Sutter Home Advances Sustainability With Ball's 187mL Plastic Wine Bottles
15 Julho 2009 - 8:00AM
PR Newswire (US)
BROOMFIELD, Colo., July 15 /PRNewswire-FirstCall/ -- Sutter Home
Winery, the number one producer of single-serving 187mL wines, is
now using PET bottles from Ball Corporation (NYSE:BLL) for all
187mL wine bottles sold throughout the U.S. The bottles feature
Plasmax , a transparent, internal silicon oxide (SiOx) barrier
coating technology that protects the wine inside the bottle and,
unlike some competing barriers, provides exceptional clarity and
does not contaminate the PET recycling stream because it is easily
removed during the recycling process. "Sutter Home made the
decision to switch to plastic wine bottles because of our ongoing
efforts to become more environmentally friendly," says Wendy
Nyberg, senior director of marketing for Sutter Home. "The plastic
bottles weigh only one sixth what the glass bottles weigh and
they're much smaller, so consumers get the same amount of wine in a
smaller, unbreakable, less wasteful and recyclable bottle." Sutter
Home began using Ball's custom-designed PET wine bottles in select
markets in 2005 and has gradually increased distribution since
then. The bottles preserve the look of the original glass container
and run on the winery's existing filling lines. Sutter Home has
been pleased with consumer acceptance of the plastic wine bottles
as well as the entree they provide into venues that do not allow
glass because of the potential for breakage. "At Sutter Home, we
are committed to environmentally responsible practices in every
aspect of our winemaking operations, including packaging," says
Nyberg. "Switching to PET has increased convenience for consumers
and allowed us to offer a package with some great environmental
benefits. We know that the Plasmax barrier coating Ball provides
will keep our wine fresh and that the bottles can still be easily
and effectively recycled. Producing the PET bottles generates 60%
fewer greenhouse gasses than producing the glass bottles, plus the
smaller PET bottles allow us to use less fuel and gain supply chain
efficiencies because we get more bottles on a pallet and on a
truck." To support the national roll out of Sutter Home's PET wine
bottles and additional applications of the Plasmax barrier
technology in North America, Ball now operates two InnoPET Plasmax
12D machines from KHS Plasmax GmbH; one in its Chino, Calif.,
manufacturing facility, and another in Ames, Iowa. Ball is the only
PET bottle manufacturer to offer Plasmax barrier coating technology
in North America, has worked with the technology in its commercial
manufacturing operations for more than four years, and is
successfully using it with bottles for beer, flavored alcoholic
beverages, juices and teas, with shelf life results that meet or
surpass those provided by alternative barrier solutions. Plasmax
provides an FDA-compliant, enhanced passive barrier for oxygen
sensitive products. This ultra thin (less than 100 nm) material is
transparent and resists cracking, abrasion and delamination.
Because Plasmax does not degrade over time, the length of time
bottle inventory can be stored is not limited by the barrier
material. A recycling study conducted according to the European
PETCORE protocols demonstrated that Plasmax is removable during the
recycling process and does not negatively affect any of the test
requirements. These results were shared with the Association of
Post-Consumer Plastics Recyclers (APR), the trade industry
representing over 90 percent of the post-consumer plastic
processing capacity in North America, which raised no objections to
the results. Ball Corporation is a supplier of high-quality metal
and plastic packaging for beverage, food and household products
customers, and of aerospace and other technologies and services,
primarily for the U.S. government. Ball Corporation and its
subsidiaries employ more than 14,000 people worldwide and reported
2008 sales of approximately $7.6 billion. For the latest Ball news
and for other company information, please visit
http://www.ball.com/. Image available:
http://www.ballcorporate.com/page.jsp?page=44&id=43
Forward-Looking Statements This release contains "forward-looking"
statements concerning future events and financial performance.
Words such as "expects," "anticipates," "estimates" and similar
expressions are intended to identify forward-looking statements.
Such statements are subject to risks and uncertainties which could
cause actual results to differ materially from those expressed or
implied. The company undertakes no obligation to publicly update or
revise any forward-looking statements, whether as a result of new
information, future events or otherwise. Key risks and
uncertainties are summarized in filings with the Securities and
Exchange Commission, including Exhibit 99.2 in our Form 10-K, which
are available at our Web site and at http://www.sec.gov/. Factors
that might affect our packaging segments include fluctuation in
product demand and preferences; availability and cost of raw
materials; competitive packaging availability, pricing and
substitution; changes in climate and weather; crop yields;
competitive activity; failure to achieve anticipated productivity
improvements or production cost reductions, including our beverage
can end project; mandatory deposit or other restrictive packaging
laws; changes in major customer or supplier contracts or loss of a
major customer or supplier; and changes in foreign exchange rates,
tax rates and activities of foreign subsidiaries. Factors that
might affect our aerospace segment include: funding, authorization,
availability and returns of government and commercial contracts;
and delays, extensions and technical uncertainties affecting
segment contracts. Factors that might affect the company as a whole
include those listed plus: accounting changes; changes in senior
management; the current global credit squeeze and its effects on
liquidity, credit risk, asset values and the economy; successful or
unsuccessful acquisitions, joint ventures or divestitures;
integration of recently acquired businesses; regulatory action or
laws including tax, environmental, health and workplace safety,
including in respect of chemicals or substances used in raw
materials or in the manufacturing process; governmental
investigations; technological developments and innovations;
goodwill impairment; antitrust, patent and other litigation;
strikes; labor cost changes; rates of return projected and earned
on assets of the company's defined benefit retirement plans;
pension changes; reduced cash flow; interest rates affecting our
debt; and changes to unaudited results due to statutory audits or
other effects. DATASOURCE: Ball Corporation CONTACT: Investor
Contact, Ann. T. Scott, +1-303-460-3537, , or Media Contact,
Jennifer Hoover, +1-303-460-5541, , both of Ball Corporation Web
Site: http://www.ball.com/
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