthew_Caldecutt@dkcnews.com /
David_Redlener@dkcnews.com |
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