Encounter Technologies, Inc. (ENTI) Announces Launch Date Of Their Patented Video Sales Platform (VSP) Technology for the Intern
22 Abril 2010 - 10:31AM
Marketwired
Encounter Technologies, Inc. (PINKSHEETS: ENTI) announced today the
company will complete the development of its Video Sales Technology
(VSP) technology for industry launch by fourth quarter 2010. This
technology will offer more robust video sales and management
services than its competitors bizclips.com and pixelfish.com
VSP is a turn key solution for online Yellow Pages publishers to
sell video advertising to their existing text only advertisers.
Richard DiBiase, President of Encounter proclaimed, "Today's yellow
page publishers are dying for a turn key solution to offer video
advertising to their yellow book customers. Our technology not only
delivers on that need but also fully integrates and manages the
entire video process for these publishers. VSP will be recognized
as a complete management tool for publishers from start to finish
in the delivery of video advertising on the world wide web."
About the Yellow Pages Video Industry
Digital video advertising was born almost a decade ago after
several seminal events, but many agree it was the sale of Mark
Cuban's and Todd Wagner's Broadcast.com to Yahoo in 1998 for the
sum of $5.7 billion that put digital video on the map. During the
early 2000s, as the Internet valuation bubble burst and the
interactive industry regrouped, digital video progressed
slowly.
As the interactive industry rebuilt, leaders such as Microsoft's
Windows Media Player, Yahoo's Launch, and MSNBC's video content
inched the industry forward by selling "test" programs to blue-chip
advertisers who wanted to learn about the medium and gain insight.
CPMs tended to run on the high-end of the TV-CPM range and
inventory was limited.
The online video advertising market seems to show no decline
despite the economic crisis. The last report from LiveRail shows
that average CPMs keeps growing bravely, and internet video
consumption has been experiencing a massive growth of 40% and more.
Since this trend has kept growing almost unstoppably since 2005,
there's no sign it will ease. The vast majority of consumers who
consult print and Internet Yellow Pages sites for local business
information are "ready to buy" after their search, according to new
data released today from the "Local Media Tracking Study" conducted
by Burke and released by the Yellow Pages Association. And
consumers are increasingly using online video ads to make
purchasing decisions.
*80% of web users have seen an online video ad. *52% took action
after viewing the ad. *31% visited the advertisers web site. *22%
searched for info about the product *15% visited the store to check
out the product. *12% made the purchase.
About Encounter Technologies, Inc. (ENTI) Encounter
Technologies, Inc. provides end-to-end technology and online
marketing services, including design, build, hosting, and online
marketing support. We specialize in social media, video technology,
and online entertainment web solutions. Encounter Technologies,
Inc. utilizes their pre-built applications to provide the platforms
in which to base solutions for businesses looking to utilize video
technology to increase online collaboration and interaction. Our
goal is to provide our clients with the best methods to increase
user value and achieve desired business results. Simply put,
Encounter Technologies, Inc. transforms ideas into revenues. For
more information about Encounter Technologies, Inc., visit
www.encountertech.com.
This press release contains "forward-looking statements" within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended and such forward-looking statements are made pursuant to
the safe harbor provisions of the Private Securities Litigation
Reform Act of 1995. You are cautioned that such statements are
subject to a multitude of risks and uncertainties that could cause
future circumstances, events, or results to differ materially from
those projected in the forward-looking statements as a result of
various factors, and other risks. You should consider these factors
in evaluating the forward-looking statements included herein, and
not place undue reliance on such statements. The forward-looking
statements in this release are made as of the date hereof and
Encounter Technologies, Inc. under take no obligation to update
such statements.
Contact: Sheri Cook Marketing Representative Encounter
Technologies, Inc. press@encountertech.com
Encounter Technologies (CE) (USOTC:ENTI)
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