Reed's, Inc. Announces Distribution Into Stop & Shop Supermarket Chain
14 Junho 2011 - 10:30AM
Marketwired
Reed's, Inc. (NASDAQ: REED) announced today that it has gained
expanded distribution into more than 350+ Stop & Shop
supermarket locations. Stop & Shop, a division of Royal Ahold,
agreed to authorize 6 Reed's and Virgil's skus to be merchandised
in the main beverage aisle of all stores. Distribution into the
stores begins immediately and should be on shelf before the end of
June 2011.
Neal Cohane, Senior Vice President of Sales and Marketing for
Reed's, Inc. stated, "This is a tremendous step forward for the
Reed's and Virgil's brands. Stop & Shop is an extremely
important leader in the New England and Metro NY grocery retail
market. We are kicking off the summer selling season with strong
momentum. This new distribution partnership with Stop & Shop
will enhance our leadership position in the premium bottled
carbonated soft drink category, further fueling our ACV 'build-out'
momentum."
About Reed's, Inc. Reed's, Inc. makes the
top selling natural sodas in the natural foods industry, sold in
over 10,500 natural food markets and supermarkets nationwide. In
2009, Reed's started producing Private Label natural beverages for
select national chains. Its six award-winning, non-alcoholic Ginger
Brews are unique in the beverage industry. Ginger Brews are made
using fresh ginger, spices and fruits with a brewing process that
predates commercial soft drinks. Reed's, Inc. owns Virgil's Root
Beer, the top-selling cola line in natural foods, as well as China
Cola, the top-selling natural foods cola. Recently, Reed's
introduced its Reed's All Natural Ginger Nausea Relief product for
the drug store and grocery retail channels. Reed's also acquired
the Sonoma Sparkler brand at the end of 2009, an all natural
sparkling juice celebration drink with an established customer
base. Other product lines include Reed's Ginger Candies and Reed's
Ginger Ice Creams.
Reed's products are sold through specialty gourmet and natural
food stores, mainstream supermarket chains, and restaurants
nationwide. Reed's products are also sold in Canada and Mexico,
along with a small presence in Europe, the Middle East, South
Africa, Japan and Singapore. For more information about Reed's,
please visit the company's website at: http://www.reedsinc.com or
call 800-99-REEDS.
Follow Reed's on Twitter at
http://twitter.com/reedsgingerbrew
Reed's Facebook Fan Page at:
http://www.facebook.com/pages/Reeds-Ginger-Brew-and-Virgils-Natural-Sodas/57143529039?ref=nf
About Stop & Shop The Stop & Shop
Supermarket Company employs more than 59,000 associates and
operates more than 375 stores throughout Massachusetts,
Connecticut, Rhode Island, New Hampshire, New York, and New Jersey.
The company is a member of the US Green Building Council and has
been awarded LEED (EB) certifications for 50 of its existing
stores. Stop & Shop has been recognized by the EPA for the
superior energy management of its stores and is also a member of
the EPA's Smart Way program.
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Investor Relations Contact: Mr. Michael Sclafani President Wall
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