LIMASSOL, Cyprus, May 17, 2021 /PRNewswire/ -- Financial services
provider BDSwiss is proud to announce an agreement to sponsor the
MercedesCup, an ATP tour series tennis tournament. Also known as
the Stuttgart Open, the event will be held between 7-13 June 2021, with BDSwiss present as a
gold sponsor and exclusive online trading partner.
The sponsorship was agreed with tournament organiser E|motion
Group to establish BDSwiss' presence at the event for the next two
years and brings online trading to the ATP tour. The MercedesCup
will take place at the Tennis Club Weissenhofin tennis complex in
Stuttgart, Germany, with 28
players competing for the singles title and 16 pairs contesting the
doubles crown.
Partnering for the first time, BDSwiss and the MercedesCup are
two entities committed to technical expertise with a passion for
performance. The sponsorship supports the organisers to host
professional tennis tournaments as well as promoting grassroots
sports initiatives as part of its operations.
The sponsorship agreement means BDSwiss will become an exclusive
online trading partner of the MercedesCup until 2022, with the
ability to immerse itself in the tournament's media activities and
setting up a commercial presence in the VIP area. Additionally, the
BDSwiss brand will benefit from media coverage from over 20
countries and an audience of over 1 million, broadcast free of
charge via satellite, cable, IPTV, web and mobile by ServusTV
Germany.
Alexander Oelfke, Chief Executive
Officer of BDSwiss commented: "Sponsoring a pro tennis tournament
such as the MercedesCup for the next two years highlights our
commitment to collaborate with leading sporting events and
organisations.
"We want to associate ourselves with ATP tour tennis because the
athletes participating in next month's event are all at the top of
their game and embody the same principles we do: professionalism,
precision and a passion for performance."
Mr Oelfke added: "Sponsoring this event is a superb opportunity
for us to present online trading and the BDSwiss brand to millions
of people around the world. Just like top athletes, traders require
discipline and great timing to be successful – that's exactly the
message we want to get across to everyone considering online
trading for the first time."
The first edition of the MercedesCup was held in Stuttgart in 1898, with Mercedes-Benz becoming
the event's title sponsor in 1979. As a ranking ATP tour event, the
MercedesCup sports an illustrious hall of former champions,
including Roger Federer in 2018 and
Rafael Nadal in 2015.
Commenting on the partnership, managing director of E|motion
Germany & Spain, Simon
Schleich said: "We are very pleased and proud to welcome
BDSwiss as Gold Partner of the MercedesCup, complementing for the
first time ever an online trading company to our great lineup of
leading companies and brands. The trust given by BDSwiss for the
next two years confirms the great fit of target-group consisting of
enthusiastic tennis fans with attractive socio-demographics for
financial services companies."
Despite this year's MercedesCup being played behind closed
doors, several prominent stars have already confirmed their
attendance, including Australia's
number one Nick Kyrgios, Germany's
top star Alexander Zverev and
Italian prodigy Jannik Sinner.
About BDSwiss
BDSwiss is a leading financial group of companies offering
Foreign Exchange and Contracts for Difference (CFD) trading
services in more than 187 countries and serving more than 1.5
million registered users.
BDSwiss provides trading services to a global audience through
four user-friendly trading platforms: MetaTrader 4, MetaTrader 5,
BDSwiss Web Trader and the BDSwiss trading app, available via
Google Play and the Apple App
Store.
BDSwiss Holding Ltd. is authorised and licensed by the Cyprus
Securities and Exchange Commission (CySEC) since 2013.
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