International Card Establishment Launches ISO Rep Program by Entering Agreement to Become Exclusive Processor for Texas ISO Foresite Merchant Solutions CAMARILLO, Calif., June 13 /PRNewswire-FirstCall/ -- International Card Establishment, Inc. (I.C.E.) (OTC:ICRD) (BULLETIN BOARD: ICRD) has launched its Independent Sales Organization (ISO) Rep program by entering into an agreement to handle all of the credit card processing for Foresite Merchant Solutions, Inc., a Midland, Texas based Independent Sales Organization (ISO), which provides credit card services to small to medium sized enterprises nationwide. The agreement with Foresite represents the first signing under the I.C.E. ISO Rep program since I.C.E. initiated wholesale processing operations a few weeks ago. For the past 18 months, I.C.E. has been working diligently to establish its bank card processing unit operations by signing a wholesale processing agreement with a major financial institution and assembling a team of qualified professionals to manage the company's processing operations. Now that it's operational, I.C.E. is boarding accounts and building a portfolio of merchant accounts which could, in the future, be sold. Newly formed Foresite Merchant Solutions currently has 20 experienced sales representatives who previously had highly successful careers at a major credit card services company. Foresite is currently opening merchant accounts at the rate of 200 new merchant accounts per month and expects to build its volume to in excess of 500 new merchant accounts per month by year end 2005. f I.C.E's ISO Rep Program seeks to enlist qualified ISO's and bank card agents to enhance its portfolio of merchant accounts and credit card processing revenues. I.C.E. believes that the flexibility of its processing services and highly responsive customer service team yield it an important competitive advantage. Perhaps more important, I.C.E's GlobalTech Leasing and Neos Merchant Solutions gift and loyalty units offer ISO's in the credit card services market a true "one-stop shop". Instead of using an outside leasing company to finance a new merchant's point-of-sale card reading terminals, I.C.E.'s ISO's can go directly to GlobalTech Leasing, which offers competitive leasing terms on micro-ticket leases such as financing credit card readers. And, if a merchant wants to offer a gift and loyalty card to its customers, an I.C.E. ISO can offer its new merchant Neos Merchant Solutions' state-of-the art smart card or a more prosaic magnetic stripe card, depending on the individual merchant's needs. "We are pleased to be working with Foresite and look forward to providing them with the services they need to continue their growth" said H. Wain Swapp, CFO, I.C.E. "This partnership is the first of what we believe will be many such alliances that will be formed in the coming months, and will help build the value of our merchant account portfolio and credit card service revenues." Mr. Swapp went on to add, "Becoming a direct processor not only benefits our credit card unit, but should also enhance the performance of our leasing and gift loyalty units as ISO's that work with us on the credit card side will also help leverage our sales in these two other areas." About I.C.E. http://www.cardnetone.com/ I.C.E. is a rapidly growing provider of diversified products and services to the electronic transaction processing industry. I.C.E. establishes merchant accounts for businesses that enable them to accept credit cards, debit cards and other forms of electronic payments; supplies point-of-sale systems; facilitates processing; and markets a proprietary "Smart Card"-based system through its wholly-owned Neos Merchant Solutions subsidiary (http://www.neosmerchant.com/) that enables merchants to offer store-branded gift and loyalty cards. I.C.E. also provides leasing services to the point-of- sale industry through its GlobalTech Leasing subsidiary. (http://www.globaltechleasing.com/). Forward-Looking Statements This press release may contain forward-looking statements that are subject to risks and uncertainties. Important factors which could cause actual results to differ materially from those in the forward-looking statements, include but are not limited to: the company's short operating history which makes it difficult to predict its future results of operations; the company's initial history of operating losses with possible future losses which could impede its ability to address the risks and difficulties encountered by companies in new and rapidly evolving markets; the company's future operating results could fluctuate which may cause volatility or a decline in the price of the company's stock; the possibility that the company may not be able to price its services above the overall cost causing its financial results to suffer; and other factors detailed in this press release and in future company filings with the Securities and Exchange Commission, at such time as the company is required to report its results of operations under the Securities Exchange Act of 1934, as amended. Contact: William Lopshire 877-689-4309 email: Investor Relations Contact: WPH Consultants, Ltd. Philippe Niemetz, toll-free: 800/477-7570 212/344-6464 email: DATASOURCE: International Card Establishment, Inc. CONTACT: William Lopshire, 1-877-689-4309, ; Investor Relations - WPH Consultants, Ltd., Philippe Niemetz, toll-free: 1-800-477-7570, +1-212-344-6464, , for International Card Establishment, Inc. Web site: http://www.cardnetone.com/ http://www.neosmerchant.com/ http://www.globaltechleasing.com/

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