SANTA MONICA, Calif.,
Jan. 24, 2012 /PRNewswire/
-- Activision Publishing, Inc., a wholly owned subsidiary of
Activision Blizzard, Inc. (Nasdaq: ATVI), has lit the fuse on
the highly-anticipated Modern Warfare® 3 Content
Season for Call of Duty® Elite, with the
release of two all-new multiplayer maps, the opening salvo of nine
consecutive months of downloadable content for Call of Duty®
Elite's premium members on the Xbox LIVE® online
entertainment network for the Xbox 360® video game and
entertainment system from Microsoft.
Call of Duty Elite Drop 1: Liberation, a militarized Central
Park in the heart of NYC, featuring a vast landscape ripe for
long-range sniper and LMG kills. Mounted turrets on opposing ends
of the map offer overwhelming firepower to anyone brave enough to
man them. Elite Drop 2: Piazza, set in an idyllic seaside
village, Italian getaway gone rogue, where blind corners and a
complex network of branching pathways pose danger at every turn.
Visceral close-quarters combat dominates in Piazza, and attacks
from above and below are an ever-constant threat.
To celebrate the launch of the new content drops on Xbox LIVE,
Call of Duty Elite will run specialized community
screen shot events highlighting the new maps through the end of the
month, with real-world prizes on tap for winners.
Published by Activision and co-developed by three powerhouse
studios – Infinity Ward, Sledgehammer Games and Raven Software –
the Modern Warfare 3 Content Season will include an
unprecedented breadth and variety of new content. Liberation and
Piazza are the first two of twenty new Content Drops for Call
of Duty Elite premium members, rolling out once a month
throughout the nine-month DLC season. The Content Drops will be
available for purchase by the entire Call of Duty: Modern
Warfare 3 player community on Xbox LIVE in March, as part
of the first Modern Warfare 3 Content
Collection. The Content Drops will be available on
additional platforms at a later time.
Call of Duty: Modern Warfare 3 is rated "M"
(Mature) by the ESRB for Blood and Gore, Drug Reference, Intense
Violence and Strong Language. For more information on the
Call of Duty® : MW3 content drops, season of content, Call of
Duty: Modern Warfare 3 and Call of Duty Elite
visit www.callofduty.com/mw3 and www.callofduty.com/elite.
To become a Call of Duty Elite premium member and
receive Call of Duty: Modern Warfare 3 content early,
go to http://www.callofduty.com/elite/go-premium. For
additional Call of Duty Elite updates and
information, visit www.facebook.com/callofdutyelite, and also via
Twitter @CallofDutyElite.
Published by Activision and developed by Beachhead Studio,
Call of Duty Elite is a comprehensive social gaming
network offering a deep and innovative service for all registered
Call of Duty players. Call of Duty
Elite provides "always-on," universal communication
between the platform and the game. Players can access Call of
Duty Elite via web, console, and mobile devices —
Call of Duty Elite allows players to connect with
friends, plan multiplayer matches with their Clan or social Group,
configure load-outs, access comprehensive stats and interactive
heat maps, and much more.
About Activision Publishing, Inc.
Headquartered in Santa Monica,
California, Activision Publishing, Inc. is a leading
worldwide developer, publisher and distributor of interactive
entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United
Kingdom, France,
Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the
Netherlands, Australia,
South Korea, China and the region of Taiwan. More information about Activision and
its products can be found on the company's website,
www.activision.com.
Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves Activision
Blizzard's expectations, plans, intentions or strategies regarding
the future, including statements under the heading "Company
Outlook," are forward-looking statements that are not facts and
involve a number of risks and uncertainties.
Activision Blizzard generally uses words such as "outlook,"
"will," "could," "should," "would," "might," "to be,"
"plans," "believes," "may," "expects," "intends," "anticipates,"
"estimate," "future," "plan," "positioned," "potential," "project,"
"remain," "scheduled," "set to," "subject to," "upcoming" and
similar expressions to identify forward-looking statements.
Factors that could cause Activision Blizzard's actual future
results to differ materially from those expressed in the
forward-looking statements set forth in this release include, but
are not limited to, sales levels of Activision Blizzard's titles,
increasing concentration of titles, shifts in consumer spending
trends, the impact of the current macroeconomic environment and
market conditions within the video game industry, Activision
Blizzard's ability to predict consumer preferences, including
interest in specific genres such as first-person action and
massively multiplayer online games and preferences among competing
hardware platforms, the seasonal and cyclical nature of the
interactive game market, changing business models including digital
and used games, competition, including from used games and other
forms of entertainment, possible declines in software pricing,
product returns and price protection, product delays, adoption rate
and availability of new hardware (including peripherals) and
related software, rapid changes in technology and industry
standards, litigation risks and associated costs, protection of
proprietary rights, maintenance of relationships with key
personnel, customers, licensees, licensors, vendors, and
third-party developers, including the ability to attract, retain
and develop key personnel and developers that can create high
quality "hit" titles, counterparty risks relating to customers,
licensees, licensors and manufacturers, domestic and international
economic, financial and political conditions and policies, foreign
exchange rates and tax rates, and the identification of suitable
future acquisition opportunities and potential challenges
associated with geographic expansion, and the other
factors identified in the risk factors section of Activision
Blizzard's most recent annual report on Form 10-K. The
forward-looking statements in this release are based upon
information available to Activision Blizzard as of the date of this
release, and Activision Blizzard assumes no obligation to update
any such forward-looking statements. Although these
forward-looking statements are believed to be true when made, they
may ultimately prove to be incorrect. These statements are not
guarantees of the future performance of Activision Blizzard and are
subject to risks, uncertainties and other factors, some of which
are beyond its control and may cause actual results to differ
materially from current expectations.
ACTIVISION, CALL OF DUTY and MODERN WARFARE are registered
trademarks and CALL OF DUTY MW3 all is a trademark of Activision
Publishing, Inc. All other trademarks and trade names are the
properties of their respective owners.
Xbox, Xbox 360 and Xbox LIVE are either registered trademarks or
trademarks of the Microsoft group of companies.
SOURCE Activision Publishing, Inc.
