Churchill Downs Incorporated (“CDI”) announced today a multi-year
partnership between Churchill Downs Racetrack (“Churchill Downs”)
and Sports Illustrated for exclusive naming rights of a new luxury
dining experience, Club SI, ahead of the historic 150th running of
the Kentucky Derby on Saturday, May 4, 2024. Originally planned as
the 1895 Club, Club SI is scheduled to debut on Opening Night of
Derby Week and offer guests a modern, sophisticated race day
experience.
Club SI will debut as part of the $200 million
renovated Paddock Project at Churchill Downs for the upcoming 150th
Kentucky Derby and offer a new luxury equine-focused dining
experience with an immersive view of the all-new Paddock and
Paddock Runway giving guests unparalleled behind-the-scenes
experiences. The interior design of Club SI will showcase iconic
Sports Illustrated magazine covers, editorial featuring past
Kentucky Derby races, and a sneak peek into Sports Illustrated’s
new SI Resorts vertical. Each year, celebrity ambassadors will act
as hosts for Club SI during the Kentucky Derby and the Kentucky
Oaks for a premium race day experience. With a guest list that
includes titans of the sports industry and appointed with iconic
Sports Illustrated editorial artwork, Club SI will offer an
elevated, exciting and more unique Derby weekend than ever
available before.
The club will be open on premium race days and
include dining tables to accommodate parties of two, four, six or
eight guests who will enjoy gourmet dishes from the curated Chef’s
Table Buffet, designated wagering windows, private bars and outdoor
trackside viewing for live races. Steps from the club, guests will
be treated to the SI Enclosure which will deliver a front-row
experience of the Paddock with covered outdoor dining tables to
accommodate parties of four.
“As we approach the 150th Kentucky Derby, we are
thrilled to partner with a brand as iconic as Sports Illustrated to
offer guests an enhanced way to enjoy this incredible anniversary
event,” said Mike Anderson, President of Churchill Downs Racetrack.
“Sports Illustrated shares our goal of combining exciting sports
moments with upscale entertainment, and Club SI will provide the
perfect space to achieve this.”
“It is an honor to bring Club SI to Churchill
Downs Racetrack, which has such a rich history that we’ve showcased
through the pages of Sports Illustrated for decades,” said Michael
Sherman, SVP Media Brands at Authentic Brands Group, owner of the
Sports Illustrated brand. “Club SI will celebrate iconic elements
of the brand, while hosting celebrity talent and offering guests
gourmet cuisine and cocktails, a unique vantage point of the new
Paddock, and a once-in-a-lifetime horse racing experience for Derby
150.”
About Churchill Downs
Incorporated
Churchill Downs Incorporated (“CDI”, NASDAQ:
CHDN) has been creating extraordinary entertainment experiences for
nearly 150 years, beginning with the company’s most iconic and
enduring asset, the Kentucky Derby. Headquartered in Louisville,
Kentucky, CDI has expanded through the development of live and
historical racing entertainment venues, the growth of the
TwinSpires horse racing online wagering business and the operation
and development of regional casino gaming properties.
www.churchilldownsincorporated.com
About Churchill Downs
Racetrack
Churchill Downs Racetrack (“CDRT”), the world’s
most legendary racetrack, has been the home of The Kentucky Derby,
the longest continually held annual sporting event in the United
States, since 1875. Located in Louisville, CDRT features a series
of themed race days during Derby Week, including the Kentucky Oaks,
and conducts Thoroughbred horse racing during three race meets in
the Spring, September, and the Fall. CDRT is located on 175 acres
and has a one-mile dirt track, a 7/8-mile turf track, a stabling
area, and provides seating for approximately 60,000 guests. The
stable area has barns sufficient to accommodate 1,400 horses and a
114-room dormitory for backstretch personnel. CDRT also has a
year-round sports book and simulcast wagering facility.
www.ChurchillDowns.com.
About Sports Illustrated
Sports Illustrated (SI) is an unparalleled and
influential leader recognized for shaping modern culture and
uniting athletes, teams and fans worldwide. At the intersection of
sports, lifestyle and entertainment, Sports Illustrated is a
360-degree enterprise that delivers immersive content, innovative
digital experiences, unforgettable events, and original products.
Its award-winning media arm brings powerful storytelling to life
through probing profiles and up-to-date news on SI.com, across
social media platforms and through the monthly print magazine. The
most trusted name in sports transcends media through SI Resorts,
the ultimate destination for active lifestyles & sports
enthusiasts, SI Tickets, a fan-first ticketing platform, SI
Sportsbook, a digital sports betting platform, SI Studios, the
brand’s home for film, TV, and podcasts, and more. SI brings its
unique perspective to marquee events and captivating brand
activations including the Sportsperson of the Year Awards, SI’s
“The Party”, SI Swimsuit Launch Weekend, and the SI Circuit
Series.
For more information, visit SI.com.
Follow Sports Illustrated on Twitter, Instagram, Tik Tok and
Facebook.
About Authentic Brands
Group
Authentic Brands Group (Authentic) is a global
brand development, marketing and entertainment platform, which owns
a portfolio of more than 50 iconic and world-renowned Lifestyle,
Entertainment and Media brands. Headquartered in New York City,
with offices around the world, Authentic connects strong brands
with best-in-class partners and a global network of operators,
distributors and retailers to build long-term value in the
marketplace. Its brands generate more than $29 billion in global
annual retail sales and have an expansive retail footprint in 150
countries, including 13,100-plus freestanding stores and
shop-in-shops and 370,000 points of sale.
