NextMart Enhances Focus on Women's Apparel Vertical By Acquiring the Peeress Brand and Forming a Strategic Partnership for Retai
06 Agosto 2007 - 12:40PM
PR Newswire (US)
NEW YORK, Aug. 6 /PRNewswire-FirstCall/ -- NextMart, Inc.
(OTC:NXMR.OB) (BULLETIN BOARD: NXMR.OB) , a Chinese direct sales
company, announced today that it has entered into two separate
agreements to enhance its focus on the women's apparel vertical.
The agreements together give NextMart ownership of the Peeress
women's clothing brand; usage rights to Guifuren 2.0 ("Guifuren" is
the Chinese word for "Peeress"), a higher-end line of the mature
urban professional women's clothing brand Guifuren; and a strategic
partnership for retail distribution in Mainland China. According to
the first agreement, NextMart will acquire from Mr. Jiancai Zhou,
Peeress, a women's clothing brand with 3,000 clothing designs
accumulated over a 12-year period. The consideration for the
acquisition is $2.17 million, of which $1 million will be paid in
cash and $1.17 million will be paid with 5 million shares of Sun 3C
Media Plc (AIM:SCCC) held by NextMart. NextMart will satisfy
$500,000 of the cash consideration, and Sun Media Investment
Holdings ("SMIH"), NextMart's parent company, will satisfy the
other $500,000 on NextMart's behalf. To compensate SMIH for its
financial support in the transaction, NextMart will grant SMIH
perpetual, non-exclusive usage rights to the reverse-auction
software the Company purchased last year. According to the second
agreement, NextMart and Shanghai Guifuren Garment Co. Ltd
("Guifuren Garment") will form a strategic partnership for the sale
of NextMart apparel product in Mainland China. NextMart will gain
from Guifuren Garment usage rights to the Guifuren 2.0 mature urban
professional women's brand. NextMart will also obtain access to 1/3
of Guifuren Garment's nationwide sales space in nearly 60 retail
stores in exchange for a commission on in-store sales of NextMart
product. Guifuren Garment will provide logistics and inventory
support to NextMart at no cost. As part of the second agreement
with Guifuren Garment, NextMart will further gain: * The right to
open up its own shops under the name Guifuren 2.0. NextMart would
assume the costs of establishing the Guifuren 2.0 stores. * An
option to purchase 100% of Guifuren Garment and its full
operations, including all retail stores, for a consideration of $2
million USD. $1.33 million USD of this consideration would be paid
in cash and $667,000 USD would be paid through the issuance of
NextMart common stock, valued at $0.30 per share. * Full inventory
and logistical support from Guifuren Garment for NextMart's online
direct sales operations. NextMart plans to leverage this logistical
support to advance its integrated offline-online e-commerce model
in the area of women's fashion and apparel. Mr. Ren Huiliang, Chief
Executive Officer of NextMart commented, "As a result of these two
agreements, we have advanced our portfolio of branding, design,
media/marketing, apparel production and nationwide distribution
capabilities necessary to break into China's retail market in
fiscal 2008. Going forward, we plan to use our retail space in
Guifuren Garment's clothing stores to market our own NextMart
private labels and other third party brands. We plan to leverage
Guifuren Garment's free back-end inventory and logistical support
to build out our online e-commerce model and service up to 40
million urban female consumers (hits/month) accessible through Her
Village Media. Our ultimate goal is to link our online and offline
operations and create China's leading direct sales enterprise for
women's fashion and apparel." Shanghai Guifuren (translated as
"Peeress") Garment Co. Ltd Based in Shanghai, Guifuren is an
established producer of women's suits and apparel for mature urban
professional women between the ages of 28 and 45. Since its
establishment in 1995, the Shanghai Guifuren Garment Co. has
successfully developed operational capabilities for clothing
design, production, marketing and retail sales in China's five
leading urban areas. It has a customer base of mature women aging
25-40 and operates nearly 60 of its own women's clothing shops
throughout Mainland China. About NextMart, Inc. NextMart is a
China-based women's apparel enterprise that aims to develop China's
largest shopping community for wholesale distribution and retail
shopping, primarily in area of women's fashion and apparel. The
Company has core business operations in fashion branding, design,
production, sourcing and wholesale distribution in China and
globally. It has supporting operations in electronic parts and
components distribution. Since April 2007, NextMart has centered
its operations around William's Brand Apparel Co. Ltd, its
Shanghai- based apparel subsidiary. The Company has focused efforts
on expanding its business client base for outsourced wholesale
production. And launched initiatives to create its own private
label brands and sell women's apparel to urban consumers nationwide
using an integrated offline-online direct sales model. Learn more
at http://corporate.nextmart.net/. Contact: 201-467-5610
DATASOURCE: NextMart, Inc. CONTACT: NextMart, Inc., ,
+1-201-467-5610 Web site: http://corporate.nextmart.net/
Copyright