Future Announces New Women’s Lifestyle and Home Interest Revenue Team
10 Agosto 2022 - 1:30PM
Digital powerhouse Future Publishing announced today that Shayna
Kossove, formerly CRO of Who What Wear, will lead a newly formed
Fashion, Beauty, and Homes revenue team as Commercial President,
and will oversee direct sales and custom partnerships across
Future’s Women and Home Interest portfolio of brands.
The move comes alongside Future’s meteoric rise as
a key player in the Women’s Lifestyle and Home Interest arena, with
its leading brands Who What Wear, Marie Claire, Woman & Home,
Homes & Gardens, Real Homes, and more.
“By combining our teams, we leverage our
best-in-class branded content, influencer marketing and audience
data capabilities, alongside our broad scale, to offer our clients
a level of audience and content that can’t be found elsewhere,”
said Zack Sullivan, Chief Revenue Officer at Future. “We are
excited that as part of the change, we can develop deeper strategic
relationships with advertisers and look to expand the team with
further growth planned in 2023.”
Shayna Kossove is a founding member of Who What
Wear, which was acquired by Future earlier this year. She brings an
extensive record of generating revenue for digital media companies,
including developing ground-breaking partnerships with fashion,
luxury, retail, and beauty brands.
Prior to Who What Wear, Kossove was Head of
Revenue at LX.TV, a division of NBCUniversal. She also held senior
business development roles at Conde Nast, the Hollywood Reporter
and LA Confidential Magazines.
“Very few publishers have the scale, technology,
and brand value to thrive under evolving market conditions, but
Future is the exception with every essential component to drive
revenue and flourish,” Kossove said. “We can't wait to unlock more
value for our audiences and partners with Future’s incredible
capabilities.”
About Future
Connectors. Creators. Experience Makers.
Future is a global multi-platform media company
and leading digital publisher, with scalable brands and diversified
revenue streams. Every month, it connects over 400 million people
worldwide with their passions, through expert content, world-class
events, and cutting-edge proprietary technology. Every year Future
attracts millions of consumers to its brands’ websites, magazines,
events, and social spaces. Its factual production company Future
Studios specializes in producing amazing content, enjoyed and
shared by millions of people worldwide.
Its market-leading portfolio of over 240 brands
spans technology, games, TV and entertainment, women’s lifestyle,
luxury, wealth, knowledge, music, creative and photography, sports,
home interest, and B2B sectors. Brands include: TechRadar,
Gamesradar+, Tom’s Guide, CinemaBlend, Marie Claire, Decanter,
Kiplinger, The Week, Guitar World, Digital Camera World, and Live
Science. For more information visit: www.futureplc.com
Media Contact: Hugh Moore Broadsheet
Communications for Future Publishing (US) 202-471-0661
hugh@broadsheetcomms.com
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