Award-winning Marketing Firm, York & Chapel Partners with
WHiRLD to Deploy Next Generation Live-Streaming App with Huge
Revenue Potential.
Shelton, CT -- November 1, 2016 -- InvestorsHub NewsWire --
York & Chapel, Corp., an award-winning digital design studio
and communications firm, and WHiRLD from Mobile Broadcasting
Network, Corp. announced today a partnership to build the next
generation live streaming video platform. This dynamic new platform
will allow companies to sponsor interactive live-streaming videos
optimized with professional television-style programming.
Viewers can interact in real-time using chat, text and video
with their favorite social influencers and entertainers in
sponsored, studio-style live broadcasts. WHIRLDs streaming video
programming allows brands, social influencer and entertainerssocial
influencers and entertainers to reach highly engaged mobile users
in a unique, professionally produced format.
We are excited to partner with WHiRLD in building this
ground-breaking mobile social video format. Real-time interactive
video is a new and exciting movement for todays mobile generation.
While mobile advertising continues to grow exponentially, many apps
continue to struggle with how to integrate advertising into the
mobile experience. By merging influencer and entertainer based live
video with a smarter and more innovative mobile advertising
sponsorship model, we see tremendous opportunity for a significant
revenue stream from sponsors and advertisers, said Dave Ho,
President, York & Chapel.
According to BI Intelligence, mobile advertising revenue is
projected to reach $42 billion in 2018, an increase of more than
300% from $12.5 billion in 2014. Ooyalas Q1 2016 Global Video Index
reported that mobile video consumption would grow 33% in 2017 and
27% in 2018. As the only mobile platform for sponsored
broadcast-quality live-streaming interactive video, WHiRLD is well
poised in this marketplace.
York & Chapel is an award-winning digital marketing firm
that has built mobile applications for some of the best known
brands. We are thrilled to be working with WHiRLD, crafting an even
more captivating experience for our users, stated Ken Bland, CEO,
Mobile Broadcasting Network. As with all of our initiatives in the
past year, we remain focused on our vision to provide viewers and
content creators with studio-quality opportunities to share and
interact in real-time on mobile devices. In the new WHiRLD, we will
offer advertising partners the ability to communicate their brand
in a way thats never been done before.
About Mobile Broadcasting Network, Corp.
Mobile Broadcasting Network Corp. is the developer of WHiRLD App
and its supporting proprietary and patented communications platform
which live streams video content to mobile devices on 4G LTE
networks. Once released for commercial use, the WHiRLD App will be
available without charge in the Apple and Google play stores.
About York & Chapel
York & Chapel, Corp. is an international digital marketing
agency with four offices in the U.S. and Canada. Y&C
specializes in website development, mobile app development, VR
marketing, traditional and digital advertising, integrated
marketing campaigns, content marketing and experiential events.
Y&Cs clients include successful start-ups as well as many
Fortune 500 companies. York & Chapel has recently received
design awards from GDUSA, Adweek, CADC and Creativity
International. Y&Cs content marketing division Mash+Studio was
recently awarded their second CLIO Award, this time for the Herms
Flamingo Party Campaign in 2015. Learn more at www.yorkandchapel.com
Contact
Nicole Bonito, Director of Client Services York & Chapel,
Corp. nicole.bonito@yorkandchapel.com
203.283.5400
Mobile Broadcasting Network Corp.
Info@thewhirld.com
908.829.0002
This press release may contain forward-looking information,
including all statements that are not statements of existing fact.
Investors are cautioned that any such forward-looking statements
are not guaranties of future performance and involve risks and
uncertainties, many of which are beyond the Company's ability to
control, and that actual results may differ materially from those
projected in the forward-looking statements as a result of various
factors.
