NEW YORK, Oct. 13, 2011 /PRNewswire/ -- Activision
Publishing, Inc. (Nasdaq: ATVI), in partnership with Columbia
Pictures, today announced an all-new Men In Black™
video game, launching as a standalone title to coincide with the
global theatrical release of Men In Black III in Spring
2012. True to the spirit of the franchise, the original title
will feature action-packed, yet light-hearted gameplay mixed with
edge-of-your-seat shooting excitement from the universe's most
elite peacekeeping force.
"The Men In Black franchise is an unbeatable starting point to
deliver a genre-bending gaming experience with a level of
production value on par with Hollywood," said David
Oxford, Executive Vice President of Activision Publishing,
Inc. Mark Caplan, Vice President of Licensing at Sony
Pictures Entertainment, stated, "With Activision bringing the Men
In Black universe to life on next gen consoles for the first time,
the Men In Black video game will be both familiar to
fans, an exciting beginning for the uninitiated, and revolutionary
for the franchise."
The films' unique blend of action, humor, and eye-popping
special effects will fuel the Men In Black's gameplay
experience. Utilizing the rich mythology of the Men In Black
universe, the game's original story will build on the history of
the series to bring back familiar faces, while also introducing new
foes. More details on gameplay features and characters will
be revealed soon!
The all-new Men In Black video game is planned to
launch Spring 2012 for consoles and handhelds, and is rated "RP"
(Rating Pending) by the ESRB. For more information, please
visit www.activision.com.
About Sony Pictures
Sony Pictures Entertainment (SPE) is a subsidiary of Sony
Corporation of America, a subsidiary of Tokyo based Sony Corporation. SPE's global
operations encompass motion picture production and distribution;
television production and distribution; home entertainment
acquisition and distribution; a global channel network; digital
content creation and distribution; operation of studio facilities;
development of new entertainment products, services and
technologies; and distribution of entertainment in more than 140
countries. Sony Pictures Entertainment can be found on the World
Wide Web at http://www.sonypictures.com/.
About Activision Publishing, Inc.
Headquartered in Santa Monica,
California, Activision Publishing, Inc. is a leading
worldwide developer, publisher and distributor of interactive
entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United
Kingdom, France,
Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the
Netherlands, Australia,
South Korea, China and the region of Taiwan. More information about Activision and
its products can be found on the company's website,
www.activision.com.
Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves Activision
Publishing's expectations, plans, intentions or strategies
regarding the future are forward-looking statements that are not
facts and involve a number of risks and uncertainties. Activision
Publishing generally uses words such as "outlook," "will," "could,"
"would," "might," "remains," "to be," "plans," "believes," "may,"
"expects," "intends," "anticipates," "estimate," future," "plan,"
"positioned," "potential," "project," "remain," "scheduled," "set
to," "subject to," "upcoming" and similar expressions to identify
forward-looking statements. Factors that could cause Activision
Publishing's actual future results to differ materially from those
expressed in the forward-looking statements set forth in this
release include, but are not limited to, sales levels of Activision
Publishing's titles, shifts in consumer spending trends, the impact
of the current macroeconomic environment, the seasonal and cyclical
nature of the interactive game market, Activision Publishing's
ability to predict consumer preferences among competing hardware
platforms, declines in software pricing, product returns and price
protection, product delays, retail acceptance of Activision
Publishing's products, adoption rate and availability of new
hardware (including peripherals) and related software, industry
competition including from used games and other forms of
entertainment, litigation risks and associated costs, rapid changes
in technology, industry standards, business models including online
and used games, and consumer preferences, including interest in
specific genres such as music, first-person action and massively
multiplayer online games, protection of proprietary rights,
maintenance of relationships with key personnel, customers,
licensees, licensors, vendors, and third-party developers,
including the ability to attract, retain and develop key personnel
and developers that can create high quality "hit" titles,
counterparty risks relating to customers, licensees, licensors and
manufacturers, domestic and international economic, financial and
political conditions and policies, foreign exchange rates and tax
rates, and the identification of suitable future acquisition
opportunities and potential challenges associated with geographic
expansion, and the other factors identified in the risk factors
sections of Activision Blizzard's most recent annual report on Form
10-K and any subsequent quarterly reports on Form 10-Q. The
forward-looking statements in this release are based upon
information available to Activision Publishing and Activision
Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update
any such forward-looking statements. Forward-looking statements
believed to be true when made may ultimately prove to be incorrect.
These statements are not guarantees of the future performance of
Activision Publishing or Activision Blizzard and are subject to
risks, uncertainties and other factors, some of which are beyond
its control and may cause actual results to differ materially from
current expectations.
©2011 Activision Publishing, Inc. Activision is a registered
trademark of Activision Publishing, Inc.
For Information, Contact:
Rob Fleischer
Sandbox Strategies
212.213.2451
rob@sandboxstrat.com
SOURCE Activision Publishing, Inc.