LONDON, July 17, 2014 /PRNewswire/ --
Leading global electronics brand Hitachi brings its
innovative technology - including its inverter technology used in
Japanese bullet trains - to the UK refrigeration market for the
first time with a new range of beautifully designed,
energy-efficient fridge-freezers. The initial 3 models for
the UK - an American-style 589L capacity side-by-side and
two freestanding fridge-freezers are being launched this
summer, with Argos.
(Photo:
http://photos.prnewswire.com/prnh/20140717/697272 )
The technologically-advanced products will be competitively
priced, ranging from around £1399.99 for the American style
side-by-side, which is available in stunning metallic glass black
or stylish metallic glass silver; and £549.99 and £599.99 for the
fridge-freezers - which are available in two sizes, in a choice of
gloss black or refined metallic titanium grey.
Hitachi's refrigeration range will appeal to consumers who want
exclusive, trusted Hitachi technology and premium features and
finishes, at an attractive price point. All products in the
range offer usability at its best - they're frost free;
easy-to-clean both inside and out; offer superior and flexible
storage; and incorporate quality components such as intelligently
placed LED lighting; safe and attractive glass shelving; and
nano-titanium filters to ensure a fresh environment for all stored
produce. Energy-efficiency has also been a priority in the
design of the UK range.
Hitachi's frost-free, non-plumbed American style
side-by-side model achieves an impressive A++ energy-saving
rating, thanks to the unique inverter technology
combined with dual-fan cooling. These two innovative
technologies ensure efficient distribution of chilled air,
supplying only the compartment that needs it, and finely monitoring
and adjusting energy levels to maximise efficiency at all times.
This technology helps achieve energy savings of up to 25% compared
to other similar-sized models on the market.
Clever design features include an elegant, flat,
easy-to-wipe-clean glass control panel on the exterior, so settings
can be changed with a simple touch. An ergonomically designed
ice and water dispenser produces crushed ice, ice cubes or cold
water via an easy-to-remove-and-replace 4L tank inside the
refrigeration compartment.
Hitachi's two new A+ energy-efficient fridge-freezer models come
in a choice of two sizes - one at 186.8cm high, with 72L
freezer/210L refrigerator capacity; and one at 200.9cm high, with
72L freezer/243L refrigerator capacity. Both models have an
attractive easy-to-use temperature display and control panel on the
fridge exterior. Cooling options include "super cool" and "super
freeze" for fast cool-down; plus "holiday" and "eco" modes to
ensure extra energy-efficiency when required.
Contacts:
Charlotte Priest
+44(0)07876-222-327
Amanda Slayton-Joslin
+44(0)7774-601-059