New Non-Drowsy CLARITIN(R) 12-Hour Gets Allergy Sufferers Through Their Busy Day
01 Setembro 2009 - 8:47AM
PR Newswire (US)
The leading over-the-counter allergy brand is available in both 12-
and 24-hour formulations so sufferers can choose the duration that
best meets their needs KENILWORTH, N.J., Sept. 1
/PRNewswire-FirstCall/ -- Schering-Plough Corporation (NYSE:SGP)
today announced the introduction of CLARITIN 12-Hour, the only
12-hour allergy medicine found in the allergy aisle. New CLARITIN
12-Hour lasts all day and provides effective, non-drowsy relief
from the worst indoor and outdoor allergy symptoms. The product is
available for adults and children ages six and up. (Photo:
http://www.newscom.com/cgi-bin/prnh/20090901/NY68186) "New CLARITIN
12-Hour offers the proven allergy relief people have relied on for
years, with the added flexibility for people who want more control
of their treatment," said Dr. John O'Mullane, group vice president,
research and development, Schering-Plough Consumer Health Care.
"Allergy sufferers can choose to treat their allergy symptoms for
12 or 24 hours depending on their individual needs." Until now,
sufferers shopping the allergy aisle had to choose between 4-6 hour
products, which could cause drowsiness, or products offering 24
hours of relief. However, according to a recent study, 34% of
allergy sufferers want something in between (1). Today, those
sufferers finally have a non-drowsy option that meets their needs.
CLARITIN 12-Hour, which comes in convenient RediTabs tablets, is
great for people on the go since they dissolve quickly without
water (2). It is also convenient for moms looking to give their
kids all day allergy relief, while allowing the flexibility to
re-dose at night, if needed. Like other CLARITIN products, NEW
CLARITIN 12-Hour is available without a prescription and treats
allergy symptoms such as itchy, watery eyes, sneezing, and runny
nose without drowsiness. CLARITIN 12-Hour can be found in most
food, drug or mass retailers. (1) 2007 Millward Brown Study (2)
Speed of dissolution does not imply speed of relief. About CLARITIN
All CLARITIN brand products are non-drowsy and available without a
prescription. CLARITIN provides powerful allergy relief for 12 or
24 hours and comes in a variety of forms, including: CLARITIN
Tablets, CLARITIN Liqui-Gels , an easy-to-swallow liquid-filled
capsule, and CLARITIN RediTabs tablets, a quickly dissolving tablet
for ages 6 and older. And now, CLARITIN 12-Hour RediTabs provide
the flexibility to manage allergy symptoms all day or all night.
CLARITIN-D is available behind-the-counter in 12- or 24-hour
extended release tablets and also includes the decongestant
pseudoephedrine for powerful nasal congestion relief. CHILDREN'S
CLARITIN comes in great-tasting Grape Chewables or Syrup forms and
is safe and effective for kids 2 and older. Finally, CLARITIN Eye
is an antihistamine eye drop found in the eye care aisle that works
in minutes and relieves the itch of allergy eyes for up to 12
hours. CLARITIN is the No. 1 physician-recommended and
pediatrician-recommended non-drowsy over-the-counter allergy brand.
The CLARITIN Rx-to-OTC switch in 2002 was the largest switch
ever--and the first and only for a non-drowsy antihistamine. For
more information on allergies and treatment, visit
http://www.claritin.com/. About Schering-Plough Schering-Plough
Consumer Health Care is the U.S. over-the-counter (OTC) and
consumer products business unit of Schering-Plough an
innovation-driven, science-centered global health care company.
Through its own biopharmaceutical research and collaborations with
partners, Schering-Plough creates therapies that help save and
improve lives around the world. The company applies its
research-and-development platform to human prescription, animal
health and consumer health care products. Schering-Plough's vision
is to "Earn Trust, Every Day" with the doctors, patients, customers
and other stakeholders served by its colleagues around the world.
The company is based in Kenilworth, N.J., and its Web site is
http://www.schering-plough.com/. Liqui-Gels is a registered
trademark of Catalent Pharma Solutions, Inc.
http://www.newscom.com/cgi-bin/prnh/20090901/NY68186
http://photoarchive.ap.org/ DATASOURCE: Schering-Plough Corporation
CONTACT: Media, Julie Lux, +1-908-298-4774, or cell,
+1-908-216-0370, or Investors, Janet M. Barth, or Joe Romanelli,
both for Schering-Plough, +1-908-298-7436 Web Site:
http://www.schering-plough.com/
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