REED Reeds Inc

Reed's, Inc. (NASDAQ: REED) (OTCBB: REEDP), maker of the top-selling sodas in natural food stores nationwide, announced today that the Company's 2010 Annual Meeting of Stockholders will be held on Thursday, December 30, 2010, at the Company's executive offices in Los Angeles, California. The Company's board of directors established Monday, November 29, 2010, as the record date for determining stockholders entitled to vote at the meeting. A definitive proxy statement for the meeting was mailed to shareholders on or about December 9, 2010.

The time and venue of Reed's Annual Meeting is as follows:

Date: Thursday, December 30, 2010 Time: 10:00 a.m. Pacific Standard Time Venue: 13000 South Spring Street, Los Angeles, California 90061

As discussed in the proxy statement, the annual meeting will be devoted to the election of directors, the ratification of the selection of Weinberg & Company, P.A. as the Company's independent registered public accounting firm, and consideration of any other business matters properly brought before the Annual Meeting. For a portion of the meeting, Reed's Founder, Chairman and CEO Chris Reed will discuss Reed's outlook and other matters related to the business. The Company's management and Board members will also accept questions from analysts and investors once the voting is completed.

A replay will be available after the meeting in the investor relations section of the Company's website at http://www.reedsinc.com/investor-relations/.

About Reed's, Inc.

Reed's, Inc. makes the top selling natural sodas in the natural foods industry sold in over 10,500 natural food markets and supermarkets nationwide. In 2009, Reed's started producing Private Label natural beverages for select national chains. Its six award-winning non-alcoholic Ginger Brews are unique in the beverage industry, being brewed, not manufactured and using fresh ginger, spices and fruits in a brewing process that predates commercial soft drinks. The Company owns the top selling root beer line in natural foods, the Virgil's Root Beer product line, and the top selling cola line in natural foods, the China Cola product line. Recently, Reed's introduced its Reed's All Natural Ginger Nausea Relief product for the over-the-counter stomach aisle for all retail channels and acquired the Sonoma Sparkler brand, a sparkling juice celebration drink with an established customer base. Other product lines include: Reed's Ginger Candies and Reed's Ginger Ice Creams.

Reed's products are sold through specialty gourmet and natural food stores, mainstream supermarket chains, retail stores and restaurants nationwide, and in Canada, as well as through private label relationships with major supermarket chains. For more information about Reed's, please visit the company's website at: http://www.reedsinc.com or call 800-99-REEDS.

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SAFE HARBOR STATEMENT

Some portions of this press release, particularly those describing Reed's goals and strategies, contain "forward-looking statements." These forward-looking statements can generally be identified as such because the context of the statement will include words, such as "expects," "should," "believes," "anticipates" or words of similar import. Similarly, statements that describe future plans, objectives or goals are also forward-looking statements. While Reed's is working to achieve those goals and strategies, actual results could differ materially from those projected in the forward-looking statements as a result of a number of risks and uncertainties. These risks and uncertainties include difficulty in marketing its products and services, maintaining and protecting brand recognition, the need for significant capital, dependence on third party distributors, dependence on third party brewers, increasing costs of fuel and freight, protection of intellectual property, competition and other factors, any of which could have an adverse effect on the business plans of Reed's, its reputation in the industry or its expected financial return from operations and results of operations. In light of significant risks and uncertainties inherent in forward-looking statements included herein, the inclusion of such statements should not be regarded as a representation by Reed's that they will achieve such forward-looking statements. For further details and a discussion of these and other risks and uncertainties, please see our most recent reports on Form 10-KSB and Form 10-Q, as filed with the Securities and Exchange Commission, as they may be amended from time to time. Reed's undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future events, or otherwise.

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Investor Relations Contact: Mr. Andrew Haag Managing Partner IRTH Communications, LLC Tel: +1-888-825-6456 E-mail: Email Contact Website: www.irthcommunications.com