SANTA MONICA, Calif.,
July 9, 2012 /PRNewswire/
-- Think you're tough enough to survive a horde of undead
walkers? Gamers will be able to find out next year as
Activision Publishing Inc., a wholly owned subsidiary of Activision
Blizzard, Inc. (Nasdaq: ATVI), and Terminal Reality announced today
an all-new The Walking Dead™ video game. Based on
AMC's Emmy-Award winning TV series, the
do-whatever-you-need-to-survive first-person action game will allow
players to assume the role of the mysterious, crossbow-wielding
survivor Daryl Dixon, alongside his
overbearing brother Merle, on a haunting, unforgiving quest to make
their way to the supposed safety of Atlanta.
"The work AMC has done with the TV series has been amazing and
we're ecstatic at the opportunity to be brought into the fold,"
said Drew Haworth, Creative
Director at Terminal Reality. "The studio is made up of fans
of the show, and we think other fans will see that the situations
and walkers featured in our game are every bit as gruesome and
shocking as they are in the TV series – they look, move and react
as expected with full authenticity – and they will surprise
you. The player's fight-or-flight survival instinct is
constantly engaged. 'Flight' is usually a good bet."
Terminal Reality's The Walking Dead video game
takes the undead and brings them out of the TV show and into
console gaming systems in a new, terrifying way. The iconic
walkers will relentlessly hunt down players like their television
counterparts, using a combination of sight, sound and smell.
As Daryl, players will need to tread carefully throughout
each new area they explore. Once discovered, it doesn't take
much to attract an unstoppable horde of undead walkers, so every
threat needs to be assessed, and every situation analyzed.
Players will have to choose between whether to stay and fight
while risking a gruesome death or using stealth to avoid the
undead. No place is truly safe for Daryl as he makes his way
through the Georgia countryside in
this new, post-apocalyptic world.
"Activision and Terminal Reality are working to deliver a
powerful combination of a deep, engrossing story with intense
action," said Charlie Collier, AMC's
president. "Daryl is such a unique and complex character and
we're excited to offer fans the opportunity to experience this new
video game."
Resources are scarce and scattered in The Walking
Dead video game, and gamers will have to not only ration
supplies, but carefully consider their food, medical needs,
ammunition, and other goods as survival in the game is based upon
wit and intellect more so than simple, sheer skill. In order
to endure this constant state of danger, players will have to do
all they can to silence the noises they make and avoid detection.
Throughout his journey, Daryl will encounter a slew of other
characters that can help or hurt him in a variety of ways, and
whether or not they accompany him is completely up to player choice
and represents just some of the major decisions that will
constantly be made while fighting to survive.
The Walking Dead video game is scheduled for
release in 2013 for the Xbox 360® video game and
entertainment system from Microsoft, PlayStation®3
computer entertainment system, and Windows PC, and is currently
rated "RP" (Rating Pending) by the ESRB. For more
information, visit www.TheWalkingDeadBegins.com or 'Like' The
Walking Dead on Facebook (facebook.com/TheWalkingDeadAMC).
About AMC's "The Walking Dead"
AMC's "The Walking Dead" secured a 2010 Golden Globe nomination
for best television series and won the 2011 Emmy award for
outstanding prosthetic make-up. The series tells the story of
the months and years that follow the zombie apocalypse. It
tracks a group of survivors, led by police officer Rick Grimes, who travel in search of safety and
security. The story explores the challenges of life in a
world overrun by zombies, the toll it takes on the survivors, and
how sometimes the interpersonal conflicts present a greater danger
to survival than the zombies themselves. Over time, the
characters are changed by the constant exposure to death, some
growing willing to do anything to survive. AMC's "The Walking
Dead" is the number one drama series in basic cable history for key
demos, including Adults and Men 18-49 and Adults 25-54.
About Activision Publishing, Inc.
Headquartered in Santa Monica,
California, Activision Publishing, Inc. is a leading
worldwide developer, publisher and distributor of interactive
entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United
Kingdom, France,
Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the
Netherlands, Australia,
South Korea, mainland China and the region of Taiwan. More information about Activision and
its products can be found on the company's website,
www.activision.com.
Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves Activision
Publishing's expectations, plans, intentions or strategies
regarding the future, including statements about the expected
release date of The Walking Dead Video Game are
forward-looking statements that are not facts and involve a number
of risks and uncertainties. Factors that could cause Activision
Publishing's actual future results to differ materially from those
expressed in the forward-looking statements set forth in this
release include unanticipated product delays and other factors
identified in the risk factors sections of Activision Blizzard's
most recent annual report on Form 10-K and any subsequent quarterly
reports on Form 10-Q. The forward-looking statements in this
release are based upon information available to Activision
Publishing and Activision Blizzard as of the date of this release,
and neither Activision Publishing nor Activision Blizzard assumes
any obligation to update any such forward-looking statements.
Forward-looking statements believed to be true when made may
ultimately prove to be incorrect. These statements are not
guarantees of the future performance of Activision Publishing or
Activision Blizzard and are subject to risks, uncertainties and
other factors, some of which are beyond its control and may cause
actual results to differ materially from current expectations.
©2012 Activision Publishing, Inc. Activision is a registered
trademark of Activision Publishing, Inc. "PlayStation" is a
registered trademark of Sony Computer Entertainment Inc. ©2011
Microsoft Corporation. All rights reserved. Microsoft, Xbox, Xbox
360, Xbox LIVE and the Xbox logos are trademarks of the Microsoft
group of companies and are used under license from Microsoft. All
other trademarks and trade names are the properties of their
respective owners. All other trademarks and trade names are the
properties of their respective owners. All rights reserved.
For Information, Contact:
Rob
Fleischer for Activision
|
Sandbox
Strategies
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212.213.2451
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rob@sandboxstrat.com
|
|
Olivia
Dupuis
|
AMC
|
212.324.4748
|
OJDupuis@amctv.com
|
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Lisa
Rogen
|
AMC
|
917.542.6216
|
L1Rogen@amcnetworks.com
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SOURCE Activision Publishing, Inc.