Treasure Global’s ZCITY Announces Collaboration with ZUS Coffee to Offer Rewards for New Members, Driving User Acquisition and Extending Market Reach
01 Junho 2023 - 9:00AM
Treasure Global Inc (NASDAQ: TGL) ("Treasure Global", or
the "Company"), an innovative technology solutions
provider, today announced that its proprietary lifestyle
app, ZCITY, will partner with tech-enabled Malaysian coffee chain,
ZUS Coffee, to provide exclusive incentives for new ZCITY users on
coffee purchases from ZUS.
The collaboration allows ZCITY and ZUS Coffee to tap into each
other’s significant user bases, attracting new customers to ZCITY,
growing brand reach and recognition, expanding market reach, and
offering rewards for consumers. ZCITY currently has over 2.4
million registered users, while ZUS Coffee has 230 coffee outlets
in Malaysia.
In addition, ZUS Coffee plans to open over 100 new outlets
throughout the country in 2023, providing a significant future
partnership opportunity for ZCITY.
"By leveraging technology and fostering strategic
collaborations, ZCITY continues to revolutionize how individuals
approach their everyday expenditures, providing rewards that will
help our users gain savings on everyday items, such as coffee. We
are excited to partner with ZUS Coffee to provide an affordable
solution that allows our users to enjoy their favorite cup of
coffee without straining their wallets. The collaboration will
enable ZCITY and ZUS Coffee to leverage our combined significant
customer bases to grow our reach, increase user acquisition and
enhance brand recognition, in line with our regional expansion
plans,” said Sam Teo, Founder and Chief Executive Officer of
ZCITY.
When ZCITY app users make bill payments, purchase groceries, buy
e-Vouchers, or shop on their favorite e-commerce stores through the
ZCITY app, they can unlock a range of benefits and rewards. Users
can use the app to earn Zcoins, an official virtual reward currency
created to reward ZCITY users with exclusive discounts, special
offers, and additional savings on their next payment transaction.
With ZCITY, users can save money while simultaneously enjoying
their shopping experiences and maximizing their overall value.
About ZUS CoffeeAt the heart of ZUS Coffee, our
mission is to bring specialty coffee - inherently seen as expensive
- to the local community at an affordable price. We strive to
understand what coffee means to you and commit ourselves to
delivering greater convenience and accessibility for the community.
At every touchpoint, we aim to deliver the best ZUS Coffee
experience to ensure that ZUS Coffee is always a Necessity, not a
Luxury. To experience the “thunder”, please visit us at the nearest
ZUS Coffee outlet or online at https://zuscoffee.com/.
About ZCITYThe ZCITY App, developed by Gem
Reward Sdn Bhd. ("GEM"), is a cutting-edge digital ecosystem that
revolutionizes and streamlines the e-payment process for consumers
while allowing them to earn rewards. Powered by Nasdaq-listed
Treasure Global Inc (NASDAQ: TGL), its proprietary ZCITY App offers
consumers and merchants innovative solutions that simplify and
enhance the shopping experience, resulting in increased user
engagement and valuable data collection. Moreover, it transforms
consumers' e-payment experiences by allowing them to earn rewards
through cashless transactions, including rebates at online and
offline retail outlets, instant rebates, and participation in
affiliate cashback programs.
Learn more about ZCITY at https://zcity.io/
About Treasure Global IncTreasure Global is a
Malaysian solutions provider developing innovative technology
platforms. Treasure Global has developed two technology solutions:
the ZCITY App, a unique digital ecosystem that transforms and
simplifies the e-payment experience for consumers, while
simultaneously allowing them to earn rewards; and TAZTE, a digital
F&B management system providing merchants with a one-stop
management and automated solution to digitalize their businesses.
Treasure Global also acts as a master franchiser in SEA for popular
restaurant chains, while providing them with the TAZTE solution. As
of March 31, 2023, ZCITY had over 2,400,000 registered
users.
For more information, please
visit https://treasureglobal.co/.
Forward Looking Statements
This press release may contain forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended. Such forward-looking statements are characterized by
future or conditional verbs such as “may,” “will,” “expect,”
“intend,” “anticipate,” “believe,” “estimate” and “continue” or
similar words. You should read statements that contain these words
carefully because they discuss future expectations and plans, which
contain projections of future results of operations or financial
condition or state other forward-looking information.
Forward-looking statements are not guarantees of future
performance, are based on certain assumptions and are subject to
various known and unknown risks and uncertainties, many of which
are beyond the control of the Company, including those set forth in
the Risk Factors section of the Company’s registration statement
and preliminary prospectus for the Company’s initial public
offering filed with the SEC. Copies of these documents are
available on the SEC’s website, www.sec.gov. These forward-looking
statements cannot be predicted or quantified and consequently,
actual results may differ materially from those expressed or
implied by such forward-looking statements. The Company undertakes
no obligation to update these statements for revisions or changes
after the date of this release, except as required by law.
For further information, please contact:
U.S. Investor ContactPhil CarlsonKCSA Strategic
Communicationsir_us@treasuregroup.co
Malaysian Investor
Contactsir_my@treasuregroup.co
Media ContactSue Chuah, Chief Marketing
OfficerTreasure Global Incmediacontact@treasuregroup.co
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