Reed's, Inc. Announces Distribution Agreement for North Central Region of Alabama
24 Julho 2012 - 9:30AM
Marketwired
Reed's, Inc. (NASDAQ: REED), maker of the top-selling sodas in
natural food stores nationwide, announced today that it has reached
a new distribution agreement with Supreme Beverage Company Inc., a
full-service beverage distributor located in Birmingham, Alabama,
representing alcoholic and non-alcoholic national brands like
Miller, Coors, Heineken, Red Bull, XINGtea, Welch's and many more.
Supreme Beverage has been in business since 1946, and has grown to
become one of Alabama's leading beer wholesalers handling 5.5
million cases, while operating five warehouses across the North
Central region of the state.
Neal Cohane, Senior Vice President of Sales & Marketing for
Reed's, Inc., commented, "Our southern distribution build-out
continues. Reed's and Virgil's brand presence strengthens with
every new distributor we partner with across the US. Supreme
Beverage is clearly a well-established, proven leader, within the
beverage distribution marketplace in Alabama. Being able to partner
with a distinctive and long-established leader such as Supreme,
speaks volumes as to the strength of the Reed's and Virgil's brands
today."
About Supreme Beverage Company Inc
Joe Schilleci, Sr. established Supreme Beverage Company Inc.
(SBC) in 1946, by selling Cook's Beer in Bessemer, AL. Since that
time, SBC has grown to become a 5.6 million case beverage
distributor, operating five warehouses across North Central
Alabama. SBC remains a family business, owned and operated by
Charles Schilleci and J. B. Schilleci, Jr. Through their
dedication, vision, and hard work, SBC has become the premier beer
wholesaler in Alabama, impacting their customers in all aspects of
the business: Domestic, Import, Craft, FMB, and Non-alcoholic.
SBC's mission is, "To be the best in providing quality products
and quality service to our valued customers!"
About Reed's, Inc.
Reed's, Inc. makes the top-selling natural sodas in the natural
foods industry sold in over 13,000 natural food markets and
supermarkets nationwide. Its six award-winning non-alcoholic Ginger
Brews are unique in the beverage industry, being brewed, not
manufactured and using fresh ginger, spices and fruits in a brewing
process that predates commercial soft drinks. The Company owns the
top-selling root beer line in natural foods, the Virgil's Root Beer
product line, and the top-selling cola line in natural foods, the
China Cola product line. In 2012, the Company launched Reed's
Culture Club Kombucha line of organic live beverages.
Other product lines include: Reed's Ginger Candies and Reed's
Ginger Ice Creams. In 2009, Reed's started producing private label
natural beverages for select national chains. Reed's products are
sold through specialty gourmet and natural food stores, mainstream
supermarket chains, retail stores and restaurants nationwide, and
in Canada, as well as through private label relationships with
major supermarket chains.
For more information about Reed's, please visit the Company's
website at: http://www.reedsinc.com or call 800-99-REEDS.
Follow Reed's on Twitter at
http://twitter.com/reedsgingerbrew
Reed's Facebook Fan Page at
https://www.facebook.com/ReedsGingerBrew
SAFE HARBOR STATEMENT
Some portions of this press release, particularly those
describing Reed's goals and strategies, contain "forward-looking
statements." These forward-looking statements can generally be
identified as such because the context of the statement will
include words, such as "expects," "should," "believes,"
"anticipates" or words of similar import. Similarly, statements
that describe future plans, objectives or goals are also
forward-looking statements. While Reed's is working to achieve
those goals and strategies, actual results could differ materially
from those projected in the forward-looking statements as a result
of a number of risks and uncertainties. These risks and
uncertainties include difficulty in marketing its products and
services, maintaining and protecting brand recognition, the need
for significant capital, dependence on third party distributors,
dependence on third party brewers, increasing costs of fuel and
freight, protection of intellectual property, competition and other
factors, any of which could have an adverse effect on the business
plans of Reed's, its reputation in the industry or its expected
financial return from operations and results of operations. In
light of significant risks and uncertainties inherent in
forward-looking statements included herein, the inclusion of such
statements should not be regarded as a representation by Reed's
that they will achieve such forward-looking statements. For further
details and a discussion of these and other risks and
uncertainties, please see our most recent reports on Form 10-K and
Form 10-Q, as filed with the Securities and Exchange Commission, as
they may be amended from time to time. Reed's undertakes no
obligation to publicly update any forward-looking statement,
whether as a result of new information, future events, or
otherwise.
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Contact: Investor Relations Reed's, Inc. (310) 217-9400 ext. 18
Email: Email Contact www.reedsinc.com
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