Reed's Inc. Expands From 50 Stores to 154 Weis Market Stores
14 Julho 2009 - 10:00AM
Marketwired
Reed's, Inc. (NASDAQ: REED), maker of the top-selling sodas in
natural food stores nationwide, announced today that it has
expanded its relationship with Weis Markets (NYSE: WMK), growing
from 50 stores to 154 stores and adding an additional product. Weis
Markets is a 154 store regional grocery chain headquartered in
Sunbury, PA.
"Weis Markets is an important regional grocery retailer for
Reed's," stated Neal Cohane, Senior VP of Sales & Marketing.
"The most important element of this expanded relationship is the
movement of the product from the 'specialty/natural' aisle into the
main beverage aisle. This will give Reed's and Virgil's substantial
increased visibility and competitive pricing."
Mr. David Hepfinger, President & CEO of Weis Markets
commented, "We are extremely excited about expanding our offerings
of the Reed's & Virgil's brands to all 154 Weis locations. We
are pleased to pass on tremendous savings on this great, all
natural brand to our loyal customers."
Mr. Chris Reed, Founder and CEO of Reed's, Inc., added, "Weis
Markets represents the type of relationships we are trying to build
in the mainstream grocery marketplace. We have negotiated the
movement from a slower traffic area of the store to the fast-paced
mainstream beverage aisle. We have also negotiated lower retails by
getting all the parties working together to maximize brand volumes
and profits. We expect to see a significant increase in sales from
Weis Markets, similar to the other supermarket chains where we have
this enhanced relationship."
About Reed's, Inc.
Reed's, Inc. makes the top selling sodas in natural food markets
nationwide and is currently selling in 10,500 supermarkets in
natural foods and mainstream. Its six award-winning non-alcoholic
Ginger Brews are unique in the beverage industry, being brewed, not
manufactured and using fresh ginger, spices and fruits in a brewing
process that predates commercial soft drinks. In addition, the
Company owns the top selling root beer line in natural foods, the
Virgil's Root Beer product line, and the top selling cola line in
natural foods, the China Cola product line. Other product lines
include: Reed's Ginger Candies and Reed's Ginger Ice Creams.
Reed's products are sold through specialty gourmet and natural
food stores, mainstream supermarket chains, retail stores and
restaurants nationwide, and in Canada. For more information about
Reed's, please visit the company's website at:
http://www.reedsgingerbrew.com or call 800-99-REEDS.
Follow Reed's on Twitter at:
http://www.twitter.com/reedsgingerbrew
Reed's Delicious bookmarks at:
http://www.delicious.com/reedsinc
Reed's Facebook Fan Page at:
http://www.facebook.com/pages/Reeds-Ginger-Brew-and-Virgils-Natural-Sodas/57143529039?ref=nf
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SAFE HARBOR STATEMENT
Some portions of this press release, particularly those
describing Reed's goals and strategies, contain "forward-looking
statements." These forward-looking statements can generally be
identified as such because the context of the statement will
include words, such as "expects," "should," "believes,"
"anticipates" or words of similar import. Similarly, statements
that describe future plans, objectives or goals are also
forward-looking statements. While Reed's is working to achieve
those goals and strategies, actual results could differ materially
from those projected in the forward-looking statements as a result
of a number of risks and uncertainties. These risks and
uncertainties include difficulty in marketing its products and
services, maintaining and protecting brand recognition, the need
for significant capital, dependence on third party distributors,
dependence on third party brewers, increasing costs of fuel and
freight, protection of intellectual property, competition and other
factors, any of which could have an adverse effect on the business
plans of Reed's, its reputation in the industry or its expected
financial return from operations and results of operations. In
light of significant risks and uncertainties inherent in
forward-looking statements included herein, the inclusion of such
statements should not be regarded as a representation by Reed's
that they will achieve such forward-looking statements. For further
details and a discussion of these and other risks and
uncertainties, please see our most recent reports on Form 10-KSB
and Form 10-Q, as filed with the Securities and Exchange
Commission, as they may be amended from time to time. Reed's
undertakes no obligation to publicly update any forward-looking
statement, whether as a result of new information, future events,
or otherwise.
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