Authentic is committed to transforming brands by
delivering powerful storytelling, compelling content, innovative
business models and immersive experiences. It creates and activates
original marketing strategies to drive the success of its brands
across all consumer touchpoints, platforms and emerging media.
Authentic’s brand portfolio includes Marilyn Monroe®, Elvis
Presley®, Muhammad Ali®, Shaquille O’Neal®, David Beckham®, Dr. J®,
Greg Norman®, Neil Lane®, Thalia®, Sports Illustrated®, Reebok®,
Brooks Brothers®, Barneys New York®, Judith Leiber®, Ted Baker®,
Hunter®, Vince®, Hervé Léger®, Hickey Freeman®, Frye®, Nautica®,
Juicy Couture®, Vince Camuto®, Lucky Brand®, Aéropostale®, Forever
21®, Nine West®, Rockport®, Eddie Bauer®, Boardriders®,
Quiksilver®, Billabong®, Roxy®, DC Shoes®, RVCA®, Element®,
VonZipper®, Honolua®, Spyder®, Volcom®, Shark®, Tretorn®, Prince®,
Airwalk®, Izod®, Jones New York®, Van Heusen®, Hart Schaffner
Marx®, Arrow® and Thomasville®.
For more information, visit
corporate.authentic.com.
Follow Authentic on LinkedIn, Instagram and X.
This news release contains various
“forward-looking statements” within the meaning of the “safe
harbor” provisions of the Private Securities Litigation Reform Act
of 1995. Forward-looking statements are typically identified by the
use of terms such as “anticipate,” “believe,” “could,” “estimate,”
“expect,” “intend,” “may,” “might,” “plan,” “predict,” “project,”
“seek,” “should,” “will,” and similar words or similar expressions
(or negative versions of such words or expressions).
Although we believe that the expectations
reflected in such forward-looking statements are reasonable, we can
give no assurance that such expectations will prove to be correct.
Important factors, that could cause actual results to differ
materially from expectations include the following: the occurrence
of extraordinary events, such as terrorist attacks, public health
threats, civil unrest, and inclement weather, including as a result
of climate change; the effect of economic conditions on our
consumers' confidence and discretionary spending or our access to
credit, including the impact of inflation; additional or increased
taxes and fees; the impact of any pandemics, epidemics, or
outbreaks of infectious diseases, including the impact of any
future developments related to COVID-19, and related economic
matters on our results of operations, financial conditions and
prospects; lack of confidence in the integrity of our core
businesses or any deterioration in our reputation; loss of key or
highly skilled personnel, as well as general disruptions in the
general labor market; the impact of significant competition, and
the expectation the competition levels will increase; changes in
consumer preferences, attendance, wagering, and sponsorships; risks
associated with equity investments, strategic alliances and other
third-party agreements; inability to respond to rapid technological
changes in a timely manner; concentration and evolution of slot
machine and historical racing machine (HRM) manufacturing and other
technology conditions that could impose additional costs; failure
to enter into or maintain agreements with industry constituents,
including horsemen and other racetracks; inability to successfully
focus on market access and retail operations for our TwinSpires
Sports and Casino business and effectively compete; online security
risk, including cyber-security breaches, or loss or misuse of our
stored information as a result of a breach including customers’
personal information could lead to government enforcement actions
or other litigations; reliance on our technology services and
catastrophic events and system failures disrupting our operations;
inability to identify, complete, or fully realize the benefits of
our proposed acquisitions, divestitures, development of new venues
or the expansion of existing facilities on time, on budget, or as
planned; difficulty in integrating recent or future acquisitions
into our operations; cost overruns and other uncertainties
associated with the development of new venues and the expansion of
existing facilities; general risks related to real estate ownership
and significant expenditures, including risks related to
environmental liabilities; personal injury litigation related to
injuries occurring at our racetracks; compliance with the Foreign
Corrupt Practices Act or other similar laws and regulations, or
applicable anti-money laundering regulations; payment-related
risks, such as risk associated with fraudulent credit card or debit
card use; work stoppages and labor problems; risks related to
pending or future legal proceedings and other actions; highly
regulated operations and changes in the regulatory environment
could adversely affect our business; restrictions in our debt
facilities limiting our flexibility to operate our business;
failure to comply with the financial ratios and other covenants in
our debt facilities and other indebtedness; increases to interest
rates (due to inflation or otherwise), disruption in the credit
markets or changes to our credit ratings may adversely affect our
business; increase in our insurance costs, or inability to obtain
similar insurance coverage in the future, and any inability to
recover under our insurance policies for damages sustained at our
properties in the event of inclement weather and casualty events;
and other factors described under the heading “Risk Factors” in our
most recent Annual Report on Form 10-K and in other filings we make
with the Securities and Exchange Commission.
We do not undertake any obligation to update or
revise any forward-looking statements, whether as a result of new
information, future events or otherwise, except as required by
law.
Investor Contact: Kaitlin Buzzetto |
Media Contact: Tonya Abeln |
(502) 394-1091 |
(502) 386-1742 |
Kaitlin.Buzzetto@kyderby.com |
Tonya.Abeln@kyderby.com |
|
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Photos accompanying this announcement are available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/7772e899-1a06-4502-8e48-d605f8820c2b
https://www.globenewswire.com/NewsRoom/AttachmentNg/c63128c6-2778-4aa9-9ed2-3a4679e43ddc
https://www.globenewswire.com/NewsRoom/AttachmentNg/172eaf80-e5b9-4fb4-a73c-8c699b9c64eb
A video accompanying this announcement is available
at
https://www.globenewswire.com/NewsRoom/AttachmentNg/85a407c8-2353-4565-b3b7-ef78d2e4e73c
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