ALPHARETTA, Ga., June 29 /PRNewswire-FirstCall/ -- Cellu Tissue
Holdings, Inc. (NYSE: CLU), a North American producer of tissue
products, today announced environmental certification from the
world's preeminent standards bodies. The Forest Stewardship
Council (FSC), the Sustainable Forestry Initiative (SFI), and the
Programme for the Endorsement of Forest Certification Schemes
(PEFC) have all awarded Chain of Custody (COC) Certification to
Cellu Tissue Holdings, Inc. after a comprehensive review of its
sourcing, manufacturing, and distribution operations.
Chain of Custody tracks the entire life cycle of raw materials used
in the production of paper based products. Chain of Custody
certified manufacturers can track materials from seedling to mature
tree, including harvesting methods, transportation to the mill, and
the entire process of converting the raw materials into pulp and
eventually finished paper products.
"Chain of Custody Certification from the three major standards
bodies is a significant achievement in the paper industry, and
demonstrates the emphasis Cellu Tissue places on responsible forest
management, sustainable and renewable resource management, and
socially conscious business practices," said Russ Taylor, Chief Executive Officer and
President of Cellu Tissue Holdings, Inc.
The Company is dedicated to sustainability for the world we live in
and benefits our customers, as well as the end consumer. It
allows us to offer the broadest possible range of environmentally
friendly product offerings, from paper made from 100% recycled
fiber to products made from rapidly renewable virgin grade
materials.
"Awareness of environmental concerns has become top of mind for
consumers in the US and around the world. Our customers can
proudly demonstrate their commitment to environmentally responsible
practices when they use Cellu Tissue as their manufacturer of
choice for their trusted tissue brands," said Steve Ziessler, Chief Operating Officer of Cellu
Tissue Holdings, Inc. "Additionally, Cellu Tissue is
committed to preserving the environment for future generations
through continuous improvements in forest management and production
processes."
MORE ABOUT THE FOREST STEWARDSHIP COUNCIL (FSC)
The Forest Stewardship Council (FSC) is an independent,
non-governmental, not-for-profit organization established to
promote the responsible management of the world's forests. FSC was
established in 1993 amid concerns for the devastating, long-term
effects of global deforestation FSC employs a rigorous
certification process, and suppliers who earn the right to use the
FSC seal of approval adhere to strict guidelines in how they manage
one of our most precious natural resources, our forests.
For more information on The Forest Stewardship Council (FSC), visit
their website at: http://www.fscus.org.
MORE ABOUT THE SUSTAINABLE FORESTRY INITIATIVE (SFI)
SFI is a non-profit, independent organization that works with
environmental, social and industry partners to promote sustainable
forest management. Launched in 1994, SFI employs independently
audited, science and research based standards to promote
responsible forest management. SFI standards are continually
validated, updated and expanded in response to changing
environmental concerns.
SFI standards require that biodiversity and forests with
exceptional conservation value are conserved, water quality and
wildlife habitat are protected, harvested areas are replanted
promptly and that chemical use is minimized. The most recent
expansion in SFI standards require the protection of special sites,
add additional focus on biodiversity, aesthetics and recreation,
and add new principles for responsible procurement practices, such
as the avoidance of controversial offshore sources.
For more information on The Sustainable Forestry Initiative (SFI),
visit their website at: www.sfiprogram.org.
MORE ABOUT THE PROGRAMME FOR THE ENDORSEMENT OF FOREST
CERTIFICATION SCHEMES (PEFC)
PEFC is an internationally focused organization that creates
standards designed to transform the ways forest are managed both
locally and globally. PEFC is represented by national members in 34
countries. PEFC is the preferred certification system for small,
non-industrial private forests. There are hundreds of thousands of
family forest owners certified to comply with PEFC's Sustainability
Benchmark.
For more information on the Programme for the Endorsement of Forest
Certification Schemes (PEFC), visit their website at:
www.pefc.org.
ABOUT CELLU TISSUE HOLDINGS, INC.
Cellu Tissue Holdings, Inc. is a North American producer of tissue
products, with a focus on consumer-oriented private label products
and a growing presence in the value retail tissue market.
For more information, contact Cellu Tissue Holdings, Inc. at
www.cellutissue.com
For more on our sustainability initiatives, visit our website at:
http://www.cellutissue.com/sustainability.php
SOURCE Cellu Tissue Holdings, Inc.
