SANTA MONICA, Calif.,
Oct. 6, 2011 /PRNewswire/ -- Gamers
will finally experience the epic battles that shaped the history of
the AUTOBOTS and DECEPTICONS with the fall 2012 release of
Activision Publishing, Inc.'s (Nasdaq: ATVI) TRANSFORMERS:
FALL OF CYBERTRON. Currently in development by the
acclaimed team at High Moon Studios, TRANSFORMERS: FALL OF
CYBERTRON takes fans through the final, darkest hours of
the civil war between the AUTOBOTS and DECEPTICONS as they fight
for control of their dying planet, ultimately leading to their
storied exodus from home.
More information about the upcoming game can be found in the
November 2011 cover story of Game
Informer magazine on sale beginning October 14, which will feature never before seen
artwork and dual, limited edition covers. Eager fans can
visit www.GameInformer.com for updated news, features, interviews
and videos throughout the next few weeks.
"High Moon Studios is an extremely talented development team
having raised the bar of gameplay and TRANSFORMERS authenticity in
their games," said David Oxford,
Executive Vice President at Activision Publishing.
"TRANSFORMERS: FALL OF CYBERTRON is an
extraordinary project both for the studio and the TRANSFORMERS
gaming legacy – the stakes are higher and the scale much larger
than ever before, and we absolutely cannot wait for fans to see all
the new characters and epic action that awaits them."
"Hasbro has worked hand in hand with Activision to create a
fully original storyline that details the climactic battles leading
to the famed exodus of the TRANSFORMERS characters from CYBERTRON,"
said Mark Blecher, SVP of Digital
Media and Marketing, Hasbro. "Our team at Hasbro is looking
forward to exploring and expanding the TRANSFORMERS story again
with an incredible blockbuster video game that will blow fans away
next year."
For more information and exclusive updates, fans can visit
www.facebook.com/transformersgame and follow the team via Twitter
@HighMoonStudios.
About Hasbro
Hasbro, Inc. (NASDAQ: HAS) is a branded play company providing
children and families around the world with a wide-range of
immersive entertainment offerings based on the Company's world
class brand portfolio. From toys and games, to television
programming, motion pictures, video games and a comprehensive
licensing program, Hasbro strives to delight its customers through
the strategic leveraging of well-known and beloved brands such as
TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY,
G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Hub, Hasbro's
multi-platform joint venture with Discovery Communications (NASDAQ:
DISCA, DISCB, DISCK) launched on October 10,
2010. The online home of The Hub is www.hubworld.com. The
Hub logo and name are trademarks of Hub Television Networks, LLC.
All rights reserved.
Come see how we inspire play through our brands at
http://www.hasbro.com. © 2010 Hasbro, Inc. All Rights Reserved.
About Activision Publishing, Inc.
Headquartered in Santa Monica,
California, Activision Publishing, Inc. is a leading
worldwide developer, publisher and distributor of interactive
entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United
Kingdom, France,
Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the
Netherlands, Australia,
South Korea, China and the region of Taiwan. More information about Activision and
its products can be found on the company's website,
www.activision.com.
Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves Activision
Publishing's expectations, plans, intentions or strategies
regarding the future are forward-looking statements that are not
facts and involve a number of risks and uncertainties. Activision
Publishing generally uses words such as "outlook," "will," "could,"
"would," "might," "remains," "to be," "plans," "believes," "may,"
"expects," "intends," "anticipates," "estimate," future," "plan,"
"positioned," "potential," "project," "remain," "scheduled," "set
to," "subject to," "upcoming" and similar expressions to identify
forward-looking statements. Factors that could cause Activision
Publishing's actual future results to differ materially from those
expressed in the forward-looking statements set forth in this
release include, but are not limited to, sales levels of Activision
Publishing's titles, shifts in consumer spending trends, the impact
of the current macroeconomic environment, the seasonal and cyclical
nature of the interactive game market, Activision Publishing's
ability to predict consumer preferences among competing hardware
platforms, declines in software pricing, product returns and price
protection, product delays, retail acceptance of Activision
Publishing's products, adoption rate and availability of new
hardware (including peripherals) and related software, industry
competition including from used games and other forms of
entertainment, litigation risks and associated costs, rapid changes
in technology, industry standards, business models including online
and used games, and consumer preferences, including interest in
specific genres such as music, first-person action and massively
multiplayer online games, protection of proprietary rights,
maintenance of relationships with key personnel, customers,
licensees, licensors, vendors, and third-party developers,
including the ability to attract, retain and develop key personnel
and developers that can create high quality "hit" titles,
counterparty risks relating to customers, licensees, licensors and
manufacturers, domestic and international economic, financial and
political conditions and policies, foreign exchange rates and tax
rates, and the identification of suitable future acquisition
opportunities and potential challenges associated with geographic
expansion, and the other factors identified in the risk factors
sections of Activision Blizzard's most recent annual report on Form
10-K and any subsequent quarterly reports on Form 10-Q. The
forward-looking statements in this release are based upon
information available to Activision Publishing and Activision
Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update
any such forward-looking statements. Forward-looking statements
believed to be true when made may ultimately prove to be incorrect.
These statements are not guarantees of the future performance of
Activision Publishing or Activision Blizzard and are subject to
risks, uncertainties and other factors, some of which are beyond
its control and may cause actual results to differ materially from
current expectations.
HASBRO and its logo, TRANSFORMERS and all related characters are
trademarks of Hasbro and are used with permission. © 2011 Hasbro.
All Rights Reserved. Microsoft, Xbox, Xbox 360, Xbox LIVE, and the
Xbox logos are trademarks of the Microsoft group of companies.
"PlayStation" is a registered trademark of Sony Computer
Entertainment Inc. Game © 2011 Activision Publishing, Inc.
Activision is a registered trademark of Activision Publishing, Inc.
All rights reserved.
All other trademarks and trade names are the properties of their
respective owners.
SOURCE Activision Publishing, Inc.